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Housewares Show Daily Mar 10, 2015

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K i t c h e n w a r e N e w s & H o u s e w a r e s R e v i e w S h o w D a i l y Tu e s d a y, M a r c h 1 0 , 2 0 1 5 4 HANG WITH NEATFREAK, THE CLICK & GRIP NON-SLIP PANT HANGER Neatfreak ® may be known as the Home Organization Company™ with core com- petency in the laundry room and closet, but hangers are Neatfreak's heritage. However, a hanger isn't just a hanger for Neatfreak. Hanger innovations have unique propositions, a reason for being, protecting and preserving your garments. Neatfreak's hanger legacy goes back 30 years as the first in North America to launch the patented non-slip plastic hanger. This hanger came from what Neatfreak calls "innovation transfer," when bi-material injection was intro- duced in toothbrushes to improve the grip. That same concept, adding the soft touch polymer to hangers, provided a new non-slip capability, giving birth to a whole new category with improved func- tionality. When the toothbrush met a hanger, a family tree of products was cre- ated that has lasted all these years. This year at the Chicago International Housewares Show, Neatfreak is introducing an exciting update to the pant hanger. Neatfreak continues to innovate in the category in an effort to differ- entiate, to bring newness and additional functionality. Building on the success of the non-slip pant hanger, the direction is to make it easier for the consumer to use with more features, one of Neatfreak's inno- vation platforms. The Neatfreak Click & Grip Non-slip Pant Hanger, with its unique ratchet lever design, adjusts pressure to the clothes being held and allowing a secure grip for various thickness of clothing. From silk to TRIBEST HUMIO HUMIDIFIER: THE 3-IN-1 SOLUTION Did you know? "Dry sinuses, bloody noses and cracked lips – humidifiers can help soothe these familiar prob- lems caused by dry indoor air. Humidifiers can also help ease symp- toms of a cold or another respiratory condition." – The Mayo Clinic Aromatherapy is used "for the purpose of altering one's mood, cognitive, psycholog- ical or wellbeing." – Better Health Channel "Chromotherapy, or color therapy, pro- vides colors to the electromagnetic body or the aura (energy field) around the body, which in turn transfers energy to the physical body. This makes chro- motherapy the most effective among var- ious therapies." – NCBI (National Center for Biotechnology Information) Enter Tribest Humio (HU-1020-A) Ultrasonic Humidifier & Night Lamp with Aromatherapy. It is the easiest way to add moisture to dry or heated air, while adding ambiance, soothing aroma and decor to any room in your home. It's the only modern 3-in-1 humidifier on the market! Utilizing the latest in ultrasonic sound vibration and color changing LED lighting technologies, it's the most reliable way to improve indoor air quality and provide soft lighting to dark rooms. Ultrasonic sound vibrations created by a metal diaphragm vibrating at an ultra- sonic frequency, silently releases moisture into the air while light emit- ting diodes utilize an encapsulated electronic chip to add light and ambiance to a room's décor, ultimately offering durability, convenience, longevity and style. Continued on Page 121 Continued on Page 121 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH IHHS Lee M. Oser CEO and Editor-in-Chief Jules Denton Kim Forrester Paul Harris Associate Publishers Lorrie Baumann Editorial Director Jeanie Catron JoEllen Lowry Associate Editors Yasmine Brown Andre Gressieux Graphic Designers Sarah Glenn Caitlyn Roach Customer Service Managers Jamie Green Don Kitch Tara Neal Show Logistics & Distribution Randal Fisher Keith Grevenitz Lynn Hilton Cathy Neuman Account Managers Enrico Cecchi European Sales Kitchenware News & Housewares Review is published by Oser Communications Group ©2015 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 www.oser.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy

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