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K i t c h e n w a r e N e w s & H o u s e w a r e s R e v i e w S h o w D a i l y Tu e s d a y, M a r c h 1 0 , 2 0 1 5 7 2 MERCHANDISING OPTIONS FROM WABASH VALLEY FARMS It doesn't take more than a few minutes of conversation with Wabash Valley Farms CEO Dani Paluchniak to see that her company puts a lot of thought into giving retailers the tools to merchandise her company's products and to set them- selves apart from other retailers so cus- tomers have a reason to return. For exam- ple, take the new packaging for the Color Changing Whirley-Pop, a product with plenty of pizzazz all on its own. The new box gives retailers the opportunity to cre- ate some extra pop just by stacking the boxes in a unique style to double the stopping power and get the customers' attention. As for the Color-Changing Whirley- Pop, its pizzazz comes from it's bright red paint that's thermal-activated to change color gradually, from the bottom up. By the time the popcorn's done, the popper is bright yellow! After it cools, it's red again and ready to make the next batch of popcorn. A new stainless steel Whirley-Pop doesn't have the color- changing glitz, but it'll appeal to cus- tomers who love their stainless steel cookware. "We also offer a complete Organic Popping set that includes everything needed to make an Organic Popcorn snack at home: The Original Whirley Pop, Organic Green Tea Popping Oil, Organic, Non GMO popping corn and all natural sea salt," Paluchniak said. Your popcorn product story can be completed with a range of gourmet vari- eties of popcorn, easy-to-use seasonings to suit everyone's tastes and gift sets for the customer who wants to share the fun. Wabash Valley Farms offers them all. "This year we're introducing more prod- ucts than we ever have, whether it's Christmas-themed packaging to gift sets to ready to give gift sets packaged in a nostalgic wooden crate. We're giving retailers more options than ever. People are always eating popcorn – they rent movies and stay home, so movie night at home can be more fun for the kids and the family with these inventive seasonings. We're reinvent- ing popcorn and making it more fun," Paluchniak said. Gourmet popcorn offers retailers the opportunity to stock a product that's highly sought-after and hard-to-find. Because it's consumable, once your cus- tomers have discovered that they can buy it from you, they'll keep coming back to refill their supplies. Most retailers carry only the familiar big, yellow popcorn kernels, but Wabash Valley Farms offers eight different varieties, from the Big & Yellow Popping Corn to Baby White, Vintage Red, Sweet Baby Blue, Flavorful Medley, Purple, Tender & White and Extra Large Caramel. "The thing that's interesting about the Extra Large Caramel is that it's mushroom shaped, which means that it doesn't have those wings that get broken off in the bottom. That means it's a perfect choice for coat- ing, such as caramel corn, white choco- late almond or even a favorite chocolate recipe," Paluchniak said. "Each variety offers their own unique charac- teristic. For example the Vintage Red is a very crunchy popcorn, while the white is very tender. So if retailers want to set themselves apart and set up a popcorn center in their store, they're going to get repeat business because that's hard to find." Wabash Valley Farms also offers a whole range of seasonings that will let consumers sprinkle on even more fun! "We have a new seasoning collection that comes in a really cool display that comes in four flavors. We call it our On the Edge Seasoning Collection, and they come in Ooh La La French Toast, Lipsmackin' Baby Back Ribs, Yes, Ma'am, Ketchup Please and Do-Re-Mi Chocolate Chip Cookie Dough," Paluchniak said. "We'll be making pop- corn throughout the show, and we'll have a seasoning bar set up so attendees can get a snack and try out the seasonings at the show. We think they'll knock your socks off!" Visit Wabash Valley Farms in booth #S4010. After the show, visit www.wfarms.com. CANDLE WARMERS LAMPS AND LANTERNS: PROVEN PERFORMERS FOR HOME RETAILERS The lamps and lanterns have been a proven performer for retailers whose cus- tomers love scented candles but might be wary of bringing them into households that include children and pets. Inside the Candle Warmer lantern, a soft halogen light warms the top of the candle, releas- ing the fragrance within minutes and cre- ating the ambiance of a burning candle. "This line of products has been our fastest-growing for the past four years. It's our patented product, and retailers are finding that this is something that truly can stand beside their candle, in line, and become an incremental buy with the can- dle. Retailers can bring this in right alongside what they're already carrying – there's no need to bring in another line of wax SKUs," said Chris Barnes, Candle Warmers' Marketing Director and President. "There's no flame whatsoever, there are no byproducts of warming the candle other than the fragrance. You get the look, the aroma and the ambiance of the candle without the flame." Candle Warmer lanterns are avail- able in six different styles to match a wide range of home decors. Retail prices range from $34.99 on the Aurora to $44.99 on the other lanterns. New this year from Candle Warmers is the Candle Aire Fragrance Warmer, a line of prod- ucts that incorporates warming along with a fan that disperses fra- grance from a tin of scented wax inside it better than any other candle or warmer. Seven styles of Candle Aire Fragrance Warmers and Candle Air tins in 40 differ- ent fragrances will be reaching the retail market on June 1. The Candle Aire Fragrance Warmers will retail for $39.99, while the fragrance tins will retail for $8.99 for a 4-ounce tin that provides warming time of about 60 hours, which is typically what you get from a 16- to 18- ounce candle. In addition to the Candle Warmers booth, Candle Warmers products can be seen during the International Home + Housewares Show in the Pantone Color Watch dis- play in Lakeside Center. "We've been included in the Pantone Color Watch display since 2009, which we're grateful and excited about. If you look at the range of products we have and the finishes we have, they always work well with Pantone's trends," Barnes said. "We have a group of designers that goes out into the marketplace and studies the cur- rent trends to predict what coming trends will be, and the depth and breadth of products that we have reflects current interior decorating trends." Visit Candle Warmers in booth #S4256. After the show, visit www.candle warmers.com. KUHN RIKON MULTIPURPOSE BOX MANDOLINE AND GRATER From Kuhn Rikon, the Swiss brand of cookware and cooks' tools, comes the ultimate multipurpose kitchen tool: the Kuhn Rikon Box Mandoline and Grater. Julienne, slice and grate like a profes- sional with this one compact tool. Three different blade attachments are included. Use a push-pull method with the julienne double-edged stainless steel blade attachment for perfect thin strips every time. The V-blade attach- ment perfectly slices potatoes, zucchini, cucumber, carrots, lemons, apples and more with its extra sharp stainless steel blade. Use the grater attachment to quickly and easily grate cheese for pasta, garlic and ginger for a stir-fry, or citrus for desserts. The three attachments can be easily snapped on the top of the storage container, making usage neat and easy. The nonslip base and easy-grip handle provide safety and stability while cutting. A finger guard is included to protect your fingers while slicing. When you're done, simply snap on the storage lid to store the leftovers, or to store three blades and hand guard. The container has a pour spout for neat draining. The Box Mandoline and Grater is easy to clean. The storage container, lid and grater attachment are dishwasher safe, and the Julienne and V- blades can be hand washed. The Kuhn Rikon Box Mandoline and Grater has a suggested retail price of $40.00 and is available for immediate shipment. SILICONE BAKING MOLDS AND SILICONE CHOCOLATE MOLDS By Jenny Kash, Product Development, Universal Brands LLC Our line of silicone baking molds and chocolate molds have been all the buzz this year. Since they are made from food- approved silicone, you can bake cup- cakes, mini cakes, tarts, brownies and more. Yes – they can go in the oven with temperatures up to 440 degrees Fahrenheit. You can now mold ice cream into fun shapes as well as gelatin desserts. There are more than 200 designs to choose from. Crafty people also use them for non-food applications such as making heart shaped candles or rose shaped soaps. The Alphabet silicone mold is a favorite for kids' crayons. The great ben- efit to silicone is its great flexibility – desserts pop out easy since its interior is virtually non-stick. If needed, a small film of food release can be applied first. Silicone chocolate molds are a crowd favorite. Chocolate bon bons pop out easily by just bending back the silicone. We have chocolate molds for every occasion: make chocolate Santas, snowmen, candy canes and edible presents for Christmas, fancy eggs, bunnies and ducks for Easter, and hearts in all shapes and sizes for Valentine's Day. The days of banging your chocolate mold against the counter are over! Our sili- cone molds can also be used for making fancy shaped sugars for your coffee or tea as well as individual fluted butter rounds that can really fancy up a party! We are a family owned and operated business that started in 1991 with Joan Mansour, and is now in the third generation. She has opened her own school of cake decorating and taught many renowned decorators throughout the years. Products were developed to meet the needs of her treasured students to make baking and dec- orating easier for everyone. Everyone can now bake and decorate cakes, cupcakes and cookies easily with our line of cake pans, chocolate molds, tools and cutters. For more information, visit booth #S3818.