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C o n s t r u c t i o n M a r k e t p l a c e Tu e s d a y, J a n u a r y 2 0 , 2 0 1 5 4 8 HIGH-GRADE PLASTIC SHEETING FROM SENOPLAST Founded in 1956 in Piesendorf, Austria, Senoplast has established a presence as a technology leader in the highly complex production process of co-extruded plastic sheeting. The company produces high-grade plastic sheeting and films for a wide vari- ety of application arenas at the rate of approximately 40,000 tons per year of Senosan ® products. The products are delivered worldwide from its corporate location in Piesendorf, servicing all of Europe, and its Querétaro, Mexico pro- duction plant, servicing customers in the NAFTA markets. With innovative and high-grade plastic sheets and films made from raw materials such as ABS, ABS/PC, PC/ ASA, PMMA and PS, Senoplast has achieved international success. Senoplast USA located in Aurora, Ill., services customers in all of the U.S. and Canada. The company's knowledgeable staff is available to answer your questions, service your needs and if you are not yet a Senoplast customer, can also provide you with all the reasons you should be using Senoplast. The range of applications for Senosan plastic semi-finished prod- ucts goes from the automotive indus- try to the sanitary and refrigeration industries and on to furniture/cabi- netry markets. All raw materials used, called thermoplastics (organic poly- mers), are formable under heat and pressure and are 100 percent recycla- ble, making the product environmen- tally protective. Visit Senoplast at booth #N1909. For more information, call 630.898.0731 or go to www.senoplast.com. SKYLIGHTS OFFER MORE THAN MEETS THE EYE By Bob Dutkiewicz, Vice President, Natural Light Energy Systems Historically, many architects and builders have used skylights for two reasons: they are an inexpensive source of lighting, and they add to the aesthetics of homes and offices. But now, there are additional rea- sons to consider skylights. It turns out they can have a positive effect on people and their productivity. Research conducted in schools, retail centers and businesses have shown some interesting and perhaps surprising results from increased exposure to day- light. For example, in a controlled study conducted by the Heschong Mahone Group, Fair Oaks, Calif., students' math and reading comprehension scores improved as compared with students who were in classrooms with only artificial light. To paraphrase the study, "Students with daylight in their classrooms per- formed 20 to 25 percent better on reading and math tests … children who learn in classrooms with natural lighting have higher attendance records, are more attentive and have fewer behavioral problems." In a controlled study of more than 100 nearly identical retail stores, two thirds of the stores had skylights installed and one third did not. The impact of sky-lighting on sales meas- ured over an 18 month period was dra- matic. Researchers concluded that if the 33 percent of stores were to add skylights, sales from those stores could be expected to increase anywhere from 31 per- cent to 49 percent. This was determined with 99 percent sta- tistical certainty. Grocery stores and other retail centers can also benefit from the addition of natural light, particularly from skylights. According to a case study performed by Pacific Gas & Electric, a sky-lighting system in a typical grocery store in Los Angeles was found to save about $10,000 per year in the reduction of utility costs for lighting and air condi- tioning. Furthermore, the store increased revenues because customers were willing to browse and shop longer. Surveyed cus- tomers reported that the additional "pure" light from skylights gave them a sense that the store felt "cleaner, more open," "more spacious," "brighter" and "more inviting." Tubular skylights have a unique design which captures the maximum amount of sunshine while dispersing daylight evenly. This can greatly increase workplace safety and decrease employee absenteeism. Florescent lighting, used frequently in warehouses and manufacturing facilities, produces varying levels of "flicker," which can produce eye strain, headaches and even attention deficit problems. Also, overhead artifi- cial light illuminates horizontal surfaces while casting shadows. Diffused daylight from a tubular skylight illuminates both horizontal and vertical surfaces evenly with no flicker. In summary, sunlight provides sig- nificant physiological and psychological benefits. Using sky-lighting systems to capture daylight is an economical and environmentally sound way to make home, work, shopping and school more satisfying. Visit Natural Light Energy Systems at booth #C6548. For more information, go to www.nltubular.com and www.solar atticfan.com, call 800.363.9865 or email bob@nltubular.com. SEAL RAW END GRAIN WITH SEAL ENDS ONCE After many years of experience manufac- turing nano technology Seal-Once water- proofer, New Image Coatings realized that sealing the end cuts of wood will prevent rot and decay. Raw end grain can absorb water like a sponge, which is very difficult to stop. Treating cut ends with just two coats of Seal-Once retail or multi surface con- centrate does not contain the right amount of solids to prevent water absorp- tion. Protection is minimal. New Image Coatings has introduced a new formula that contains high solids to prevent max- imum water absorption. The product is called SEAL ENDS ONCE. By applying two coats with a squeegee applicator bot- tle containing 68 percent solids (34 per- cent solids per coat) the ends are totally sealed for up to 10 years. Use on all types of wood from south- ern yellow pine (PT) to iron woods such as IPE. In new construc- tion and repairs, all cut ends should be sealed with SEAL ENDS ONCE. Quart and gallon cans are available, and the product can be applied with a brush or paint pad. These simple steps do not take much time and can save dollars in damage. SEAL ENDS ONCE does an excel- lent job of sealing the end grain of dimensional lumber. The product will penetrate freshly sawn logs to prevent checking and cracking. SEAL ENDS ONCE is based on the same successful formula as Seal-Once, which is non-toxic, has zero VOCs, is eco-friendly and green. No other product on the market can compare in long term performance. Visit New Image Coatings at booth #S1064. LG UNVEILS FIRST MEGA-CAPACITY REFRIGERATOR WITH DOUBLE DOOR-IN-DOOR LG Electronics will introduce its first double Door-in-Door™ Mega-Capacity refrigerator (Model LPXS34886C) in 2015. The award-winning "door-in-door" concept pioneered by LG is among the highlights of cutting-edge refrigerator innovations to be unveiled this year. This new model, which is expected to be ENERGY STAR® certified, has two independent Door-in-Door compart- ments, giving you the ultimate in con- venience — better organization and easy access — while maximizing conserva- tion of cold air. The right Door-in-Door is accessible from both the outside with a simple push of a button as well as from the inside, making it easy to load with often-used items like snacks, drinks, lunches and more. The left Door-in-Door provides additional easy access storage space via a trigger on the bottom of the door. By utilizing LG's innovative Door- in-Door feature without opening the entire refrigerator, cold air loss is reduced by up to 47 percent to help keep food fresh longer. Expertly crafted, the refrigerator also features contour processed, tem- pered glass that has been applied over curved glass. Black patterned finishing provides a stylish design that is both aes- thetically pleasing and leaves the outside fingerprint and smudge resistant so it always looks its best. The refrigerator is also equipped with EasyLift™ Bins, which allows users to adjust the height of the internal compartments to accommo- date large or oddly-shaped bottles. "Our Door-in-Door has been with- out a doubt one of the most popular design features we've ever introduced," said David VanderWaal, Head of Marketing for LG Electronics USA. "With the introduction of the new Mega-Capacity Door-in-Door, we've taken this popular feature and created an even better refrigerator. Organizing food takes on a whole new level of sat- isfaction with this model." The LG Mega-Capacity Door-in- Door refrigerator also offers Smart Diagnosis™, which allows call center representatives to quickly diagnose prob- lems over the phone. LG's Smart Diagnosis smartphone app even allows homeowners to record and analyze sig- nals from the refrigerator for immediate advice on repair options.