Oser Communications Group

KNHR Show Daily March 17 2014 Day 3

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Ki t c h e n wa re N e ws & H o u s e wa re s Re vi e w S h o w D a i l y M o n d a y, M a rc h 1 7 , 2 0 1 4 8 6 CREATE CAPPUCINO ART WITH AEROLATTE'S STENCIL SET Aerolatte ® has done it again with this attractively designed set of six simple-to- use cappuccino art stencils. The patterns are fresh and original, and make it very easy for anyone to decorate drinks pro- fessionally. Aerolatte originally brought to mar- ket the category defining invention aero- latte hand-held, battery-operated milk frother and pioneered one cup cappucci- no making easily and simply at home. The aerolatte cappuccino art stencil set is a firm favorite with cappuccino and café latte lovers and has quickly become a much loved aerolatte accessory alongside the aerolatte shaker tin. Alan Green, Joint CEO, said, "Aerolatte are specialists in milk frothing and coffee brewing, and these fun stencils bring a smile to everyone's face. The stencils are easy to use and a wonderful gift for all coffee lovers. They are a perfect size and great price point for all pock- ets, and with an attractive count- er display unit they sell through at the checkout whilst taking up minimal space." For more information, visit www.aerolatte.com, call +44- 845-404-9525, email ihhs14@aero latte.com or visit booth S1449. PAINTING MADE EASY All the trips back and forth to the paint can make painting time consuming, not to mention a real hassle. The Color-Glide Pro provides a solution to this problem, providing a simple way to store and trans- port your paints. Color-Glide Pro is a new, brush-less painting system that uses appli- cator tubes to paint. Instead of cracking open a paint can every time you paint, just transfer your paint into the tubes and paint on-demand. Each Color-Glide Pro tube comes complete with a transfer pump, making the movement of paint from the can to the tube quick and mess-free. "I realized that painting isn't that difficult, what's difficult is the prepara- tion and clean-up," said creator Scott Stevenson. Color-Glide Pro tubes come with a stainless steel ball bearing to keep paint mixed after long term storage. These tubes also have a soft felted applicator, ensuring the best paint job every time. You can even write project information directly on each tube. It is perfect for edging and touch-ups. The flow of paint from the tube is controlled by you. Just like squeezing a tube of toothpaste, you decide how much paint you want on the surface. Small, detailed paint jobs now take only seconds. The preparation time required by traditional painting is elimi- nated with the Color-Glide Pro. Color-Glide Pro allows you to rid yourself of all those old, rusty cans of paint, and neatly store each of your colors in its own tube. This makes it convenient to do quick painting tasks, and Color-Glide tubes take up only a fraction of the space bulky paint cans do. Color-Glide Pro makes painting simple and easy. Visit Color-Glide Pro at booth N7672. For more information, go to www.color glidepro.com. OXFORD DINNERWARE COLLECTION FROM TEN STRAWBERRY STREET Ten Strawberry Street has long been the go-to tabletop source for hotels, restau- rants and party rental companies. It is somewhat new to the retail world but has proven to be a dependable and popular source over the last decade. With the addition of this new type of buyer, Ten Strawberry Street has been researching and sourcing items to meet the retail cus- tomers' needs and wants. For dinnerware needs, retail cus- tomers have been very responsive to the company's clean and simple white pat- terns. White ware is largely considered tabletop essentials. A white round dinner- ware set is timeless, and can easily be incorporated into any home's existing tabletop assortment. "We are honored to be a go-to source for so many in the white ware category. We work hard to produce a quality prod- uct at a fair price and grateful for all of our partnerships that came about because of this product," said Ian Zucker, CEO of Ten Strawberry Street. But what next? Ten Strawberry Street is building a "Better Casual" category, starting off with the Oxford dinnerware collection. This dinnerware pattern has a vintage charm to it. The color is neutral and the delicate embossed beading makes it a great basic pattern with a bit of flair. The better casual idea is influenced by the stylish modern-day home. She wants to set a unique table with a durable dish- washer safe product. Who owns a real china cabinet today, anyway? The cream colored Oxford dinner- ware looks beautiful paired with the ele- gant Crown Royal flatware and Windsor Gold champagne flutes. Coupling a casu- al look with formal pieces allows the place setting to feel comfort- able and special. In the home, mugs are proving to be preferred for everyday use over cups and saucers, and cereal bowls over rim soup plates. "We are learning a great deal all of the time since really diving in to the house wares world. We are sampling new product continually to bring our customers the latest and great- est!" said Zachary Zucker, COO. Visit Ten Strawberry Street at booth S2262. For more information, visit www.tenstrawberrystreet.com or call 303-320-5610. SAMSUNG DEBUTS MOTION SYNC VACUUM LINE Making vacuums for over three decades, Samsung has primarily supplied to Asia and Europe. However, Samsung is final- ly bringing its expertise to the U.S. vacu- um market. With a new line of upright and canister vacuums, Samsung has cre- ated a line with power, maneuverability and ease of use. Samsung has introduced four new Motion Sync Design vacuums. This line includes two upright and two canister vacs. Each one makes use of extra fea- tures like fingertip controls, which make changing settings simple. Without bend- ing over or turning off the vacuum, users can adjust settings with a touch of their finger. Canister vacuums always seem to get caught around tight corners or on fur- niture, causing a simple cleaning task to become a hassle. Samsung's Motion Sync Design Canister vac follows you wherever you go with no problems. It has large, lightweight wheels, allowing for smooth and stable movement throughout the house. This vacuum also has 14 cyclonic inner chambers, providing over 99 percent separation efficiency, making filters last much longer. The Motion Sync Canister vacuum also has a dust sensor. A light on the unit turns from red to green when an area is free of dust, saving time and ensuring your floors are getting the proper amount of attention. The motorized power brush can be used on carpeted surfaces and controlled with the infrared fingertip controls. Perfect for multi-surface vacuuming, there is a brush roll power button for scatter free suction. The Motion Sync Design is also offered as an upright vacuum. Like all of Samsung's Motion Sync vacuums, this upright features superior swivel steering and maneuverability throughout the house. One of the best fea- tures is its fully detachable hand-held. Unlike tradition- al uprights, this detachable hand-held has a separate motor and dust cup. This allows for complete free- dom to clean where other vacuums cannot. With a touch of a button, you can clean hard to reach spots and crevices. Nine cyclonic inner chambers separate dirt so filters last much longer, and unlike most upright vacuums, Samsung's Motion Sync Upright has integrated attachments. This means no more losing hard to replace tools. Visit Samsung at booth L11918. ELECTROLUX SUCCEEDING WITH GLOBAL BRAND LICENSING Electrolux is a global leader in house- hold appliances and appliances for professional use, selling more than 50 million products to customers in more than 150 markets every year. The com- pany focuses on innovative products that are thoughtfully designed and based on extensive consumer insight, to meet the real needs of consumers and professionals. Ciarán Coyle, the new VP and Head of Electrolux Global Brand Licensing, has been talking about the company's strategy of licensing its brands into cate- gories adjacent to their core products. "I have grown up with the iconic Electrolux brand, as have many genera- tions before me," Coyle said. "What most people don't know is that the Electrolux Group has a portfolio of over 50 famous names, including Frigidaire, Eureka, Tappan, Kelvinator, AEG, Zanussi and, of course, Electrolux. The potential for extending this great equity into other con- sumer segments is vast." "Electrolux has embraced the licensing business model for very many years," said Coyle. "With a strategic approach to brand licensing, executing each program professionally and staying true to each brand's core equity, it is possible to drive significant brand value in a number of ways. By partnering with great manufac- turers, who have expert design and distri- bution capabilities, we can reach both new and existing consumers with dynam- ic and relevant ways to experience their favorite brands. It's a real win-win for us and our partners." The breadth and depth of the current program is testament to its success. "We have over 100 part- ners in 75 countries around the world selling licensed product with a retail value of over $3 billion," adds Coyle. "Our brands allow our partners to accelerate their business and get to mar- ket faster and with more impact." To speak with the brand licensing team, visit booth S4945 or email Ciarán direct- ly at ciaran.coyle@electrolux.com.

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