Issue link: http://osercommunicationsgroup.uberflip.com/i/1013201
Chain Drugstore Daily 6 1 Saturday, August 25, 2018 expensive gold earrings, which in today's economy limits many sufferers from the simple luxury of self-expres- sion and wearing everyday earrings when they want. In addition to metal allergies, most earrings on today's retail shelves are left in open packaging, exposed to the ele- ments. This means that shoppers are able to pick these earrings out of their packag- ing and try them on while in the store, often inserting them in their ear, taking the earrings out, then placing the earrings back on the rack for the next customer to do the same. This is not the most hygienic approach and is one of the reasons Studex continues to lead and innovate the ear piercing, fashion earring and after- care market through its customer centric approach that focuses on health equity; that is, offering safe, high quality medical grade, sterilized, allergy free, fashion ear- rings that look great and are affordable to everyone, including the one in three that suffer from allergic reactions. Studex revolutionized the ear pierc- ing industry with its FDA accredited ear piercing medical device known as Studex System 75, a patented, simple to use, no touch, sterilized ear piercing instrument that is widely used by over 80 percent of the U.S. market. Its fashion earrings also have the same health benefits as its ear piercing studs that are made of medical grade materials, sterilized and allergy free. With this is mind, the company highly rec- ommends that after any Studex ear pierc- Studex (Cont'd. from p. 1) ing service, its customers replace their ear piercing earrings with its sterilized allergy free fashion earring assortment. Most complications, if any, when it comes to ear piercing are the result of poor aftercare. Studex has numerous aftercare offerings that focus not only on the aftercare directly after an ear piercing but also on the continuous maintenance and hygiene of keeping your piercing clean and healthy. Its standard aftercare solution and gel are effective and safe and typically used for 6-8 weeks post piercing. Its new innovative Studex Advanced aftercare and cleanser formula is based on a pro- prietary hypochlorous solution that has revolutionized the industry as the result of its three week application versus the typical 6-8 weeks, which when you think about from a seasonality perspec- tive, is a game changer, particularly around the school holidays so kids can change out their earrings before the holidays are over. In addition, the Studex Advanced Aftercare and Cleanser is dermatologist and pediatri- cian tested to help with the healing period and then used as an ongoing hygiene regime, particularly for folks who are active and frequently take out their earrings before engaging in phys- ical activities such as sports. With over 70 percent of the population having a piercing of some sort, the market for effective aftercare and ongoing hygiene is very important. Visit Studex at booth #3604. For more information, go to www.studex.com. RA: That's a good question, but I think we can come to some understanding of it when we look at the demographic changes and evolving social awareness of aging and what it means to grow older. CDD: What are the demographic changes you see as important? RA: Let's face it, baby boomers are aging and generating a lot of demand. But I think the important thing is our redefinition of what it means to age. No longer does it mean retirement and a sedentary lifestyle. Everyone, but sur- prisingly men, are leading this charge to redefine aging. Men no longer want to ride off into the sunset. CDD: Do you think there's a greater awareness of men's health now? RA: No doubt. Men are buying things to postpone aging and perform at their best. Baby boomers have refused to be like past generations. They consider anything that can make them feel and perform bet- ter as a good thing. You have to remem- ber this generation was into rock and roll, 'free love,' I mean, they know about the pleasures of the flesh. CDD: Do you think it's mostly the boomers creating this demand? RA: They're a large part of it, but I think Gen X and Millennials are part of the mix also. These generations grew up around parents that were much more open mind- ed to new ideas and a much more healthy attitude toward aging and sex than their predecessors. Plus, people in general take more control of their health now. Today, through social media and online research, consumers quickly learn about new med- BioXgenic (Cont'd. from p. 1) ical advancements as well as health and wellness trends. CDD: How do retailers take advantage of this trend? RA: Make sure you're in the game and carry product. Second, carry the right product, the brands and categories people want. Keep abreast of trends in the mar- ket. CDD: In your view, what are men look- ing for? RA: Men are looking to feel youthful, have more energy, vigor and of course, perform better in the bedroom. For our BioXgenic brand, we produce a full line of natural products that we know through our research men are looking for. That includes our 12-Hour X-Treme, a fast acting testosterone booster, Bio-Hard, HighTest and a Size product, to name a few. CDD: Any other suggestions to retailers? RA: Two things really. These types of products are becoming much more main- stream and are no longer taboo, so don't be afraid to stock them. Of course, be cognizant of where you merchandise them within your store and choose areas children are unlikely to browse. Second, make sure you carry a brand that res- onates with consumers and is reputable – one whose ingredients you can be confi- dent in. Too many brands mislabel and contain ingredients not found on the packaging. For more information, visit booth #945, go to www.bioxgenic.com, call 888.657.1717 ext. 1308 or email rascher man@bioxgenic.com. growing up. I worked there in high school and college. In those days, inde- pendents were thriving. After college I was a sales consultant for FoxMeyer Drugs, and after that I developed sales reps for Rugby Labs. It was during that time independent pharmacies started to decline. When I went to work for Bergen Brunswig, generic drug costs started to decline and larger retailers were becom- ing more dominant in the industry. I've been part of the pharmaceutical industry rollercoaster my whole life; the only thing guaranteed is change. CDD: What were the strengths of inde- pendent pharmacies? CH: The personal attention they gave every customer. The focus each patient received, unscripted genuine care. Every pharmacy was different, with its own unique, individual flavor. They were kind of like your favorite local owned neigh- borhood bar or coffee shop. CDD: What are the strengths of retail chain pharmacies? TAGI Pharma (Cont'd. from p. 1) CH: They're very convenient. A one stop shop. No matter where you are in a given geographic area or nationwide, you know what to expect as far as store layout, pric- ing, product selection and service. CDD: From the pharmacy to wholesaler to manufacturer, why did you choose TAGI Pharma? CH: TAGI is a small generic drug manu- facturer. In the evolution of big pharma and big generic pharma, TAGI feels like home, a place where everyone matters. The industry is a rollercoaster; full of ups, downs and unexpected loops, no matter what part of it you're in. Manufacturers, wholesalers, PBMs, pharmacies, patients and regulators; our cars are connected and we all have the ups and downs together. TAGI Pharma strives for relationships where everyone is a winner. Care, attention and quality are put into every transaction. TAGI's lack of big corporate bureaucracy allows us agility and promptness. TAGI Pharma is made up of good, reasonable, down to earth people who seek reasons to do business and ways to get it done. Visit TAGI Pharma at booth #3311. and reliable technology is more impor- tant than ever to meet the needs of larger pharmacy operations. What is really driving these new innovations? The growing industry awareness that the healthcare supply chain must streamline operations, move to real time operations and visibility, reduce costs and improve performance to meet market expectations – adopting both automation and digital supply chain strategies in the process. At the Total Store Expo, KNAPP experts are on hand to discuss its latest technologies for leveraging the digital supply chain, and for automation of facil- ities for mail order and central fill phar- macies, requiring dispensing equipment, packaging alternatives, efficient handling of high volume OTC items – and retail pharmacy solutions as well. Fast, Accurate and Reliable KNAPP pill counting technology is not only fast but extremely accurate. Designed to sense miscounts, partial tablets or even a non-compliant mass and manage these challenges in an automated environment, PV2 costs can be signifi- cantly reduced, and has been proven at multiple locations. The latest automated dispenser solutions from KNAPP are also designed to be cost effective and reduce labor, with specific solutions that can manage A, B, C & D items in the phar- macy. For OTC products, KNAPP's latest developments in shuttle technologies and KNAPP (Cont'd. from p. 1) A-Frame dispensers are revolutionizing the industry, providing both flexible and scalable automation to support the mail order/central fill pharmacy with the ulti- mate in space saving, order picking speed, throughput, accuracy and reliabil- ity. Innovation at the Heart At the heart of KNAPP solutions is a commitment to innovation. Year over year the company returns approximately 7 percent to R&D efforts. This has result- ed in leading edge supply chain solutions in key areas of vision systems, scanning technology, robotics and software. Real Decisions in Real Time – The Digital Supply Chain Among KNAPP's major investments is the breadth and depth of the company's software team. Just over 25 percent of KNAPP's workforce of almost 4,000 peo- ple are now dedicated to the development of new software products, controls tech- nologies and solutions. Over the last year, KNAPP has expanded the development of its KiSoft platform to include health- care focused WCS and WMS that directly supports mail order central fill solutions. In addition, redPILOT, a company that has developed a Control Tower for ware- house, distribution centers and fulfillment operations, and was launched in the U.S. at MODEX in April, has recently announced multi-site agreements with a major U.S. brand that has a significant presence in the U.S. pharmacy industry. Visit KNAPP at booth #3923.