Issue link: http://osercommunicationsgroup.uberflip.com/i/247468
20 Tuesday, November 5, 2013 NO-CHOKE: THE SEAT BELT COMFORT DEVICE By Gene Robbins, Inventor of the NoChoke While performing duties with a rescue squad some years ago, I witnessed the many kinds of injuries people suffered in car accidents when not wearing a seat belt, or wearing it incorrectly due to the belt being uncomfortable. I cannot tell you how many times I heard the same story of people putting the belt behind their shoulder because it irritated them by riding too close to the neck, or par- ents letting kids in the back seat put the belt behind their back, because wearing as it was designed, the belt would ride across the child's face. Sadly, I have also seen the ones that could not tell the story anymore. I began to think about how to solve the problem. During this time, my father went through throat cancer. Taking him back and forth to a cancer center with four to five hours of driving each way, and seeing him unable to wear the seat belt correctly because the belt was too PROLIFT SUSPENSION LAUNCHES SEMA 6-PACK With six new kits launched for SEMA 2013, Prolift Suspension is rapidly expanding to meet customer demand for their state-of-the-art suspension and leveling kits. Founded in 2012 by Andy York and partner Randy Haflich, Prolift Suspension takes pride in building kits here in America with American workers. Focusing on precision engineering, factory geometries, ease of installation, offroad performance and a lifetime warranty, Prolift has generated huge demand for its growing product line. The SEMA 6Pack includes: Kit 2010 (2005-2013 Ford F250/F350 4WD 2.25-inch leveling kit w/front shocks and brake line drop brackets), Kit 3013 (2013.5 RAM 3500 4WD 2-inch leveling kit – CNC machined 6061 billet aluminum), Kit 3014 (2013.5 RAM 3500 4WD 2-inch leveling kit – cast aluminum black powder coat), Kit 3015 (2013.5 RAM 3500 4WD 2-inch leveling kit – heavy duty replacement coil upgrade), Kit 3030 (2013.5 RAM 3500 4WD 4-6-inch suspension kits) and Kit 4005 (2007-2014 Jeep Wrangler JK 4WD 3-inch suspension kit). Featured here is the popular Kit 3010 2-inch leveling system that fits 1994-2001 RAM 1500/2500/3500 4WD, 2002-2013 RAM 2500/3500 4WD and 2006-2010 RAM 1500 Mega Cab 4WD. The technology in this kit is CNC machined 6061 aircraft grade billet aluminum with proprietary AVT Anti Vibration Technologies. Experienced industry veteran Randy Haflich, Vice President of Operations at ROAD ARMOR BUMPERS: LEADING IN FORM AND FUNCTION Road Armor is a manufacturer of high end aftermarket bumpers for trucks and SUV's. The company makes bumpers primarily for full-size pickups such as Ford, Toyota, Dodge, Chevy, Hummer and GMC. Road Armor takes great pride in the design and quality with which it manufactures. Road Armor's bumper was the original smooth steel bumper on the market. Other brands used a diamond plate, which is a rough look tacked to a pipe as the main point of reinforcement. Road Armor's Stealth line has more of a unique look that fits perfectly to your vehicle. At SEMA 2013, Road Armor is introducing new products for the Ford Raptor and the Jeep. All of its products, including these new ones, are designed around the WARN M12. The company will also showcase a new, non-winch ver- DIESEL PARTS FOR DIESEL PROS, THE DTECH WAY DTech products bring re-manufactured diesel fuel injectors, fuel pumps and related components to the growing diesel pickup truck repair market. DTech offers a wide range of industryleading diesel products for Ford 7.3L Power Stroke and 6.0L Power Stroke trucks, Dodge 5.9L and 6.7L trucks, GM 6.5L and 6.6L Duramax trucks, and Sprinter vans. Since 1948, DIPACO has supplied aftermarket diesel fuel injection parts. Recognizing the needs of the growing diesel pickup repair market, DIPACO created DTech in 2008. DTech's purpose was to supply automotive service shops with cost effective repair parts options. This new brand allowed DIPACO to combine its long history of supplying diesel fuel injection parts and its expertise to develop industry leading products for years to come. The DTech Way: Quality and Detail As a current example, quality and detail found in DTech's remanufactured Dodge 5.9L injectors sets it apart from the competition. These injectors include new nozzles instead of used. These nozzles utilize the latest DGV nozzle technology to reduce nozzle side loading and sticking. The injectors include new control valve plungers instead of used. The injectors also have chromed control valve After market Daily News close to his neck made me want to work that much harder at solving this problem. After a lot of trial and error, I came up with the NoChoke seat belt comfort device. With its adjustable buckle, it can be worn by an adult or a child. Then I took it to the University of Michigan, where automobile crash testing is performed and the results are used by the government to mandate laws on the use of seat belts. I had to be sure that the No-Choke would not alter the way a seat belt is designed to perform, and the No-Choke worked flawlessly. It proved that you can move the seat belt 1 to 2 inches away from the neck, making it Prolift Suspension, shares his design philosophy this way: "We understand how all of the suspension components interact with each other, and have implemented an integrated design approach that takes the performance of our vehicle suspension systems to the next level. You can see it in our components. The intelligence is evident in both the complexity and simplicity of our parts; engineered to the nth degree for ultimate performance, yet simple to install in a minimum amount of time." Prolift has the skills and the craftsmanship to get the job done right. Prolift is so confident in its products that it offers its industry-leading Square Deal Guarantee – basically guaranteed for life. Prolift will be there to work with you and support you through installation as you build your rig. "We know our customers and the kind of gear we would want as fellow sion of its bumpers available for late model Ford, Dodge and Chevy HD vehicles. Road Armor's sales are made primarily through wholesale distribution, through distributors such as Meyer Distributing, 4 Wheel Parts, Custom Truck Parts, Inc. and others. Sixty percent off the company's revenue is generated through wholesale distribution. Road Armor's online prices are listed as "call for price," and through that, clients are referred to jobbers in their area. By adopting a model of selling to the trade as opposed to the end- seats as found in original equipment injectors. These and other features result in superior overall injector performance. The DTech Way: Product Development Responding to customer requests, DTech developed a Fuel Injection Control Module (FICM) for Ford 6.0L trucks. This unique product allows one FICM to replace three different part numbers from Ford, making your inventory investment more efficient. DTech has also developed a cold-start FICM, adding an additional 10 volts above the standard FICM to help in alleviating engine hard start problems, especially in cold weather. The DTech Way: Customer Experience and Differentiators The DTech focus on performance does more comfortable to wear and still have 100 percent protection of the seat belt as it is designed to work. I am very excited to bring the No-Choke seat belt comfort device to the SEMA show this year for the first time, and hopefully get some national recognition for this product. If you would like to purchase a NoChoke, please visit our website at www.no-choke.com. For more information about No-Choke, visit booth 50240 at the SEMA Show, visit online at www.no-choke.com, call 910520-3640 or email gene@no-choke.com. sportsmen, and that drives everything we build. We optimize the performance of each system while maintaining OEM specified geometry. We study each vehicle, rip it apart and put it back together again, to identify all of the components that need to be designed to work together, as a system, to build the ultimate kit," says company founder Andy York. Prolift Suspension has kits for Chevy/GMC, Dodge RAM, Ford, Jeep, Nissan and Toyota. Prolift suspension has the gear to help sportsmen build their rig for the ultimate off-road adventure. Whether that's off-roading, camping, hunting or fishing, Prolift Suspension allows you to attack the trail. For more information, visit booth 34219 at SEMA, go online to www.prolift suspension.com or call 503-543-5515. user has taken Road Armor to the next level. The quality of Road Armor's products and reputation of its brand over time is the biggest factor in its successes. The company has over 12 years of experience in engineering and manufacturing quality products, and Road Armor will continue to exceed customer's expectations in every way. For more information, visit booth 37171, go online to www.roadarmor.com, call 877-294-2726 extension 705 or email steve@roadarmor.com. not stop with its products: it extends to every aspect of customer experience. The DTech web site, www.dtechproducts.com, allows for easy order entry and usually same day shipping. DTech has installer, jobber, and WD pricing programs designed to reward consistent purchasers. Saving your cash flow, DTech does not charge upfront core fees on remanufactured products. The company also offers free UPS ground shipping and discounted UPS Next Day Air shipping. Finally, all DTech products are covered by a one year, unlimited mileage warranty. For more information, visit booth 4461 at the AAPEX show, go online to www.dtechproducts.com, call 800-6484720 or email sales@dipaco.com.