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Chain Drugstore Daily 4 3 Sunday, August 26, 2018 Raymond McCall Joins Pharmacy Firm XIL Consulting as President XIL Consulting welcomes Raymond McCall as the company's new President. Raymond brings 27-plus years of phar- macy and retail experience to his XIL role, and his top priority is client success. XIL Consulting specializes in innovative strategies and pricing consultation to drive economic value for companies managing drug benefits and access. The firm works with a number of Fortune 500 companies that define the Rx drug mar- ket, including retail pharmacies, PBMs, specialty/bio tech drug manufacturers, wholesalers, generic companies and more. With his passion for the pharmacy space and deep expertise, Raymond is already leading the XIL team in the dis- ruption of the drug market and creating sustainable growth for XIL's clients. The market is in a state of flux and the work is compelling. The questions XIL tackles as a consulting firm are the same that are being asked on the policy/government, employer and consumer levels. Prior to this new role, Raymond worked as a senior executive at compa- nies like Albertsons, CVS and AholdUSA. In his time at Ahold, Raymond focused on leadership strate- gies, and designed and executed campaigns for portfolios in phar- macy, health and beauty care, and household needs. In addition to his extensive experience, Raymond is an active member of NACDS and holds his BS in Pharmacy from the University of Louisiana. Raymond's valuable industry insight means he's able to assess, strategize and actually change the way XIL's clients compete in the market, and he's sur- rounded himself with top talent to get the job done. First, Raymond is joined by Cari Wegge, Vice President of Client Strategies. Cari's background includes a wide array of healthcare experience, degrees from the University of Missouri and the University of Tulsa, and 15-plus years in sales and account manage- ment and network at Express Scripts. Next, and XIL's most recent addition to the team, is Alexandra Robertson, Director of Product Innovations. Alexandra holds her MBA in Finance and Marketing from Rollins College and has worked with technology compa- nies, most notably Microsoft and Mixpanel, establishing relationships with an array of Fortune 500 teams. With Cari and Alexandra onboard and Raymond at the helm, XIL Consulting is sure to exe- cute quickly, focusing on making a mar- ket impact on behalf of its clients. For more information, go to www.xil consulting.com, call 239.249.5902 ext. 714 or email r.mccall@xilangconsulting.com. The Next Evolution of Gas Pump Advertising An interview with Jacquie Perello, President, Grabbies Media, LLC. CDD: Tell our readers about Grabbies. JP: The Grabbies program puts promo- tional dispensers filled with disposable gloves at every gas pump. On every glove, there's a tear-off promotion for instant savings in store. Brands or c- stores can advertise their promotion on the dispenser itself. Then, the coupon drives the consumer in-store to redeem the offer immediately. CDD: Are the coupons trackable? JP: Yes! That's a huge benefit to the Grabbies program. With pump toppers, brands and c-stores are only getting impressions – and they're never sure what their ROI is for each offer. The Grabbies program allows advertisers to track each promotion – both for effec- tiveness in selling the specific product advertised, and also for increases to each shopper's total check. CDD: Tell our readers more about the promotional dispenser at the pump. JP: We've designed the glove dispenser to maximize visibility of the advertise- ment – much more optimal- ly than a pump topper does. The dispenser attaches either to the pump itself or onto the island col- umn right next to it, eye level with the consumer. Advertisements then go on the front and the sides of the dispenser, so no matter where the consumer is standing at the pump or on the island, they can see the promotion advertised. CDD: Tell our readers more about the disposable gloves and tear-off promo- tion. JP: The disposable gloves provide a cleaner, healthier gas pump experience™ for consumers by protecting their hands from germs and odors. Gloves are also 100 percent biodegradable and certified compostable – made from plant prod- ucts. The tear-off coupon on the glove can be 100 percent customized to the promo- tion. It's placed on an area of the glove that can't be ignored – below the thumb, stretching across the bottom of the glove. This way, as the consumer holds the gas nozzle, they'll be looking directly at the coupon (no matter if they're right or left handed.) For more information, call 800.935.2059 or visit www.grabbies.com. Table Talk Pies: Consistent High Quality Table Talk Pies Inc., headquartered in Worcester, Massachusetts, is a third gen- eration family owned and operated busi- ness established in 1924, and is one of the oldest and largest pie bakers in America. Since its humble beginnings in 1924, the company's goal is simple and remains the same as it was almost 100 years ago: to manufacture the highest quality pies. It uses only the finest ingre- dients, such as Maine wild blueberries, New York apples, Georgia peaches, pumpkins from the Amish farmlands of Pennsylvania, sweet potatoes grown in the rich soils of North and South Carolina and pecans from Texas. Table Talk Pies are available in a wide variety of flavors, and they are all made with that famous Table Talk "Old Fashioned" recipe that is sure to delight. This year should see many new and exciting items such as Mango and Chocolate Pecan Pies, to name a few, in addition to filled pastry shells. Table Talk also has a size to meet everyone's appetite, whether it is its No. 1 selling 4- inch line of fresh Table Talk Snack Pies in its trademark red and white box in the Northeast or the 4-inch Old Fashioned Snack Pies that are sold throughout the U.S. Table Talk offers exclusive branding on its 4- inch, 6-inch, 8-inch, 9-inch and 10-inch pies. Table Talk Pies are available for sale fresh in the Northeast, frozen or packaged for sale in the frozen food case. Pies are sold both in baked and unbaked formats, and in a variety of packaging styles. Table Talk continues to grow, and opened its third plant in Worcester during the summer of 2017 to provide new and innovative products. All Table Talk Pies are made daily and fresh to order with only the best ingredients. The company's goal is to give customers the same con- sistent high quality, day in and day out. Table Talk Pies are available in all 50 states as well as Mexico and the Caribbean. They are available for order- ing through Dot Foods (www.dotfoods.com) and numerous other wholesalers and distributors across the U.S. More than 200 million of its 4- inch Snack Pies were sold last year. No matter which variety of pie you purchase, the company knows that you will be delighted and look forward to your next Table Talk Pie. For more information, go to www.tabletalkpie.com. Quality Products from Par Pharmaceutical For more than 40 years, Par Pharmaceutical has been at the forefront of developing, manufacturing, marketing and distributing safe, innovative and cost-effective pharmaceuticals that help improve patient quality of life. Every week in America, several million Par pre- scriptions are dispensed. In return for the trust that is placed in the company, it is committed to providing products of uncompromising quality. In fulfilling this mission, it delivers value to its customers and the physicians and patients that rely on it. In September 2015, Endo International plc acquired Par Pharmaceutical, merging the business with Qualitest, thereby expanding the generics business to a top industry leader. Endo develops, manufactures, markets and distributes quality branded pharma- ceutical and generic products through its operating companies. Endo has global headquarters in Dublin, Ireland and U.S. headquarters in Malvern, Pennsylvania. Today, Par Pharmaceutical's sales place it among the top five largest gener- ic pharmaceutical companies in the United States. Par conducts manufactur- ing in the United States and abroad, and markets and/or licenses more than 150 prescription drug product families. At Par, its most important resource is the talent and dedica- tion of approximately 2,100 professionals throughout offices in Chestnut Ridge, New York; Irvine, California; Rochester, Michigan; Chennai, India; Mumbia, India and Montebello, New York. Each employee is part of a culture that values integrity, customer focus, team work, innovation and performance. Par possesses one of the most prom- ising new product pipelines in the generic drug industry, with more than 100 prod- ucts awaiting FDA approval, including more than 30 first to files, and approxi- mately 60 other products in development with continued focus on paragraph 4 and first to file opportuni- ties. In recent years, the company has introduced generic versions of several major pharmaceutical products, includ- ing the following; Sodium Phenylbutyrate Tablets & Powder (Horizon Therapeutics Buphenyl ® ), Tizanidine HCL Capsules 2mg, 4mg and 6mg (Acorda Therapeutics Zanaflex ® ), Memantine HCL ER Capsules 7mg, 14mg, 21mg and 28mg (Allergan's Namenda XR ® ) and Praziquantel Tablets 600mg (Bayer AG's Biltricide ® ). Visit Par Pharmaceutical at booth #1413. For more information, go to www.parpharm.com.