Issue link: http://osercommunicationsgroup.uberflip.com/i/831594
OCG Show Daily 4 3 Tuesday, June 6, 2017 THE SKINNY ON PALM OIL An interview with Haznita Husin with the Malaysian Palm Oil Council. OSD: What is palm oil? HH: Palm oil is obtained from the flesh or mesocarp of the palm oil fruit. Like olive oil, palm oil is fruit oil. Palm oil should not be mistaken for palm kernel oil, which is extracted from the kernel or seed of the palm fruit. Therefore, the oil palm fruit is unique. From the fruit, two distinct types of oils are produced: palm oil and palm kernel oil. Both are edible oils, but with very different chemical composition, physical properties and applications. Each palm fruit produces about 90 percent palm oil and 10 percent palm kernel oil. Palm oil has a balanced composition of both saturated and unsaturated fatty acids. Coupled with nature's gift of high vitamin E content, the oil is naturally very stable. Palm oil contains an equal propor- tion of saturated and unsaturated fatty acids. It's particularly rich in the saturat- ed palmitic acid (44 percent), with sub- stantial amounts of the monounsaturated oleic acid (40 percent) and smaller amounts of polyunsaturated fatty acids (10 percent). Palm oil has had a history of food use for more than 5,000 years in more than 130 countries worldwide. OSD: What food products contain palm oil? HH: Palm oil's semi-solid properties make it a favorite ingredient among the food processors. From palm oil you can have unlimited oil fractions for use of any kind of food applications. The oil could be incorporated into a wide variety of food products, which include cooking oils, margarines, noodles, shortenings, veg- etable ghee, bakery products, chocolates, hot beverages, coffee creamers and ice cream. Due to its excellent stability, it is the No. 1 choice in the world as frying oil for foods such as instant noodles, French fries, potato crisps, dough- nuts and fried meats and snacks. The natural solid nature of palm stearin make it most ideal for formulating solid fats such as vanaspati, margarine, short- enings and other bakery fats. More importantly, these palm fats are not hydrogenated and therefore are trans- fatty acids free. OSD: Is palm oil a trans fat? Will palm oil consumption raise blood cholesterol levels? HH: No. Palm oil's natural semi-solid properties and the versatility of blending with its solid fraction, palm stearin, make hydrogenation of palm oil unnecessary. Therefore, food products containing palm oil as its sole or main ingredient are essentially trans-free. A re-examination of the data of some early published western studies that includ- ed palm oil showed that when palm oil replaced the habitual fats of Western diets, blood cholesterol levels in the subjects did not go up, but instead were reduced. OSD: What's so special about red palm oil? HH: Red palm oil (RPO) is the only commercially avail- able oil that contains substantial amounts of the natural plant pigments called 'carotenoids' (about 550 µg/g), as well as vitamin E (600 µg/g) comprising both tocotrienols (65 percent) and alpha-tocopherol (35 percent). Some of the carotenoids in RPO are converted to vitamins A in our body; the rest of the carotenoids, together with vitamin E (particularly tocotrienols), are reported to play a vital role in advanced nutrition boost- ing the immune system, scavenging damag- ing reactive oxygen species in our body and are involved in complex mechanisms which have evolved to protect the body from chronic diseases such as heart disease and cancers of the breast and skin. For more information, stop by booth #4148, or go to mpoc.org.my and www.mpoc.us. Like on Facebook @MalaysianPalmOilCouncilUS, follow on Twitter @mpoc_us and Instagram @mpoc_us. KEN'S FOODSERVICE ANNOUNCES SIGNATURE SAUCES Ken's is proud to introduce a wide range of flavors with an even wider range of uses: Ken's Signature Sauces. The com- pany crafted a unique blend of sauces that highlights the best part of Ken's. The collection of sauces provides everything you need to take your entire menu to the next level. Ranging from Brewpub Mustard to Green Chili Aioli, the Signature Sauces line is a delicious col- lection of sauces for dipping, spreading, glazing and grilling. Ken's is and has always been a family-owned organization, free of any big conglomerates. Ken's Culinary and Research and Development teams are ever dedicated to developing unique, on-trend flavors across a wide variety of sauces and dressings. As Ken's has grown in scale and capability, a few things may have changed; the people that run Ken's, however, never have. It's still the same family, from genera- tion to generation, instilling the same f l a v o r - o b s e s s e d values they always have. Ken's has a heritage you can trust, and a wealth of product knowledge that spans 76 years. Nobody knows dressings and sauces quite like Ken's does. At Ken's, flavor is No. 1, and what- ever follows flavor is a very distant sec- ond. That's why Ken's is constantly crafting bold new flavors to help you stay on top of the latest and greatest food trends that'll surprise your customers and help you make your mark. This devotion to flavor extends well outside the kitchen, too. One secret weapon is the Ken's Culinary Team, who boasts a com- bined 100 years of culinary expe- rience. The team's sole purpose is to develop new flavors and applications of existing flavors in order to expand your menu, increase your sales and satisfy your customers. With the combination of Ken's sales and culinary teams, Ken's will support and work closely with you to find the right recipes and flavors for your customers. For more information, stop by booth #2516 or go to www.kensfoodservice.com. CHOBANI AD CAMPAIGN TO PORTRAY FOOD AS A FORCE FOR GOOD Yogurt company Chobani LLC is releas- ing a new advertising spot about food bringing us all together that's part of a campaign planned to run throughout 2017 and beyond. "Chobani has always been a differ- ent kind of company, putting people first—from our employees to our com- munities to our farmers and fans," said Peter McGuinness, Chief Marketing and Brand Officer. "We believe that when a company stands for something even big- ger than its products, it has the ability to bring people together and be a positive force for good. There's a lot of goodness that goes into every cup, and we wanted to tell the story of the people who make our delicious, nutritious products." The campaign's first advertisement is a spot titled "Fruit Symphony," featur- ing Chobani's employees alongside musicians and vocalists singing "What the World Needs Now is Love." Directed by Academy Award-win- ning filmmaker and screenwriter Michel Gondry, the spot pairs vocals with uncon- ventional technology – literally harness- ing fruit into instruments, like banana pianos and coconut drums. That's intend- ed to symbolize real fruit, real people and nothing artificial, characteristics identi- fied with Chobani products. Six employ- ees from Chobani's North American fac- tories, with roots ranging from Chobani's local communities in upstate New York and Twin Falls, Idaho, to India and Thailand, were selected from an all- employee open casting call. The full breadth of the campaign will include broadcast, digital, public relations and social elements throughout 2017 and beyond. PLUSH PUFFS TAKING MARKET BY STORM By Ann Hickey, President, Plush Puffs Marshmallows Plush Puffs Hand Crafted Marshmallows, as seen on the Food Network and on menus across the coun- try, are versatile and flavorful morsels that are the makings of signature desserts, coffee and hot cocoas, not to mention the latest S'mores Bar rage for weddings and events. Plush Puffs are whipped up from scratch and made with custom ingredi- ents – from a French chocolate extract to a custom blend of vanilla extract. All Plush Puffs Hand Crafted Marshmallows are made in the USA – Burbank, California, to be exact. We have been around for nearly 15 years and are proud to lead the space of artisan marshmal- lows. Made with no artificial ingredients, no HFCS, and non-GMO and gluten free, Plush Puffs come in about 11 different flavors, including Peppi-Mint, Lemony Meringue, Simply S'mores, Toasty Coconut and Gingerbread Spice, to name a few. Our top sellers are Vanilla Bean, Chocolate Chipetta and Caramel Swirl. We ship all over the conti- nental United States. We are very excited to see growth in the artisan sweets/dessert space. We are see- ing hand crafted marshmallows gain serious steam in growth and expansion. Due to the higher demand, we have updated our facility and have been accredited with an SQF L2 certification. We specialize in bold flavors, cus- tom flavors, cuts and shapes. We have consulted with a slew of cafe and food- service chefs and directors to hone a menu item that reflects their needs, mar- ket and costs – but Plush Puffs marsh- mallows are primarily an amazing item that sets our customers apart from all of the other desserts/drinks piled with the same old-same old toppings or fillings (whipped cream, a scoop of vanilla ice cream, etc.). Foodservice Plush Puffs are sold in 2-pound bags and they freeze beau- tifully to store and use as needed. Let us help you create deca- dent, nostalgic and unique desserts and dessert experiences that will help you stand out from your competition. We make it easy to add handmade, flavorful marshmallows to your menu for opportu- nities to up-sell and drive traffic. Visit Plush Puffs Hand Crafted Marshmallows at booth #4577. For more information, call 818.784.2931 or visit www.plushpuffs.com.