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C o n s t r u c t i o n M a r k e t p l a c e T h u r s d a y, J a n u a r y 2 1 , 2 0 1 6 2 8 FINE HOMEBUILDING STRENGTHENS ITS PRO FOCUS Fine Homebuilding magazine, the ven- erable publication put out by the Taunton Press for more than 30 years, is heading into 2016 with several new cross-platform initiatives to support professional builders and designers, according to Editor Rob Yagid. With a new website launching this spring and the announcement of a new demonstra- tion home series, the brand is expand- ing its content offerings to its communi- ty of skilled practitioners. "We are launching two major brand elements this year that we know will offer day-to-day support for those in the field of home building," says Yagid. "The first is a complete redesign of FineHomebuilding.com that will help propel the brand into the mobile space, offering larger and more immediate access to over three decades of compre- hensive how-to building and design information. This redesign not only will improve the user experience, but it will also create increased opportunity for new levels of engagement with our audience and with our select advertising partners." To support the new site, Fine Homebuilding is implementing its growth strategy around its video pro- gram, which has expanded over the past year to six series. These short-form and long-form series are adding to a library that already includes more than 1,000 videos covering building tips, tech- niques, and multi-part projects, as well as behind-the-scenes discussions with industry influencers and in-depth fea- tures of some of the most well-designed homes in North America. "We're making an impact with our video program and with our digital efforts," says Yagid, "and we're com- plementing those platforms by continu- ing to build out our print products — especially with the addition of proHOME." ProHOME is Fine Homebuilding's new demonstration home series. They will cover the com- plete build of one custom home every year, focusing on the decisions that all builders and designers have to make in such situations. "We know that there is a lot at stake when it comes to designing and build- ing a home, and there are a lot of com- plex decisions to be made throughout the entire process," continues Yagid. "Through new robust sections of the magazine and exclusive portions of our new website, we'll bring our audience into the conversation between our designer and builder as they move through the design and building phases of the project. There is incredible value in the wisdom they bring to the task, and we will provide our audience an opportunity to glean the information imperative to their success in their own craft and their own building projects." The first home in the proHOME series will be a zero- energy contemporary farmhouse in East Greenwich, Rhode Island. It will be built by Fine Homebuilding editorial adviser and prominent industry expert Mike Guertin. Fine Homebuilding intends to break ground on the project in April, with coverage beginning in May and running through the end of 2016. For more information, visit booth #S3417, go to www.taunton.com or call 203.426.8171. THE HOME ACCESSIBILITY MARKET BOOM: NEW CONSTRUCTION POTENTIAL IN 2016 By Jerry Keiderling, President of Accessible Home Improvement of America In 2013, over 80 percent of elderly peo- ple were choosing to remain in private homes in their community rather than move to a care facility, according to the Congressional Budget Office's article on the Rising Demand for Long-Term Services and Supports for Elderly People. In addition, it is predicted that over 71 million baby boomers will be 65 or older by 2030. If these predictions are true, the demand for accessible new con- struction will skyrocket in the near future. Is your business equipped to serve this large, aging generation? To become and perform as that trust- ed Certified Environmental Access Consultant (CEAC) or Certified Aging- In-Place Specialist (CAPS) contractor our industry will need, here are a few adaptations you'll need to consider for your new construction projects that will allow your older clients to feel confident and self-sufficient for years to come: Home Entry For completely accessible and safe home entry, we recommend two step-free entryways into the home that are also covered to help control water at low thresholds and protection in inclement weather. You'll also need a five foot by five foot landing for easy maneuvering. Floor Plan If planning a two-story home, add room for one bathroom and at least one bed- room on the main level of the home. Doorways Plan for every doorway to be at least 36 inches wide to allow for even the largest mobility device. Hallways In hallways, be sure to allow for plenty of lighting as well as handrails to keep unsteady legs safe. Bathroom The bathroom is the most dangerous room in the house, with most injuries and falls occurring because of slippery floors and few stable areas to hold on to. For the bathroom, plan a step-free entry into the shower, grab bars to be secured to bath- room walls, possible pocket doors for entry and toilet placement with five foot by five foot clear floor space of unob- structed area. Kitchen The kitchen offers possibly the most opportunity for accessibility. Consider a range with front mounted controls, lower level countertop, roll- out storage shelves, pull-down shelves, knee space under sinks for seated users and accessible switches and outlets to keep every- thing safely within reach in the kitchen. Lighting, Communication and Safety These components all meld together and should always be a top priority when building for the aging lifestyle. All around safety for vision, security within their home and communication to all within the home and with family, friends and emergency help are top priorities for the owners and their families. These suggestions are just the tip of the iceberg when it comes to building or designing for home accessibility. For more information, visit exhibitors at booth #C1833 at NAHB and booth #C1933 at AHIA, and make sure to visit www.ezaccess.com and www.accesshomeamerica.com. THOMAS PHEASANT TO BE HONORED AT LAS VEGAS MARKET Thomas Pheasant, award-winning inte- rior designer recognized internationally for his interior designs and furniture collections, will be honored as the 2016 Design Icon during Winter Las Vegas Market, January 24-28, 2016. Pheasant will share his experiences working with an impressive array of high-profile clients, as well as impart his design wisdom and philosophies. The centerpiece of programming at Las Vegas Winter Market, the Design Icon Award honors an interior designer who has made a significant contribu- tion to the industry throughout their career. Now in its 10th year, the Design Icon Award seeks to both highlight the achievements of important designers and to offer Las Vegas Market atten- dees an opportunity to learn from liv- ing legends. "Thomas Pheasant's work has made an indelible imprint on interior design that has stood the test of time," said Bob Maricich, Chief Executive Officer of International Market Centers. "He has the uncanny ability to wed classic style with a modern feel that never feels stilted – it's always fresh and soothing – with an aesthetic that feels luxurious yet comfortable. He's one-of-a-kind, and we are thrilled to have him as this year's Design Icon honoree." Pheasant is known for his look of luxurious understatement, with interi- ors that are at the same time modern and traditional. Current projects include Blair House – the President's Guest House on Pennsylvania Avenue across from the White House, a redesign of Starwood's Crescent Hotel in Dallas, a luxury resort in Middleburg Virginia, along with private residences in New York, Paris, Moscow and Los Angeles. His client list includes some of America's most powerful people. Although Pheasant is one of the most published designers in the U.S., many of his well-heeled clients prefer to keep their names, if not their living rooms, out of the limelight. "I am honored to be selected as the Design Icon for 2016 and to join the ranks of the amazing designers before me," Pheasant said. "It is so rewarding to be recognized and feel that my work has contributed to the evolution of American design." With residences in Washington and Paris, Pheasant opened his own firm at the age of 24 and hasn't looked back. His furniture design collections include, Thomas Pheasant Collection for Baker, Thomas Pheasant Collection for McGuire and he has recently launched his own collection of limited edition pieces, Thomas Pheasant STU- DIO. In 2005, he was honored by Architectural Digest with the distinc- tion "Dean of American Design." He is a fixture on the AD100, the annual list of top architects and designers com- piled by Architectural Digest, where he has remained from 2000 to present. The magazine describes Pheasant's work as having "restraint, clarity and timeless- ness." Additional accolades include the Andrew Martin International Designer of the Year Award and Thomas was the first American designer invited to exhibit his custom furniture at the Pavillon des Antiquaires et des Beaux Arts in Paris. This year he received the John Russell Pope Award by the Institute of Classical Architecture. His book, "Simply Serene: The New Luxury for Modern Interiors," is a lavishly illustrated monograph that highlights, through images and words, the philosophy that guides the funda- mental principles that are at the heart of his work. Published by Rizzoli, the tome brings to life the serenity and classic imprint that are Pheasant's sig- nature.