Issue link: http://osercommunicationsgroup.uberflip.com/i/261625
C o n v e n i e n c e R e t a i l e r S h o w D a i l y S u n d a y, O c t o b e r 1 3 , 2 0 1 3 4 4 syndicated data. We provide support to corporate offices in the form of up-to- date information on product availability. We have a prescription for success that guarantees increased sales and profits. CRSD: Where do you stand on the name brand versus private label debate? TLM: What debate? Convenience Valet could provide private label brands to con- venience stores (we have our own produc- tion facilities), but we do not recommend private label in place of leading name brands since independent research shows that C-store customers prefer the name brands. We recognize the value of the national brand's advertising and market- ing campaigns, which build consumer confidence. It is hard to justify a double or triple dose private label when retail space is at a premium and the retail price points are similar. Unlike Walgreens and CVS, C-stores do not have on-premise pharma- cies or recognized drug expertise, nor can they spend countless dollars building con- fidence in private label brands. The first principle of category management is to Convenience Valet (Cont'd. from p. 4) know your customer, and the C-store cus- tomer prefers, and has greater confidence in, name brand medications! CRSD: What will be exciting in 2014? TLM: Starting January 1, 2014, Convenience Valet will be donating a minimum of $250,000 annually for card- ed OTC medication, personal care and GM item with the Children's Miracle Network Hospitals ® logo on it. This includes all the trusted name brands cus- tomers prefer! Besides the obvious bene- fit of supporting a charity that is one of the most trusted charitable organizations, and helping children, there will also be a "halo effect" influencing how the cus- tomer feels about the purchase, the prod- uct, and the retail establishment. And all the retailer has to do is buy our best-sell- ing HBC items from their distributor! The beauty of this program is that it's better for the customer, better for the retailer and better for the kids. It doesn't get any better than that! For more information, visit NACS booth 3263, go online to www.cvalet.com, call 800-351-2000 or email info@cvalet.com. Target, 7-Eleven and Cinemark Theaters. "Punchies are perfect for the young at heart," said Kristi Shafer, Sour Confections Brand Manager. "We've taken the whimsical, iconic characters from the Sour Punch brand and brought them to life in a chewy, soft shell, candy that delivers the perfect balance of fruity, sweet and sour." To support national distribution for its new sour candy, Punchies ® , the Sour Punch brand launched an in-store promo- tion sweepstakes that ran at all retail locations from June 27-August 30, 2013. The Lucky Punchies Sweepstakes included special in-store Punchies dis- plays and packaging featuring QR codes that could be scanned with mobile devices such as a smartphone or tablet. Through scanning QR codes, they were able to access the instant win game and unlock an entry form to win daily prizes and enter the grand prize sweepstakes. Additional support for the Punchies candy launch included a 15-second national cable commercial, brand new Sour Punch and Punchies websites, online banners, promotions and spon- American Licorice (Cont'd. from p. 1) sored content, and an augmented reality social game on Facebook called "Sour Punch Drop Zone." "We developed the Sour Punch Drop Zone game as part of a multi- platform integrated campaign to reach consumers on all three screens span- ning across TV, digital and mobile," said Michael Kelly, Media/Consumer Communications Manager at American Licorice™ Company. "The social shar- ing features integrated into the game play enable our brand advocates on Facebook to help spread the word about the arrival of Punchies in a fun and interactive medium." With a playful character for every personality, the new Punchies offer a vari- ety of five delicious flavors, including: Strawberry, Blue Raspberry, Green Apple, Tangerine and Lemon in every pack. The bite size candy is available in a 2-ounce pouch, 3.5-ounce theater box and a 14-ounce laydown bag, with a sug- gested retail price of $0.89-$2.99. For more information, visit booth 8653 at the 2013 NACS Show, go online to www.americanlicorice.com or email mkelly@amerlic.com. FC MEYER: PACKAGING CHALLENGES, CREATIVE SOLUTIONS By Matthew Baryshyan, Vice President Sales and Marketing, FC Meyer Packaging LLC. A young couple sits under a tree in New York's Central Park, munching on Panini Sandwiches from a bright yellow box that has a dipping sauce cup in the middle. Downtown, a stock broker tucks into a juicy burger topped with roasted Serrano peppers, avocado slices and Pepper Jack cheese. Meanwhile, at Yankee Stadium, in the Luxury Suites, Asiago cheese dusted pommes frites are being served to an excited party of Yankees fans in an ele- gant pinstriped decorated cone with an integrated condiment server for the béar- naise sauce. What do all of these people have in common? They are all eating and enjoy- ing their food from an FC Meyer Package. FC Meyer Packaging, the nation's most experienced box maker since 1907, has been providing custom, creative and sustainable solutions for their customers, whose packaging challenges range from a complete new corporate identity to a one-off package designed entirely around a customer's signature product. The company, which operates two domestic folding carton facilities in Jeannette, Penn., and Quitman, Miss., has struck a balance of providing high quality stock and custom take-out pack- aging to restaurant operators. The MeyerPak™ is attractive and sturdy paperboard packaging that is available in a full range of sizes, from side dishes to family meals. The boxes come in Glacier White, Farm-stand Kraft and Elegant Ebony paperboard finishes. From a side salad to an Osso Bucco din- ner for four, the web corner construction and barrier extruded paperboard will not leak or break down when reheated in the microwave, or put in the refrigerator for future use. The new SaladPak™ box is an eye- catching "grab-and-go" design that is available in three sizes, with a clear win- dow to showcase salads and increase sales. If there is a need for a special one-of- a-kind package, the FC Meyer Packaging creative team of artists and designers can provide a complete turn-key packaging program that can cover the entire menu or a special package for a signature prod- uct. Opening features, venting to allow a product to retain its texture, or an inte- grated holder for a sauce condiment and even a collar for a cupcake, FC Meyer Packaging will fill a customer's needs while holding the line on the budget. Our active lifestyles in this day of multi-tasking even defines how we eat, unfortunately sometimes on the run. FC Meyer packaging is an expert in provid- ing a wide-range of portability options. In addition to product and end-use solutions, FC Meyer Packaging is FSC Certified (Forestry Stewardship Council), which means that the FSC symbol of environmental stewardship can be added to a customer's package with the use of certain grades of paperboard. The company is highly experienced and creative in providing sustainable solutions in helping restaurant operators transition from foam and plastic packag- ing to paperboard; a more environmen- tally friendly end of use material. For more information, call 203-847- 8500 or fax 203-849-9177. NEW TRANE CHILLER BLENDS ENERGY EFFICIENCY, COMPACT DESIGN, EASY INSTALLATION Trane, a global provider of indoor comfort solutions and services and a brand of Ingersoll Rand, introduces the newest addition to its centrifugal chiller product portfolio, the Series S™ CenTraVac™ chiller (Series S chiller). Providing superior perform- ance in a compact, easy-to-install package, the Series S chiller delivers best-in-class full-load and part-load efficiencies for centrifugal chillers in the 180 to 390 tonnage range. At the core of the Series S chiller's performance is AdaptiSpeed™ technol- ogy— the integration of an all-new direct-drive compressor utilizing the industry's first mixed-flow impellers and optimized specific speed; perma- nent magnet motor; and the third gen- eration Trane Adaptive Frequency™ drive (AFD3). "The Series S CenTraVac chiller is the first Trane centrifugal chiller to include these innovative design elements, driving its performance to stand above all others," said Al Fullerton, Chiller Product Business Leader for Trane North America. "The Series S chiller responds to a building's varying needs for cooling, providing customers with low impact to their bottom line." The compressor design is optimized to precisely match load requirements and operating conditions across a wider range. As a result, the Series S chiller is capable of the highest full-load efficien- cies to minimize the electrical infrastruc- ture and reduce the impact of demand- based charges and real-time pricing dur- ing peak periods. The design also delivers the high- est part-load efficiencies to drive lower overall electrical consumption charges. Finally, its industry-leading integrated part load value (IPLV) can easily meet ASHRAE 90.1 part-load efficiency requirements. The AFD3 also contributes to the efficiency and reliability of the chiller. The AFD3 is a fully integrated vari- able-speed drive that works with the permanent magnet motor and Tracer AdaptiView™ unit controller to contin- uously optimize chiller efficiency through compressor speed and guide vane position. Unique to the industry, the Trane true 24-pulse drive produces low har- monic distortion levels that meet the stringent requirements of IEEE 519. Its rugged design also means the AFD3 can effectively handle electrical dips, surges and other imbalances to maintain reliable chiller operation on any utility power source. "This chiller represents all that our customers expect from a CenTraVac chiller— superior performance, industry- leading reliability and the lowest total cost of ownership," said Tom Gorman, Product Manager for Trane CenTraVac chillers. "Additional design features enable faster and easier installation in existing buildings, with minimal disrup- tion to the building and its occupants." The design philosophy of the Series S chiller has been focused on the demanding requirements of replacement and retrofit applications, and is ideal for a wide variety of building types and sizes—both new construction and exist- ing buildings—including educational institutions, health facilities and govern- ment buildings. To learn more, visit www.trane.com/SeriesS.