Oser Communications Group

SEMA19.Nov5

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Aftermarket Daily News 7 7 Tuesday, November 5, 2019 boost sales exceeds what national brands offer. This in turn helps customers stay ahead of the curve and retain healthy margins. We routinely coach our cus- tomers towards additional revenue streams based on our coverage – exam- ples include imports, familiarity with new connection systems and vehicles that use them, HD vehicle segments such as motor coach/RVs and such. I am glad you asked this question, as we take pride in our customers routinely telling us that we enable them to separate themselves from the pack. ADN: What are the hallmarks of ClearPlus' values and business model? RC: For the last 20 years, ClearPlus has consistently maintained its ethos of trust and reliability and has stayed focused on its core skills. This has enabled the com- pany to successfully launch great func- tioning products on universal platforms that help its customers maintain simplic- ity (no duplication in coverage), lower SKU count yet offer as good or better coverage than with competitor brands. Customers see the difference in ease, safety and OE level profiles in our con- nection systems. All these elements allow creating better stocking dealer programs as everyone in the food chain is trying to carry lesser inventory yet not lose sales or waste an inordinate amount of time trying to figure out adapters. Easily accessible videos, integrated to arm types for each product series and to vehicle applications, are available. Soon these will also be available on a mobile app. ADN: What are the featured products and attractions at AAPEX? RC: Intelli curve, the Hybrid-Beam plat- form product is clearly the best seller. ClearPlus (Cont'd. from p. 1) With 11 SKUs, a pre-installed adapter and one additional, universal adapter in the package, it provides coverage for 98- plus percent of passenger cars and light trucks on the roads. It's also widely usable on Class C RVs and Class 8 trucks. ClearPlus has amongst the best rear windshield programs in the industry, including import vehicles, and with few SKUs. The top four part numbers provide 80 percent coverage, the top eight pro- vide 96 percent of VIO. Compare this to 25-plus SKUs required in most programs in the market. In the last couple of years, the com- pany has really focused on developing a full range of HD vehicle segment cover- age including high value products for Class A RVs, motor coaches, transit buses and commercial delivery vehicles of all classes. At AAPEX, the complete range is on display. Also highlighted are new display options – attractive free-standing floor racks, pallet dump boxes and end cap options for tighter spaces. Packaging has a clean, modern and engaging appeal across all product series and collateral marketing materials. Packaging is tri-lingual (English/Spanish/French), so the program is ready to be rolled out in many other parts of the world. We seek partnerships with foreign buyers. With the ability to provide factory direct programs from India and China, we are well positioned to offer any desired fulfillment and supply chain solu- tion in the world of Trade Tariffs. We are truly excited to show these to our customers and prospects who are vis- iting AAPEX so they can appreciate first- hand the incredible value we bring to the table. For more information, stop by AAPEX booth #1800 at Sands Expo, go to www.clearplus.com or call 888.452.WIPE (9473). become one of the true hallmarks of the industry. One such product is Bullet Liner, which is making its way into the aftermarket, one step at a time. With all new products, a proven track record is not given – it is earned. Installers, techni- cians, jobbers and distributors need more than just a promise – they need proven results. On Track to Becoming an Industry Leader At Bullet Liner, one of the hallmarks of the brand is the fact that it is not fran- chised. That's right – since day one, it has been proud to be the market's only "UN"-Franchised Alternative™. And Bullet Liner believes that there are a number of advantages to steering clear of traditional franchise networks. According to Forbes magazine, here are a few of the main clues to watch out for: Traditional franchise networks are known for passing along "hidden fees" to their members (whether they be addition- al start-up or entry costs, or fees for mar- keting and sales training). Typical large franchisers often promise lofty "average earnings" (it's important to note that success always varies on the skill set and resources of individual operators – often while rev- Spray Bed Liner (Cont'd. from p. 1) enue costs may be high, corresponding expenses may be as well, which is why it's critical to have a candid, open assess- ment before signing up and evaluate median income numbers, rather than averages). The presence of stringent rules, and in effect, a strict "boss" (one of the rea- sons many operators are attracted to the freedom of independent ownership is the opportunity to have an entrepreneurial career of their own, but many franchisers still operate with a staunch structure that can mimic more traditional employers… and bosses). You're trapped! Many typical fran- chise networks make it very difficult for an operator who is unsatisfied to leave (by providing strict out-clauses and non- competes, and requiring that the member agree to an extreme number of regula- tions and provisions). At Bullet Liner, you have the "Freedom to Perform" – the type of free- dom that attracted you to this exciting line of work in the first place. Bullet Liner hopes you'll take a moment to learn more about all that Bullet Liner has to offer the industry, and your profession- al future. For more information, visit www .bulletliner.com or stop by SEMA booth #35217. NewTek has provided private label and NewTek branded products to dis- tributors in the United States, Canada and Mexico for more than 22 years. We maintain a substantial inventory for immediate shipment from our 100,000 square-foot distribution center in Kansas City, Missouri. Because of our centralized location, we are able to ship to all parts of the country in a satisfacto- ry time period. Our motto is 'You can't sell a part if it's not in stock!' We have more than 600,000 disc pad sets cover- ing over 1,200 part numbers, more than 125,000 sets of brake shoes – the widest coverage in the industry and more than 500,000 rotors/drums covering over 2,300 part numbers. All NewTek parts are manufactured to meet ISO stan- dards, assuring our customers of consis- tent quality and appearance. NewTek can be counted on to have the quality parts needed, on-time and at the price expected. ADN: What would you like to accom- plish at the show? TW: We are eager to find new customers and to build long-term relationships with NewTek (Cont'd. from p. 1) those new customers. ADN: What brings the most pride to NewTek? TW: We are very proud of our product quality and coverage. ADN: What products are you launching this year? TW: NewTek is announcing its new line of ultimate HD disc brake pads. This line will be assigned by the manufacturer des- ignation of ceramic and semi-met pads in the same manner they are designated by the original equipment manufacturer. ADN: How do your products or services help your warehouse distributor clients compete in their marketplace? TW: NewTek takes all competitive fac- tors into consideration and offers our warehouse distributors an edge in the marketplace as a result of our excellent quality assurance, good service and fair pricing. For more information, stop by AAPEX booth #6506, go to www.newtekauto motiveusa.com or call 855.888.3988. all segments and propulsion options, from passenger cars to commercial trucks to construction equipment. With manufacturing and technical facilities in 67 locations across 19 countries, the company employs approximately 30,000 people worldwide, all dedicated to achieving BorgWarner's vision of creat- ing a clean, energy-efficient world. Nowhere is that more true than in the aftermarket, where BorgWarner has become the perfect choice, and not just because of the already legendary quality of its products, but also because of the selection, the range of services and the speed it offers its partners in the spare parts business. BorgWarner's success has come from a mindset that is passionate about performance and obsessed with power. A culture that leaves the status quo behind. BorgWarner lives this stuff. Its engineers have cut their teeth at the race BorgWarner (Cont'd. from p. 1) track. They sit in the driver's seat. They spend hours under the hood. The end result is simple – their expertise has sparked innovations for both racing and performance enthusiasts around the world. Experience the latest innovations that can help secure your success in the spare parts business. As a product leader in highly engineered components and propulsion systems around the world such as turbochargers, EGR valves, coolers, thermostats, as well as its REMAN range, BorgWarner offers you the products that have set the standard – in technology, per- formance, quality and fuel efficiency. BorgWarner is proud of its long his- tory of pushing the limits of technology. Its product groups include the fol- lowing: exhaust gas recirculation valves, exhaust gas turbochargers, thermostats and turbochargers. For more information, stop by SEMA booth #25125 or go to www.borgwarner.com. moldings and bright trim. It was then that sales tripled for Original Parts Group. Towards the end of 2002, OPGI found itself relocating to its seventh location, this time tripling in size to 54,000 square feet to house 50-plus employees and a growing inventory. Five short years later with 100 plus employees and over 50,000 in-stock parts and accessories, OPGI moves to its eighth and largest location. The new facility is over 100,000 square feet and capable of 250,000 square feet with mezzanine. In 2009, OPGI added a new prod- uct line to address the needs of classic Original Parts Group (Cont'd. from p. 4) Cadillac enthusiasts, and then in 2010 came parts for Buick Riviera. A year later, the Pontiac Grand Prix, Bonneville and Catalina product lines were added with the Buick Grand National, T-Type and Regal product pushed in 2016. Last year, OPGI was thrilled to announce that it was working hard on expanding its Cadillac line. The new expansion covers CTS, STS, ATS, XLR and even Escalade/EXT models for all years up to the present day. For the most up-to-date information on OPGI expansions and product offerings, go to www.opgi.com or stop by booth #23987.

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