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Aftermarket Daily News 3 1 Tuesday, November 5, 2019 Samson Go Mic Mobile – Adding Superior Audio to Smartphone Videos The rise of DIY YouTube channels, the social media explosion, video blogging, mobile journalism and electronic news gathering have led to a revolution in video content; content often self-pro- duced on tablets and smartphones. While the pixel count, lens quality and process- ing power of smartphone cameras have reached dazzling new heights, the onboard audio quality hasn't really kept pace. That's where the Samson Go Mic Mobile comes in. Billed as the first Professional Wireless System for Mobile Video, the Samson Go Mic Mobile is an enhanced audio capture system created for today's on-the-go producers. Combining proven microphone expertise and innovative wireless technology, Samson has created an easy-to-use package that delivers a dramatic improvement in voice clarity and audio fidelity. The Go Mic Mobile system is available paired with either the Samson Q8 wireless handheld dynamic microphone transmitter, or with the Samson LM8 lavalier microphone and wireless beltpack transmitter. Either microphone option can be purchased individually and added on to create a cus- tomized dual-mic configuration. Choose a mixed stereo signal, or output each channel separately to ease post-produc- tion down the line. "The Go Mic Mobile offers superior audio quality that lets me go live confi- dently at a moment's notice," says YouTube marketing maven Derral Eves. Certified by YouTube for Audience Growth, Eves is a video marketing con- sultant who has worked with some of the biggest brands in the world. "I produce an enormous amount of video content, and this system is fantastic for conducting my one-on- one interviews. Plus, the Go Mic Mobile is simple to use, making it the perfect choice for any video blog- ger." At the heart of the package is the Go Mic Mobile receiver. This compact 2- channel wireless receiver delivers a clean, low-latency digital audio signal directly to any iOS device, smartphone, tablet or laptop via a single USB cable. Lightning, Micro-B and USB-C cables are included to ensure the proper connec- tion. An analog output can provide signal to DSLR cameras and field recorders. The wireless design offers unparalleled levels of mobility, and eliminates unsightly wires from the video frame. Operating in the 2.4GHz wireless band, the Go Mic Mobile automat- ically seeks out the cleanest available channel to deliver a crystal clear audio signal, while achieving up to a 100- foot (line-of-sight) range. Adjustable bracket arms and/or hook-and-loop fas- teners connect the Go Mic Mobile receiver securely to any smart- phone or tablet. The tripod adapter and DSLR shoe-bracket provide additional camera-mounting solutions. Inside, the rechargeable lithium-ion battery keeps the system running for up to 13 hours. Samson USB microphones gave voice to the podcasting crowd, and its original Go Mic changed the face of VOIP and webcam communications. Now, with the Go Mic Mobile, Samson is set to revolutionize the way mobile con- tent creators capture audio for video. For more information, go to www .samsontech.com. Next Generation of Aura Uses WiFi Motion and Mesh Technology to Monitor Your Home Without Cameras Cognitive Systems Corp., creators of WiFi Motion, announced the availability of the next generation of the Aura home monitoring system. Aura allows con- sumers a view into their home – without cameras. The system is simple to setup and uses advanced WiFi Motion technol- ogy to monitor the disruption of wireless signals caused by movement, and alerts homeowners to when and where motion occurs. "The latest version of Aura provides even more insight into activity happening in the home, while maintaining the priva- cy of our customers," said Taj Manku, Chief Executive Officer of Cognitive Systems. WiFi Motion Technology Unlike other sensors that use heat or light, Aura uses wireless signals – a more accurate and dependable way of detect- ing motion. The new Aura expandable Beacon-based system uses a combination of advanced algorithms and machine learning to distinguish between people, pets and mechanical motion (like a fan). With the use of three or more Beacons, mesh motion sensing is unlocked, allow- ing homeowners to be notified where and when motion occurs in their home. The engineering team at Cognitive is continu- ously optimizing and advancing WiFi Motion. These advances will be provided as software updates. Home Automation Aura integrates with other smart home products to expand the automation and control in the home. Consumers can also create custom recipes with IFTTT to use motion as a trigger to control connected lights, WiFi cameras and more. Today, Aura works with Amazon Alexa and Google Home to provide users with voice control of their Aura system. The list of smart home integrations will continue to grow with more coming soon. Mobile App Aura is managed using the new Aura Home smartphone app available for free from the Apple App Store and on Google Play. With the app, customers can create a simple layout of their home, view live motion, motion intensi- ty, historical motion, see who is home and change between five scenes. In homes with three or more Beacons, users can also view in which room the motion occurred. Scenes are new to Aura and allow users to customize how they receive notifica- tions on their smartphone about what's happening in their home. Home – use when family members are home. Away – use when no one is home. Night – use while sleeping at night to activate specific Aura Beacons. Pet (beta) – use to help Aura learn your pet motion when no one is home. Guardian – use to keep an eye on loved ones or to monitor remote proper- ties. Use Cases Aura provides peace of mind and insights into places where cameras may not be appropriate or wanted. Family Insights – know when the kids got home, when they went to bed or if they try to sneak out at night. Elderly Care – keep an eye on aging parents, without impacting their privacy – know that they are up and moving and get notified if motion isn't detected. Rental property owners – understand when guests arrive and leave, and know if the property is being used for a party. For more information, visit www .aurahome.com.