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4 9 Sunday, October 16, 2016 Produce Show Daily SUN PACIFIC VINTAGE SWEETS REINVIGORATE THE NAVEL CATEGORY Sun Pacific ® , grower of Cuties ® , one of the largest growers and shippers of oranges in North America, is bringing excitement to the navel category with an entirely new eating experience. Vintage Sweets ® Heirloom Navel Oranges made their debut in January of 2015, and have proven their success with both retailers and consumers. Thousands of stores across the country carried the fruit for the last two seasons, and con- sumer response has been remarkable. In the words of a fan from Pennsylvania, "What can I say – the very best orange I have ever had in my 65 years on this earth!" Vintage Sweets come from Sun Pacific's best old-line groves, and oranges are selected through sensory aspects like touching, feeling, smelling and tasting the fruit, along with science that tests sugar levels to ensure juicy, sweet perfection. Vintage Sweets are ver- ified by the Non-GMO Project, an attrib- ute that is increasingly important to con- sumers in their produce selections. "Consumers want produce that pro- vides superior quality and flavor, and they are willing to pay a premium price for it. That is exactly what Vintage Sweets provide," said Bob DiPiazza, President of Sun Pacific. Vintage Sweets are available in bulk, as well as three-pound bags and six-count shrink-wrapped trays. The brand's strik- ing black and orange vintage-look pack- aging and merchandisers set the expecta- tion of a premium experience that stands out in the produce depart- ment. This beautiful, super-sweet fruit is gift- worthy, especially the six- count shrink-wrapped trays. Founded in 1969, Sun Pacific is a leading California grower, packer and shipper of fruit with more than 75 million boxes of the highest quality fresh fruit sold each year. Sun Pacific is the owner of America's most preferred brand of clementines, Cuties, and the largest kiwi fruit grower with the number one kiwi brand in North America, Mighties. It is one of the largest navel orange grower/shippers in California, with exceptional brands such as Air Chief ® and Vintage Sweets. Sun Pacific is also renowned for its outstanding quality Air Chief table grapes. For more information, visit booth #417 or go to www.sunpacific.com. KIDS SPEAK FRESH: A COMMITMENT TO THE HEALTH OF TODAY'S YOUTH We are in the midst of a revolution in food consumption. The consumer demo- graphic is shifting, leading to changes in what and how people eat and shop for food. The fresh produce category exudes health and wellness and it's a great honor for our company to be part of this industry. We must be doing some things right, as our next generations continue to ask for more fresh produce. They've helped drive a 20 percent growth in the category over the last decade and these trends are driving what they order at restaurants and what they purchase at the grocery store. As an industry, we have made a lot of progress in providing today's youth with access to fresh fruits and vegetables. With salad bars in their schools, children eat three times more fruits and vegeta- bles. It's clear today's kids want to be part of and help lead the revolution in food consumption. Robinson Fresh is proud to help increase kids' access to fresh fruit and vegetables and support organizations like the United Fresh Start Foundation, as well as grocers and restaurants that enjoy kid clients. To demonstrate our ongoing commitment to this, Robinson Fresh is launching its newest campaign: Kids Speak Fresh. When kids are given the opportunity to choose fresh fruits and vegetables, they learn to make healthier eating choic- es in the future. The Robinson Fresh Kids Speak Fresh campaign aims to educate, engage and encourage employees, the produce industry and the general public to help increase chil- dren's access to fresh fruits and vegetables by supporting f o u n d a t i o n s like the United Fresh Start Foundation. Through this campaign, Robinson Fresh will spend, sponsor and donate more than a half million dollars to multi- ple organizations through online dona- tions, salad bar donations, employee fundraising activities and promotional campaigns with our retail and foodser- vice customers. Please join our commitment by donating to the United Fresh Start Foundation, and follow the campaign as more Kids Speak Fresh episodes roll out via www.robinsonfresh.com, Twitter and LinkedIn. Join the conversation @WeSpeakFresh! For more information, visit booth #2031. GROW YOUR FLORAL SALES INSIDE AND OUT Supermarkets are growing their business in more ways than one. OutFront Portable Solutions, a North American leader in pop-up garden centers with the popular slogan "Think outside the store," can also help you with your indoor floral needs. The outdoor garden centers known as "pop-ups" have become a seasonal extension of the store for many progres- sive supermarket chains and independ- ents alike. In addition, many are now enjoying supplemental sales by fitting small and medium sized floral fixtures inside the store. OutFront Indoors There are different shapes and sizes to suit most any location, and stores are finding that floral can be an excellent impulse buy. A small bouquet stand near the entrance allows shoppers to grab a bouquet and add it to the cart without going out of their way. There are end aisle options that can do very well, espe- cially in the spring. Don't think all floral fixtures are too big for indoors. OutFront offers a number of small and niche fix- tures that can be located just about any- where. OutFront Outdoors For a low investment, stores are realizing high returns. A good rule of thumb: three months of garden center sales equals 12 months of indoor floral sales. A garden center creates a new opportunity for the store to service its customers, reach a broader customer base and prevent them from going to a competitor. OutFront Portable Solutions' products and services are used across North America by more than 1,000 garden centers, ranging from national grocery chains, department stores, DIY big box, mass merchants and many local, region- al and independent retailers. With almost 20 years of experience helping clients achieve their goals, the company has acquired a sound and proven knowl- edge base of what works and the expertise to help make it happen. Don't have the room for a full gar- den center? No problem. You can still capitalize on floral profits. OutFront sells standalone fixtures for the storefront and related areas that will allow you to boost sales without a lot of effort. Can't leave product outside at night? No worries. Many of the designs are on wheels to allow you to easily bring them in at night. Worried about buying seasonal fixtures? Many of OutFront's designs can be uti- lized throughout the year for non-floral merchandise. With manufacturing facilities in both Buffalo, New York and an hour away in Beamsville, Ontario, Canada, OutFront Portable Solutions services its customer base across North America. For more information, visit www .outfrontps.com or call 800.282.1239.