Oser Communications Group

NACS15.Oct14

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C o n v e n i e n c e R e t a i l e r S h o w D a i l y 1 5 W e d n e s d a y, O c t o b e r 1 4 , 2 0 1 5 GRAFFCO: PIONEERS IN PRE-OWNED PUMPS AND DISPENSERS By Daniel M. Graff, President, Graffco. How many of you have ever seen a Buckeye Nozzle? It was the first auto- matic nozzle and weighed a ton. In 1945, Robert D. Graff, just coming out of the Marines, went back to helping his mom and dad at their corner service station pumping gas and selling groceries to con- tribute to the family of 10. This was the late forties, and Bob took note of these automatic nozzles that replaced the old manual nozzles. He eventually made a deal with OPW to the rights of selling rebuilt nozzles in the midwest. As a young boy, I learned to rebuild all makes and models of nozzles such as the 1811, No. 1, 1A, 7H, Emco Wheaton, etc. Helping my Dad rebuild nozzles was how I earned money in my teen years to pay for cars and school. I moved on in the '70s to start my own nozzle business in Florida. One day, Dad called and asked me if I knew of anyone in Florida to sell used gas pumps to. My immediate response was, "What kind of gas pumps?" The gas pumps were Southwest, Erie, Bennett 2000, Tokheim 39's, Wayne and Gilbarco. Dad and I went on to sell these units to many great companies in Florida. Sound like a success story? Not so fast. We were selling a lot of these pumps directly to oil companies, and started get- ting calls telling us that the pumping unit was frozen; the meter wasn't working, among other complaints. Dad and I decided to sell directly to distributors and it was a great move on our part, because the distribu- tors made the equipment customer-ready. In the '80s, Dad and I incorporated into Graffco. Through the years, we had contracts with Southwest Pump, Gilbarco, Tokheim and Wayne to help them sell new pumps by taking in their old pumps and either responsibly recy- cling or rebuilding the older pumps for those business owners who want to upgrade but cannot afford new equip- ment. Graffco has evolved from two guys and a pump into a three generation fam- ily company with my three daughters and son all currently working with me in the business. We are not a big company, but we have listened to our customers' needs. We have increased our employee time on electronic board rebuilding and during these tight margins with all the regulations, we are proud to say we are teaming with Orpak to retrofit the Orpak EMV module to any existing dispensers. The Orpak module is currently available for use with all Allied Electronics POS integration part- ners, and other POS system integration is currently in development. Our pur- pose once again, in the tradition of my dad and I, would be to save money for the small marketer, and continue to earn respect in the industry because of the quality, value and service that Graffco provides. For more information, visit booth #6603. After the show, visit www.graffco.com, email sales@graffco.com or call 800.443.1219. MAKING SMART CHOICES WHEN IT COMES TO FULFILLMENT OPERATIONS An interview with Cliff Rucker, Vice President, Sales for the United States Postal Service ® . CRSD: What is "DIM weight" and how it is calculated? CR: The concept of dimensional ("DIM") weight is used by the transporta- tion industry worldwide as a measure for establishing a minimum charge for the cubic space a package occupies. Most companies use DIM weight pricing to varying degrees, but calculate and apply it under differing conditions. Beginning in 2015, two global shipping companies changed their pricing models, expanding their use of DIM weight pricing. These changes are likely to result in substantial price increases for many ship- pers. Sharing an example published by the Wall Street Journal, a one-pound square package with 12-inch sides was priced by weight and costs $6.24 to ship the shortest distance in 2014. In 2015 using DIM weight pricing, this package costs $8.83 for the same distance, a 41 percent increase. CRSD: How can you determine the pric- ing structure of carriers? CR: FedEx Ground ® and UPS ® Ground's restructured pricing plans for domestic ground shipments in 2015 use DIM weight pricing on packages less than three cubic feet. This means shippers are charged whichever is greater, the actual weight or DIM weight. Parcels less than three cubic feet shipped via FedEx Ground have previ- ously been exempt from DIM pricing – you were charged according to actual weight. CRSD: Do you have tips on how to select your carrier? CR: Each year, companies should reeval- uate the criteria used to determine their unique shipping needs. Choose a ship- ping provider that offers a spectrum of reliable shipping options so that you can select the price and service level that best meets your needs. The U.S. Postal Service can craft a solution to meet your business needs – instead of you having to make a change. For example, the Postal Service offers several outbound and return pricing options that can provide great savings, like ounce-based pricing (www.usps.com/business/first- class-package-service.htm) or weight and zone pricing (www.usps.com/ship/ priority-mail-regional-rate.htm). CRSD: How does the U.S. Postal Service navigate returns? CR: The U.S. Postal Service's Merchandise Return Service offers low rates for variable-volume returns, with no minimum volumes threshold and no expensive call tag fees. CRSD: What are other cost savings opportunities in regard to shipping? CR: You can order free shipping sup- plies, like Priority Mail Express and Priority Mail Boxes, Flats and Envelopes, at USPS.com. Priority Mail includes free $50 insurance coverage with most shipments as well as no fuel surcharges, residential charges or rural charges and offers easy-to-use package pickup. The Postal Service also delivers on Saturdays at no extra charge. For more information, visit www.usps.com. 2015 Best of Show KRISPY KRUNCHY GROWING FAST IN C-STORE MARKET Krispy Krunchy Chicken is one of the fastest growing foodservice convenience store concepts in the nation. The compa- ny has an average of more than 10 store openings a week, and to date has more than 450 stores opened this year. In addi- tion to its amazing growth, Krispy Krunchy has introduced a brand new product: Mac-N-Cheese. It adds a home- style feel to the company's already solid side program. Along with adding amaz- ing items, the company has improved its dipping sauces and jambalaya. Established in 1989, Krispy Krunchy's signature recipe was devel- oped in the founder's own small conven- ience store chain. Along with Krispy Krunchy's unique flavor profile, the brand's executives bring an exceptional amount of expertise to the c-store and foodservice industry. The company's growth culmi- nates to more than 1,800 retail locations in 36 states. In addition, Krispy Krunchy will expand to Southeast Asia within a year. The company will introduce its unique marinated chicken to the world. The Krispy Krunchy signature menu has a definitive Cajun flavor to it, featur- ing its proprietary Bone-in Chicken, Chicken Tenders, Chicken Sandwich, Buffalo Wings, Fish and Shrimp with a new selec- tion of flavorful sauces. All of the signature meals are served with the company's famous Honey Butter Biscuit and choice of side, such as Red Beans and Rice, Jambalaya or Boudin Bites (Cajun rice balls). For more information, go to www.krispykrunchy.com or stop by booth #4736.

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