Issue link: http://osercommunicationsgroup.uberflip.com/i/264046
P r o d u c e S h o w D a i l y F r i d a y, O c t o b e r 1 8 , 2 0 1 3 3 8 Pak-ing in mouth-watering flavor and essential nutrition in a handy single-serv- ing pouch, Crunchies ® ' Munch Paks ® have been a hit among health food devo- tees and mainstream consumers of all ages since they were introduced in five fruit flavors more than a year ago. In response to public demand and represent- ing a key facet of Crunchies' 2013 prod- uct expansion, the company is debuting four new veggies to the Munch Paks fam- ily in October: BBQ Roasted Veggies, Buttered Sweet Corn, Salted Edamame and Buttered Power Veggies. Like their five fruit-based cousins (Strawberry, Pineapple, Cinnamon Apple, Mixed Fruit and Mango), these new Veggie Munch Paks are all natural and the veggies are naturally seasoned to perfection for an explosive flavor mixed with a great crunch. The result is a true original – a one-of-a-kind snack that is so tasty even kids might forget just how good it is for them! Single-serve Fruit Munch Paks are .33 ounces, while the new Veggie pouches range from .5 - .75 ounces. Crunchies' new BBQ Roasted Veggies Munch Pak is bursting with corn, peas, carrots, tomatoes, red bell peppers and a kick of barbecue season- ing. Buttered Sweet Corn tastes so good that consumers are going to be searching for the cob at the bottom of every Munch Pak! Salted Edamame, full of protein with just a dash of sea salt, is the perfect snack to crunch any craving and Buttered Power Veggies gets its "power" from protein- packed edamame too, round- ing out the new Munch Pak line of savory, on-the-go snacks that provide the satis- fying crunchiness of chips and nut snacks without load- ing on the calories or guilt. Attention-getting and clut- ter-breaking new Munch Pak product displays, certain to fur- ther propel sales of the convenient, color- ful single-serving packages, are also making their debut in stores. Crunchies' freeze-dried vegetables and fruits are all natural with no added sugars or preservatives. Gluten-free, vegan and non-GMO, Crunchies' products provide an incomparable blend of taste and nutrition for consumers of all ages. Crunchies are made in the U.S. through a unique freeze-drying process in which individually frozen fruits or vegetables are placed in a refrigerated vacuum chamber that removes up to 97 percent of the mois- ture. This special process gives Crunchies their crunchy texture and allows them to retain a high percentage of the nutritious enzymes that are invariably lost through traditional heat drying. About Crunchies Food Company, LLC Founded in 2006, Crunchies Food Company, LLC has created a nationally distributed line of freeze-dried fruits and vegetables that are redefining healthy snacking for the 21st century. Free of additives, chemicals, preservatives or unhealthy ingredients, Crunchies are truly "Nature's Ultimate Snack Food." For more information, visit www.crunchiesfood.com or call 888-997- 1866. During Fresh Summit, stop by booth 4423. CRUNCHIES ADDS TO MUNCH PAK LINE Amerifresh consistently provides the best fresh fruit and vegetables to customers in the demanding retail grocery and food- service industries. Because Amerifresh works with the best growers in the top producing regions of North America, Mexico, Chile and New Zealand, cus- tomers are assured of superior quality, regardless of the season. As a produce distributor or retailer, your customers expect a wide selection of quality fruits and vegetables all the time, but consistently high-quality pro- duce is tough to secure if you have to rely on suppliers who source from a sin- gle grower or growing region. Amerifresh's eight individual branches specialize in handling the products grown in each region. Their proximity to the fields, orchards and production areas allows the Amerifresh quality assurance staff to take an active role in determining what growers, fields or blocks of fields are chosen for its cus- tomers. Being so close to the source, the Amerifresh QA staff can assure that raw product attributes meet strict written standards and specifications before packing. The active role that Amerifresh takes on its customers' behalf means that they receive produce with consis- tent levels of freshness, color, size and flavor. Amerifresh delivers this any time of year to anywhere it is needed, regardless of weather or seasons. Trademarked in 1925 by Amerifresh's precursor, Pacific Fruit and Produce, the Snoboy brand has been synonymous with high-quality produce and customer satisfaction for more than 85 years. A symbol of quali- ty and freshness, the Snoboy brand is nationally recognized for fruits and vegetables by grocers, wholesalers, food service operators and consumers alike. Amerifresh packs more than 80 different high-quality produce items for the Snoboy brand, making it one of the largest private labels in the indus- try. Additionally, Snoboy products are packed to order, which means that your individual Snoboy order is the freshest possible. As a wholly-owned subsidiary of Services Group of America, one of the largest privately-held companies in the U.S., Amerifresh has the financial and techno- logical resources to meet your needs for the long term. With these broad-reaching resources, Amerifresh is easily able to customize orders to fit your needs and to deliver a quality product every time. Whether you're buying Snoboy or anoth- er Amerifresh brand, the company strives to fulfill your needs to ensure that day in and day out, the highest quality produce always makes its way to the tables of your customers. That's why customers choose Amerifresh as their primary pro- duce provider and depend on them for the continued success of their operations. For more information, visit booth 4431 or visit online at www.amerifresh.com. AMERIFRESH: YOUR SOURCE-BASED SOLUTIONS PROVIDER IN EVERY MAJOR GROWING REGION With the explosion of digital platforms and social media networks, it's no sur- prise that brands are changing the way they connect with consumers. A recent Pew Center report indicates the number of social media users continues to grow. As of May 2013, almost three quarters (72 percent) of online U.S. adults use social networking sites, up from 67 percent in late 2012. Social and other digital platforms are demonstrating the shift of power from the marketer to consumer – empowering cus- tomers to be instantly visible and vocal. As the leading brand for fresh berries, Driscoll's has a thriving digital community of berry lovers across all touch points, from a strong website to many social media platforms: Facebook, Twitter, YouTube, Pinterest and Instagram. Each year, millions of berry fans share their love of Driscoll's DRISCOLL'S ENGAGES BERRY CONSUMERS VIA DIGITAL TOUCH POINTS fresh, premium berries. This past summer, Driscoll's completed a photo contest called Every Day is Better with Berries. The goal of the campaign was to increase brand awareness, and engage and strengthen affinity with core berry consumers. Thousands of entries were submitted, and the grand prize winner received $2,500. For the upcoming holiday season, Driscoll's will harness the digital oppor- tunity in partnership with KitchenAid. The marketing campaign will include a sweepstakes, exclusive holiday recipes and memorable stories from farmers who will share their holiday traditions. Social media cross-promotion will be the crux of ensuring campaign success. Marketing activities align well with expected healthy supply of raspberries in November and blackberries in December. To learn more, visit Driscoll's at booth 3339 during Fresh Summit. You can also go online at www.driscolls.com, call 831-763-3259 or email frances.dil- lard@driscolls.com. have proven to be a good way to significantly reduce LDL (bad) choles- terol levels. Most people want to eat healthier, but many fail to do so simply because healthy choices often require sacrificing taste. With pecans, there is no tradeoff. You get the best of both worlds: a healthy option that truly tastes great. Harrell Nut Company, located in booth 5424, offers pecans in a variety of packaging options that will cater to any need you may have. They offer products in bulk and a variety of retail-sized pack- ages. With each option, they now come power packed with the American Heart Association's Heart Healthy Check certification. Harrell Nut Company is also the only commercial pecan sheller with processing plants in the heart of both major producing regions in North America, which allows them to offer regional specific product while saving you time and money on transportation. Call Harrell Nut Company today at 800- 526-8770 or visit at www.harrellnut.com. Stop by booth 5424 at Fresh Summit and speak to Brandon Harrell. By Brandon Harrell, Sales Manager, Harrell Nut Company Did you know that a handful of pecans per day could be good for your heart? The American Heart Association does. Earlier this year, Harrell Nut received certification through the American Heart Association for their pecan prod- ucts to wear the prestigious Heart Check on their packaging. This certifi- cation supports what many in the pecan industry have known for years. Pecans are not just delicious, but they're also very good for you. This certification comes on the heels of more praise for pecans. Pecans are recognized as having more antioxidants than any other nuts and are one of the top 20 of all foods. They say good things come in threes – with pecans, it is cer- tainly no different. Pecan-enriched diets PECANS RECEIVE HEART-HEALTHY CERTIFICATION