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Kitchenware News & Housewares Review Show Daily Saturday, March 2, 2019 8 aerolatte Launches Drip Coffee Brewer with Microfilter – A True Experience aerolatte ® , the incredibly frothy coffee company, is excited to tell you about its latest addition to the expanding aerolatte range and is keen to share the benefits of brewing your coffee with a drip coffee brewer. Aromatic. Flavorsome. A true expe- rience. Three of the many things you'll say once you have sampled a coffee brewed by aerolatte's new drip coffee brewer with microfilter, an incomparable way to brew a smooth coffee at home. After the success of their other innova- tive coffee makers, Alan and Gary, Founders and Product Designers of global business aerolatte, wanted to develop a new product to brew filtered, crisp and clean coffee from the comfort of your own home. The result was a cleverly thought out design, with practical features such as a heat tolerant borosilicate glass to prolong the life of your carafe, a single layer reusable filter for an easy clean up and minimal waste. It's bound to be a winning product for all coffee lovers. Catching the eye of the cof- fee lover community, the drip coffee brewer with microfilter offers many benefits, making it the perfect coffee maker for anyone who is looking for a dif- ferent way to brew at home. You can con- trol the flow of the water to tailor the brewing process, and experiment with the strength of your coffee for the perfect brew. The drip coffee brewer is also ener- gy saving, as it does not use electricity – all you need to worry about is heating your water. Looking to join in with an active coffee loving communi- ty? You can follow aerolatte on its growing social media accounts at the following han- dles: Facebook: aerolatte.origi- nal; Twitter: aerolatteHQ; Pinterest & Instagram: aerolat- te; Youtube: aerolatteTV. For more information, visit www .aerolatte.com, call 44.1923.851185, email ihhs19@aerolatte.com or visit booth #S1559. Cooks Standard Considered 'Top Rated' and 'Best Seller' for Five Consecutive Years An interview with John Wei Shen of Neway International Housewares. KNSD: Tell our readers about your com- pany. What's your main line of business? JWS: We design and produce high- quality cookware products. Cooks Standard™ has been 'Top Rated' for five consecutive years. The cookware features a stay-cool handle. This handle design is patented in the United States. The cookware handle provide a com- fortable grip and stays cool during cooking use. Since introducing this line of cookware six year ago, it quickly became very popular in the market- place. Now, when you search Google or Amazon or many other marketplaces, you will find so many customer reviews of this cookware, and they are telling you how much they love this cookware design. KNSD: What would you say makes your company unique? JSW: We focus on 'Best Quality and Best Design,' which sets a standard for cookware. KNSD: What was the most significant event or series of events affecting your company in the past year? JSW: This show gives us an opportunity to welcome new customers. Our cus- tomer retention rate is 100 percent. We were limited in resources to service a new dealer last year, so we hope we can soon overcome this limit. KNSD: Did your mar- keting strategy in the past year provide you the overall position you had projected? JWS: Yes, business growth is very fast. KNSD: Describe your current marketing strategy. JWS: Offer the highest quality beyond customer expectations. KNSD: Are you introducing any new products this year? JWS: We are expanding our Cooks Standard high-end line, adding more sizes and functional items to meet cus- tomer needs. KNSD: What distinguishes your products from the com- petition? JWS: Quality, quality and quality. KNSD: What is the nature of your distribution? JWS: We welcome all channel distribu- tors. KNSD: Tell our readers about your trade show objectives, plans, products, promo- tions, etc. JWS: There are many new products newly available in 2019. We welcome distributors as well as sales reps. For more information, email sales01 @newayusa.com, visit www.newayusa.com, or stop by booth #S4810. Scandicrafts Offers Colorful, Functional Gadgets Customers Will Love Ask Scandicrafts about its newest gadg- ets, like its lemon grater/zester, shown here, which can score and zest in small, large and fine sized zests. And the cute onion holder/slicing aid with cover for storage, which also protects hands when not in use. And its colorful cake testers, set of two. The corn cob holders, set of four, fit together so no sharp points are exposed while stored in a kitchen drawer, and are bigger than most so they are easy to hold onto. Scandicrafts also offers an avocado spreader/pitter/scoop blade with slicing knife. The shrimp peeler/deveiner scissors will peel and devein shrimp and prawns in one step. And the egg cuber is back! Shape hard boiled eggs into squares for a unique look whether served whole or sliced on top of a salad. Scandicrafts has lots of your best- selling gadgets: Danish dough whisks, aebleskiver pans, tea infusers and more. It also has hard-to-find items, like steam pud- ding molds, baba molds, corsetti stamps and unique cake molds. With over 2,000 quali- ty items available from more than 20 countries, Scandicrafts supplies bake- ware, bar accessories, cast iron, coffee and tea accessories, food and spice mills, kitchen tools, marble ware, olive wood, wooden utensils – and don't forget its fantastic polishes: Wenol Metal Polish and Red Bear Copper and Brass Polish! Scandicrafts Cuisine Internationale knows that quality is the foundation upon which a lasting busi- ness is built. Since 1956, it has devel- oped relationships worldwide to bring you and your cus- tomers a wide selection of quality kitchenware products, delivered with a commitment to excellent customer serv- ice. Check out the redesigned website at www.scandicrafts.com. For more information, call 800.966.5489, email info@scandicrafts.com or visit www.scandicrafts.com. Optimize Ironing with Laurastar Smart Ironing System Continuing to be at the forefront, the Swiss brand is maintaining its lead by applying the most advanced technologies to clothes care: Bluetooth connectivity, motion sensors, automation of steam or temperature adjustment – the new Laurastar Smart premium range incorpo- rates the "internet of things (IoT)" trend, combining performance with an excep- tional user experience. Using Bluetooth patent-pending technology, the Laurastar Smart ironing system connects to an application on the user's mobile. There's no longer any need for user manuals, since a sensor built into the iron helps optimize your ironing technique by comparing it to the ideal movement demonstrated on the interactive video of the app. Little by lit- tle, you develop the perfect gesture, thus improving your skill at ironing a shirt, jacket, etc. Three personalized tutorial levels – "beginner," "advanced" or "expert" – are provided as a fun, effective accompaniment to ironing for optimal clothes care. The system literally becomes a coach, enabling you to acquire expert skills. Users evaluate their progress using the application's time tracking capability and "reward" system. Combining per- formance with ease of use, Laurastar Smart places innovation at the service of the user. No need for a button: with the help of a sensor built into the iron handle, the Laurastar Sensteam technology captures movements and triggers steam automatically. Now both intelligent and autonomous, its pulsed distribution ensures optimal dosing of steam and a perfect result. There is also no further need to adjust the tempera- ture: the thermostat is programmed to adapt to all fabrics. A system that thinks on your behalf and is thus a guarantee of the best possible ironing and effortless premium care. On the board itself, the clever design of the "Origami" cover extends the coaching – its lines also serve as visual markers designed to help better position and fold clothes. Even quieter than before, the new Laurastar Smart range is equipped with a four-speed blower and vacuum system. Laurastar Smart brings all Laurastar's expertise to support you in every move you make. From advanced technologies to aesthetic details, each element is designed to coach users in order to facil- itate and optimize ironing. For more information, stop by booth #L11311 or go to www.laurastarus.com.