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Chain Drugstore Daily Monday, April 23, 2018 1 8 Chef's Cut Real Jerky Co Launches New Meat Stick Flavor Chef's Cut Real Jerky Co™, the chef- created jerky brand that delivers an authentic culinary snacking experience, is debuting its newest flavor of Real Snack Sticks. Chef's Cut Real Snack Sticks use premium meat with simple, quality ingre- dients, resulting in a tender and flavorful protein snack, perfect for on-the-go. The Real Snack Sticks line is available in four great-tasting flavors, including Original Smokehouse (beef and pork), Jalapeño Cheddar (pork and beef), Barbecue (chicken) and Buffalo Style (chicken). The new Turkey Pepperoni Real Snack Stick contains 9 grams of protein, is low in fat, and like all Chef's Cut Real Jerky Co's offerings, is nitrite and gluten-free. Additionally, Chef's Cut Real Jerky Co has an extensive list of new products: Chef's Cut Real Jerky Co Protein Snack Packs (Original Recipe Real Steak Jerky & Cheddar Cheese, Teriyaki Real Turkey Jerky & Pepper Jack Cheese), Chef's Cut Real Steak Jerky ® (Asian Teriyaki, Sweet & Spicy) and Chef's Cut Real Meat Bars™ (Homestyle Beef, Spicy Tomato Pork). "Chef's Cut continues to bring a chef's take to the meat stick category with our new Turkey Pepperoni Real Snack Stick. By using quality ingredients and balanced flavors, we are giving consumers a great tasting way to take a chef-quality snack on-the-go," said Bart Silvestro, Chief Executive Officer of Chef 's Cut Real Jerky Co. "We feel that this is best tasting snack stick on the market, and we can't wait to share the newest flavor." About Chef's Cut Chef's Cut Real Jerky Co was created by Chef Blair Swiler and Dennis Riedel. Swiler was caddying alongside Riedel, and shared his homemade jerky with him – real cuts of premium beef, right there on the golf course. They teamed up and began smoking and taking Chef's Cut Real Jerky Co to golf and country clubs across the United States. Today, their vision is to change the way people, on and beyond the golf course, think about jerky by creat- ing the best tasting, highest quali- ty jerky on the market. Chef's Cut Real Jerky Co only uses hand-cut, premi- um pieces of meats that are marinated with real ingredients and cured using a proprietary smoking process. They aim to make a real, chef-created snack that can be taken where chefs can't. For more information, go to www .chefscutrealjerky.com. Unique Energy Drink Changes Expectations An interview with Chris Cook, Founder and Chief Executive Officer, Unique Energy Drink. CDD: Tell our readers about your com- pany. CC: Unique Energy Drink launched in May of 2015 after years of research and development. The inspiration for Unique Energy came from my own negative side effects through the consumption of ener- gy drinks. Out of frustration, I began researching energy drinks. I found that virtually all energy drinks are made with the same ingredients: guarana, taurine, niacin, yohimbe, ginseng and very high doses of vitamin B. I also found a similar physiological effect each of these ingredients cause, which can be very negative. The focus of my research was to find an active ingredient that was safe to consume. I came across Red Reishi mushroom, and when combined with caffeine, the energy curve is much smoother, generating a sustainable good feel, without jitters, anxiety or a dramatic crash. Next was perfecting the flavor. I wanted a clean flavor without a lingering aftertaste. After 18 months of experi- menting with every flavor you can think of, we developed a fruit and berry blend that makes for an enjoyable experience. Imagine a world where an energy drink can be safe to consume and fantastically flavored. Sounds like a world with uni- corns and dragons, doesn't it? CDD: What is your goal? CC: To let the world know Unique offers a better energy solution. Our growth has been profound, and we intend to continue the trend. CDD: What is your company most proud of? CC: We created the world's best energy drink. Our unique blend of Red Reishi mushroom, green tea and B-complex vitamins gives people sustainable energy like none other. CDD: Are you launching anything new? CC: We plan on adding a 12-ounce slim and may add an additional flavor. CDD: Who are your target customers? CC: We have a much broader target demographic than most within the energy drink market. Our target is 18-49 year olds with like values – commitment, health-conscious, hardworking strivers. Achievers who always push for the best! CDD: How do your products or services help your customers compete in their marketplace? CC: Unique is the only truly differenti- ated product within the energy market. It is a standalone within the energy market. We've spared no expense on ingredients, flavor or packaging in order to attract consumers from first glance to the finish of a can. We're not only taking market share, but adding to it through people who steered away from energy drinks because they believe they're bad for them. It's an amazing phenomenon! For more information, go to www.uniqueenergy.com or call 818.280.6327. Get Crazy About Walnuts with Crazy Go Nuts By Lorrie Baumann Crazy Go Nuts offers a line of walnuts coated with other natural flavors. There are currently nine flavors of the nuts: Banana, Orange, Coconut, Chocolate Espresso, Oatmeal Cookie, Garlic Parmesan, Buffalo, Rosemary Pink Salt and a plain salted flavor that's slightly mis-labeled "Boring." All the same flavors are offered in jarred butters, except that there, the Rosemary Pink Salt becomes Sage and Rosemary. All of the butters are low sugar. "Our goal is always to have the cleanest ingredients and the simplest fla- vors," says co-Founder and Chief Executive Officer David Wolfe. These are packaged in 9-ounce jars that retail for $6.99. Both the butters and the packaged nuts will work as an accompaniment for a cheese platter, and most of the butters will work as a smoothie ingredient as well as a spread. In addition to the interesting flavor profiles, the Crazy Go Nuts products also offer nutritional benefits sought by the health-conscious. Walnuts are a particu- larly rich source of Omega-3 fatty acids, and Crazy Go Nuts promotes this benefit with front-of-pack- age labeling that describes the product inside as "loaded with Omega 3s." "Flaxseed has more, but nobody eats an ounce of flaxseed," Wolfe says. "Our main thing is clean labels and simple ingredients. More and more consumers are demanding that, and because walnuts are so healthy, we try not to weigh them down with nonsense." "We try not to ride solely on health benefits," adds Courtney Carini, the company's Chief Marketing Officer. "Walnuts are so delicious, and we want people to enjoy them." Nuts are packaged in three sizes: 1.5-ounce grab and go, 4.5-ounce and an 8-ounce resealable bag for the pantry. They retail for $6.99 for the 8- ounce bag, $4.49 for the 4.5-ounce bag and $1.99 for the 1.5-ounce bag. They're currently sold in specialty retailers around the country. The company start- ed as "a whim" in Los Angeles, with two people managing it out of an apartment, and has grown from there. "We started going to Walnut Board meetings," Wolfe says, and "we met with several different companies that were interested in invest- ing in us and helping us grow." For more information, email sales@cgn walnuts.com or info@cgnwalnuts.com.