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OCG Show Daily 5 9 Sunday, June 4, 2017 SOUL SPROUT DEBUTS NEW PLANT-POWERED SNACK INNOVATIONS Soul Sprout™, a pioneer in the organic sprouted food movement, announced that it has unveiled new products that will have among the cleanest and most nutri- tious ingredients in the bar category. Six new Nut Bars, including three sweet and three savory options, as well as new Almond Butter Bites have been intro- duced and will continue Soul Sprout's mission of nourishing the body and soul with Accelerated Nutrition™ through great-tasting foods made with organic, non-GMO, sprouted and plant-powered ingredients. "Our vision at Soul Sprout is to cre- ate truly delicious, nutrient-dense foods rooted in sprouted nutrition that people love eating as much for their taste as how they make them feel," said Matt Fuller, Chief Executive Officer of Soul Sprout. "We're thrilled to add these bold new flavors to our popular original nut bar line and offer a modern twist on tra- ditional truffles with our new Almond Butter Bites, which continue our dedica- tion to delight taste buds with real, plant-powered food. We know once peo- ple experience the difference clean nutrition can have on wellness, they want to infuse it into every meal and snack, and these new foods will give our fans and brand newcomers even more ways to do so." Like all other Soul Sprout foods, the new snacks are USDA Organic and pow- ered by nutrient-rich sprouted nuts and seeds. They are also free from gluten, dairy and refined sugar, yet packed with flavor. Nut Bars (SRP $3.00) – made with nuts, chia seeds, hemp seeds, fruits or cacao nibs and sweetened with coconut nectar for a satisfying, protein-packed treat (already available in Blueberry Burst, Wow Cacao Nib, Cranberry Crush, Charming Cherry Chocolate, Gotta Getta Gojiberry and Go for Goldenberry). Savory: Hoppin' Jalapeno Almond, Sea Salt Vinegar and Sweet 'N Salty. Sweet: Coconut Almond Chocolate Chip. Almond Butter Bites (SRP $5.99) – a new configuration of the brand's beloved truffles, each bite combines rich almond butter, sweet fruits and 4 grams of plant-based protein for a guilt-free dessert or energizing snack in a modern gusseted bag; available in Cacao Almond, Cinnamon and Mexican Hot Chocolate. Soul Sprout's promise of Accelerated Nutrition starts with the process of "sprouting," which maximizes the nutrient potential of the ingredient by enhancing its bioavailability, or ability of the body to absorb nutrients. Sprouting activates enzymes, which begin breaking down the seeds and nuts, so the nutrients within them can be more readily absorbed into the bloodstream. Soul Sprout foods, including granola bars, nut bars, almond butter truffles, almond crackers and grain- free cereal, are available at Whole Foods, Natural Grocers, Sprouts Farmers Market and other natural gro- cers throughout the United States, as well as online at www.soulsprout.com/shop/. About Soul Sprout Originally founded as Two Moms in the Raw, Soul Sprout is the next generation of a brand dedicated to great-tasting snacks made with organic, non-GMO, sprouted ingredients that nourish your body and soul. Soul Sprout granola bars, nut bars, grain-free cereal, almond butter truffles and almond crackers are packed with plant-based nutrition, including organic nuts, seeds, grains, vegetables, fruits and herbs and spices, and are free of gluten, wheat, soy, dairy and sugar. For more information, visit www .soulsprout.com. HEALTHY BREAD NOW AVAILABLE IN RESTAURANTS Food For Life Baking Co. is located in Corona, California. Since its inception over 50 years ago, it has been serving the health conscious consumer with natural baked goods made from only the finest natural ingredients. Food For Life offers a complete line of Ezekiel 4:9 ® and Genesis 1:29 ® sprouted grain "flourless" breads and many other product lines, such as amazingly nutritious sprouted English muffins, tortillas, burger buns, cereal, pitas and pasta. Sprouting promotes digestibility and increases nutrition, which makes Food For Life products low glycemic and dia- betic friendly as well. What most people don't know is that every loaf of Food For Life Ezekiel 4:9 and Genesis 1:29 sprouted grain breads are truly made with your health in mind. A Commitment to a Balanced pH Why is a balanced pH so important? Because Food For Life recognizes that a balanced pH is essential for optimum health. This is why Food For Life metic- ulously chooses its ingredients, and refuses to use acidifying agents such as cultured wheat starch, vinegar, calcium propionate and ascorbic acid – all preser- vatives. As an amazing benefit of sprouting, grains actually become more alkaline as water and oxygen support the growth of the new plant. While this increase in alkalinity is great for health reasons, helping protect against disease and ill- ness, a higher pH does tend to shorten shelf life. This is the primary reason why Food For Life breads are sold frozen. Yes – to be a truly healthful product, Food For Life strongly believes in pro- tecting the pH level of its sprouted grain breads in favor of a more pH balanced bread. In fact, in many ways, adding acidifying agents such as cultured wheat starch defeats the purpose of sprouting in the first place. Food For Life Ezekiel 4:9 Sprouted Grain Breads are the pin- nacle of nutrition, sprouted to maximize nutrition and digestibili- ty. By adding pure filtered water to certi- fied organic grains, legumes and seeds in its unique sprouting process, Food For Life is able to maximize nutrition and digestibility of Ezekiel 4:9 Breads. This is why many health professionals recom- mend Ezekiel 4:9 Sprouted Grain breads over other breads made from refined flour. Today's consumers are catching on! It's loaded with both types of fiber soluble and insoluble fiber! Yes, it's true, there are two types of fiber: soluble and insoluble. To make this more understand- able, the soluble type of fiber is digested into the blood stream and cleans inside the body at the cellular level, while the insoluble type of fiber primarily stays in the gastrointestinal tract and helps pro- vide the bulk keeping you feeling full and preventing binging, while increasing the transit speed of food through your body. Both are incredibly important to sound health and Ezekiel 4:9 breads have both types of fiber for optimum nutri- tion. Aren't all breads just carbs? No, Food For Life Ezekiel 4:9 breads are a similar protein to what you put on the sandwich. Ezekiel 4:9 bread is a complete protein, contain- ing all nine essential amino acids. Plus, there are 18 amino acids present in this unique loaf, making it a remarkable source of plant protein, and not just an empty calorie carbohydrate source. To continue Food For Life's com- mitment to its customers, Food For Life Ezekiel 4:9 Sprouted Grain Breads always contain 100 percent organic ingredients. With just one bite, you'll know it's a Food For Life! Your body and taste buds will know the difference! Please check with your foodservice distributor for lower cost restaurant pack options. For more information, visit www.food forlife.com. CAFÉ VALLEY BAKERY INTRODUCES NEW DR PEPPER SODA CAKES Café Valley is proud to introduce new Dr Pepper Soda Cakes exclusively from Café Valley Bakery. This addition to the soda cake line has created a lot of excite- ment in the market, and Café Valley looks forward to a great launch at IDDBA 2017 in Anaheim. The Café Valley Soda Cakes continue to be an incredible opportunity for customers to increase sales for the bakery category. The 4th Annual "Soda Cake Contest" is the perfect venue to build creative dis- plays with soda cakes and the like brand- ed soft drinks and compete for national and regional prizes. The end result is always a lot of fun, excitement and increased sales. Stop by the Café Valley booth #3901 to get more details about how you can win. Café Valley continues to expand distribution on upscale Cream Cheese Coffee Cake Bites available in a variety of flavor offerings: Cinnamon Cream Cheese, Raspberry Cream Cheese and Lemon Cream Cheese. These items are a multiple deposit product made with farm fresh cream cheese and all natural ingredients. Café Valley uses Madagascar vanilla, whole eggs, butter, natural raspberry filling, natural lemon curd filling, white streusel topping, European style but- ter and just a hint of sea salt to ensure an incredible tasting product. Rick Wolf, Vice President of Culinary Innovation and Research and Development, worked diligently on this very special lineup of products, which are unlike all other products in the market. "We want to offer our customers a custom bite size product in a variety of flavors that will appeal to everyone," said Wolf. The multiple layers of cinnamon, filled with raspberry and lemon curd along with the cream cheese and streusel topping, offer an incredible eating experience with a moist and sweet crunch in every bite. In addition to current offerings, Café Valley is launching a new line-up of Coffee Cake Bites at a lower price point in a variety of great flavors. Brett Morrison, Vice President of Sales for Café Valley, is excited about the new Café Valley Coffee Cakes. "These products are a great opportunity for our retail cus- tomers to offer their customers a very nice, everyday product that will generate incremental sales and profits for the in- store bakery," said Morrison. Café Valley, based in Phoenix, Arizona, is committed to developing high quality, upscale products to meet cus- tomer needs. For more information, visit booth #3901 or go online to www.cafevalley.com.