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Oser Communications Group Atlanta Friday, October 21, 2016 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH NACS DeIorio's is a d e p e n d a b l e brand that has become a staple in the conven- ience store mar- ket over the course of its more than 90- year history. When it comes to foodser- vice, the primary objective for every C- store owner is to have a consistent prod- uct that is easily prepared, with large margins. With DeIorio's experience within the pizza and bread dough mar- ket, it is the perfect partner to help you reach your goals and provide first-rate MEET YOUR DOUGH NEEDS WITH DEIORIO'S The Legendary Hatfield & McCoy Family Brand challenged itself, and the result is amaz- ing and so unique. There is nothing like Sweet Whiskey Jerky anywhere on the market. The Hatfields and McCoys have come together to take 150 years of moon- shine and whiskey tradition and blend it with premium beef jerky. The taste starts sweet and hints to whiskey flavors boldly revealing smoky premium beef in all its glory. It's the sweetest premium beef An interview with Jacquie Perello, President of Sales at Fruition Marketing. CRSD: Grabbies is brand new to the C-store indus- try. What's all the buzz about? JP: Grabbies is an innovative new mar- keting program that is particularly excit- ing because it accomplishes exactly what C-store retailers and manufacturers want most – to drive more consumers from the gas pump into the store. Everything seems to be self-service these days. People can vend their own coffee, stamps, gasoline and weekly spending money on their morning commute alone. It comes as no surprise then that CCSI International, Inc.'s new dual post pay station canopies are taking the conven- ience industry by storm. Initially ventur- ing into the convenience industry in 1999, CCSI International, Inc. has spent nearly two decades working on perfect- ing its trade. Known for its New By Jim Nevill, President, Midax, Inc. With up to 80 percent of a retailer's cus- tomers in the C-store industry not even going into the store, the retailer, as never before, needs to know when a given cus- tomer is on site and entice him inside. A simple focus on advertising and promo- tion is no longer sufficient to target your most profitable and loyal customers. Basic loyalty programs offering coffee clubs and car wash deals aren't enough. Consumers in today's market are very Continued on Page 49 The TK17 CNG fueling nozzle for cars is today's world market leader providing outstanding ease of operation. It has been winning customers from all over the globe for more than 10 years now. In Germany, where the CNG market is well established, nearly all fueling sta- tions are equipped with this unique pistol grip nozzle. In the growing European and American CNG markets, the innovative fueling nozzle is being very well received. Continued on Page 49 Continued on Page 49 MAKING IT SWEET WITH WHISKEY AN EXCITING NEW WAY TO CONVERT GAS-PUMP SALES INTO C-STORE PURCHASES AN ALL-INCLUSIVE APPROACH TO LOYALTY & PAYMENTS WELCOME CUSTOMERS WITH DUAL POST PAY STATION CANOPIES WEH TK17 CNG FUELING NOZZLE BECOMES INDUSTRY STANDARD Continued on Page 48 Continued on Page 49 Continued on Page 48 As you know, the "C" in C-store stands for convenience, but the "C" actually means so much more. Caring, committed and com- munity; the owners, operators and staff of these businesses live and work in the towns, villages and cities they serve. Especially unique, since they interact with their customers 24/7, which fosters a particularly close bond. Candy and snacks to the kids, milk and fuel to Mom and Dad, the neighborhood C-store is a daily stop. Such customer An interview with Chris Cook, Founder and Chief Executive Officer of Unique Energy Drink. CRSD: Tell us a little about your compa- ny. CC: Unique Energy Drink (Unique Energy) launched in May of 2015 after years of research and development. The inspiration for Unique Energy came from my own negative side effects through the consumption of Continued on Page 49 WHAT DOES THE 'C' STAND FOR? UNIQUE ENERGY DRINK CHANGES EXPECTATIONS Continued on Page 48