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AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH NACS Lee M. Oser CEO and Editor-in-Chief Jules Denton Kim Forrester Carlos Velasquez Associate Publishers Lorrie Baumann Editorial Director JoEllen Lowry Jeanie Catron Karrie Welborn Associate Editors Yasmine Brown Jonathan Schieffer Graphic Designers Caitlyn McGrath Sarah Glenn Customer Service Managers Stacy Davis Kim Stevens Show Logistics & Distribution Adrian Chacon Gabriel Heater Lynne Hilton Anthony Socci Account Managers Enrico Cecchi European Sales Convenience Retailer Show Daily is published by Oser Communications Group ©2016 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 www.osercommunicationsgroup.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy Convenience Retailer Show Daily Thursday, October 20, 2016 4 FROM THE MACHINE AGE TO THE INFORMATION AGE – WELCOME TO THE FUTURE Today's Food Safety System dates back to 1905, the middle of the Machine Age and a book, "The Jungle," by Upton Sinclair. Fast forward just over 100 years, and in January 2011, the Food Safety Modernization Act (FSMA) was signed into law. In between, the U.S. Food Safety system became the respon- sibility of a patchwork of 15 federal agencies, plus many more at the state and local level. Complexity doesn't only create errors, but it can create obstacles. The kitchen "architects" and designers at Integrated Control Corp. have been working hard to bring to market a line of "need to have" technol- ogy tools that support restaurant opera- tions and food safety needs. The No. 1 objective: make it easy to use and implement. Non-complex, highly reli- able devices at price points anyone can afford, use and everyone needs to have. Using these basic objectives, the manu- facturer set out to release "boxed" solu- tions to support restaurant operations. Take the time during the NACS exhibit hours to look at the all new series of RedBox – 1, 2, 3 Kitchen Technology Solutions from Integrated Control in booth #5709. Keeping it simple was very impor- tant. Eliminating the complexity and obsolescence that comes with many existing food safety procedures, a RedBox solution can be up and running in as little as three easy steps. Easy to use to anyone who needs access across the C- store organization – from owner/operator to corporate – this solution can save time, labor and money. Focusing on the basic food prep necessities of time and tem- p e r a t u r e , choose RedBox Te m p e r a t u r e , Label Printing or Timer solutions. On the inside of the "box" are one-page directions that make use literally as easy as one, two, three. If you're still a little unsure or have any questions, the friendly client care folks at ICC are happy to schedule a personal help session, as well as support your implementation with online and tele- phone support. ICC is committed to your success as partners in food safety. It is reassuring to know that a RedBox purchase, from the only fully integrated one-stop provider of every- thing you need for food safety, is an investment in your future. Don't wait to get started improving your restaurant with technology; take one home today. Visit booth #5709 to meet your future food safety partner. For more information, stop by booth #5709 or go to www.goicc.com. Interactive Kiosk Educate your customers on the products you sell. From countertop tablets to large interactive screens, informational kiosks are exciting and informative hot-spots designed to engage your customers with specific product details, warranty information, store and manufacturer specials, as well as com- panion and competitive items for purchase. FTX Digital Signage is the future of in-store marketing in any industry. The possibilities are endless! Visit FTX Digital Signage and FasTrax Solutions at booth #808. For more infor- mation, go to www.goftx.com or call 256.319.3470. FTX DIGITAL SIGNAGE: THE FUTURE OF IN-STORE MARKETING FTX Digital Signage delivers informa- tion for the products your customers are specifically in your store to buy while exposing them to products they didn't realize they needed. High defini- tion displays with vivid colors and motion assist to capture customer attention and direct focus to your prod- ucts. FTX Digital Signage offers a sim- ple and refined user interface to design or publish your ads, menu boards, kiosks, videos and more. Save money, generate extra revenue and enhance your store with a system that is easy to use, yet full of features. Improve Your Customer's Experience – Pull, Don't Push Unlike traditional print signage that can overtly push an advertising mes- sage onto the customer, digital signage pulls customers in with vivid video/audio and weaves in relevant, valuable content with advertisements. This makes your messages more wel- come, attractive and influential while increasing brand awareness and cus- tomer retention. Building Your Menu is Easy All you need to begin building are images of your product; everything else can be done through the Menu Builder and ad designer "FTxAdPro" via an easy-to-use graphic user interface. Design and build menus like the pros at a fraction of the cost with FTX Digital Signage! Control Content from Anywhere FTX's Control Center allows for users to update their digital signage content from anywhere. Phones, tablets, home PCs and more can all be used to man- age your marketing content in the cloud. Timeline Scheduler Control Center's Timeline Scheduler is used to create a timeline of your pro- motions. You may want to use the rotating ad portion of your screen to advertise promotions landing on spe- cific dates or times; this is easily accomplished using the intuitively designed Timeline Scheduler. Got a "Twofer Tuesday" deal? Happy hours or flash sales? You can schedule them all months in advance so you never need to worry about changing out old paper signs. Daypart Scheduler Does your business serve different products at different points throughout the day? The Control Center has you covered with the Daypart Scheduler. Put your menu on an automated sched- ule and never again worry about chang- ing signs multiple times throughout the day. DOUBLE-UP YOUR PROTEIN WITH HUMMUS PLUS SNACK PACKS As smaller portions become more pop- ular among on-the-go consumers, a new line of Hummus Plus ® Chicken 4- ounce packages allows for easy, portable, nutritious and satisfying snacking. The "Plus" in Hummus Plus is protein. The combination of hummus and fresh chicken – the first and only pairing of its kind in the marketplace – provides great taste and nutritional benefits, including high protein and fiber with no artificial flavors or col- ors. Introduced in mid-April and now available in quick-service, C-store and other foodservice channels across the U.S., the 4-ounce snack-size package is an extension to the Hummus Plus portfolio that already includes larger 6- ounce and 8-ounce packages. The snack packs provide up to 14 grams of protein and 6 grams of fiber and fea- ture a built-in utensil and napkin for easy consumption on-the-go. The snack-size Hummus Plus Chicken line includes three varieties: Traditional Hummus + Oven-Roasted Chicken Breast; Roasted Red Pepper Hummus + BBQ; Seasoned Chicken Breast; and Garlic Hummus + Garlic Herb Chicken Breast. The addition of a new snack-sized portion aimed at busy, mobile con- sumers was a natural decision for the Hummus Plus brand, as it meets the ever-increasing demand for on-the-spot, whole- some nutrition. "Snacking continues to be a megatrend in the U.S., with consumers looking for smaller por- tions in on-the-go pack- aging. At the same time, there is ongoing interest in better-for-you snacks that are high in protein. The new Hummus Plus snack- size package delivers on many fronts, with portability, nutrition and conven- ience," says David Gacom, Vice President, Sales and Marketing for Hummus Plus, LLC, a Pure Mediterranean Foods Company. "This format truly revolutionizes hummus snacking, and is a fresh alter- native to the hummus and pretzel packs currently in the market." Early feed- back is positive for the innovative snack pack. According to Gacom, one half of con- sumers polled in a recent focus group said they would prefer Hummus Plus Chicken over the leading hummus-based snack packs with pret- zels and crackers. Those consumers surveyed also indicated that they would enjoy Hummus Plus throughout the day, including lunch, midafternoon, late afternoon and late night, because the combination of hummus and protein is more filling and tastes great, bridging consumers to their next meal or provid- ing a quick nutritional pick-me-up. Check out Hummus Plus and Grecian Delight at booth #513, Hall B. For more information, go to www.hummus -plus.com or call 800.621.4387.