Issue link: http://osercommunicationsgroup.uberflip.com/i/724230
O s e r C o m m u n i ca t i o n s G r o u p P h o e n i x W e d n e s d a y, M a r ch 1 6 , 2 0 1 6 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH NIGA In 2015, Global Cash Access and Multimedia Games joined forces to form a bold, new name in the casino industry: Everi. The company made its official debut last August as the single source provider of exciting gaming machines, efficient payments solutions and comprehensive compli- ance products that power the casino floor. CASINO FLOORS POWERED BY EVERI This unique and first-of-its-kind entertainment center is paving the way in creating an all-under-one-roof entertainment experience, and help- ing to provide an option for Native American communities to establish economic diversifica- tion. The UltraStar Multi-tainment Center, built in 2012, is a masterfully designed 165,000 square-foot building of RPG Card Services, a supplier of gift cards to the gaming industry and winner of Indian Gaming's Best of Show in the prepaid category, reported another record-breaking year for gift card promotions in casinos. According to Tom Gilbert, President of RPG Card Services, year after year, more of RPG's casino clients used gift cards to attract, retain and increase customer By Gina Lanphear, Vice President of Marketing, Eclipse Gaming 2016 is a year of substantial change and transformation for Eclipse Gaming. We have kicked off the new year focused on building a solid foundation for the growth of the company, including the addition of key As the gaming industry matures and becomes more competitive, casinos are looking for expansion elements to complement existing programs. There's also pressure on tribal casinos to diversify their offerings and create revenue streams that are not dependent on gaming. C o ntinued o n P age 2 1 With customer service in the palm of your hand or at your desktop – now you know – the Slot Floor Monitor System is once again the proven winner. It was the clear best-of-class winner in a recent 90-day side-by-side trial of three slot floor customer service systems at the three casinos of the Gila River Gaming C o ntinued o n P age 2 1 C o ntinued o n P age 1 5 C o ntinued o n P age 1 5 C o ntinued o n P age 2 1 C o ntinued o n P age 2 1 ULTRA-STAR MULTI-TAINMENT CENTER PUTS NEW SPIN ON FAMILY FUN RECORD-BREAKING YEAR FOR GIFT CARD PROMOTIONS EXPERTS RECOMMEND BRUNSWICK EQUIPPED BOWLING CENTERS TO ATTRACT MORE VISITORS CUSTOMERS WIN WITH NEW ECLIPSE LINEUPS CIS TECHNOLOGY SFMS WINS GAMING AWARD Every casino is looking for that special enticement that will increase business as well as its bottom line. Since the average casino patron is a 50-plus- year-old female, the best way to increase business is to add a different demographic to the mix – a demographic that has a higher disposable income, which will lead to more incremental visits. MILLENNIALS CHANGING THE GAMING GAME The new Paycheck NextGen revo- lutionizes how the industry sees TITO Thermal printers and their capabilities. So far, TITO printers' performance is eval- uated by their speed, their longevity and their reliability. Refusing to conform to the norm, the Paycheck NextGen crushes the competition's speed, longevity and reliability and pushes past these features by offering Stern Pinball Inc., the world's oldest and largest producer of arcade-quality pinball machines, proudly announced the availability of Game of Throne's ® pinball machines. Inspired by the hit HBO ® drama series, the newest Stern machines put players in the heat of bat- tle where noble families fight for control of the Iron C o ntinued o n P age 1 0 C o ntinued o n P age 1 5 C o ntinued o n P age 1 5 THERMAL PRINTING REVOLUTIONIZED: THE PAYCHECK NEXTGEN UNDERSTANDING YOUR CASH PROCESSES CAN REAP BIG REWARDS