Oser Communications Group

CTIA16.Sept7

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Wireless World Wednesday, September 7, 2016 1 0 BUSINESS AT THE SPEED OF IDEAS Today's organizations operate in a business climate of breakneck speed and continuous change, forcing organi- zational leaders to confront a myriad of new questions: How do we connect the next billion devices? How can we spin up and take down services and applications on demand? Store petabytes of data? Compete with the speed, scale and value of the hyper- scale providers and their public clouds? Pop the rising TCO bubble? Ramp up infrastructure capacity, uti- lization and performance? The answer requires businesses to transform their IT infrastructure so they can respond to these changing market forces faster and deliver customer value more effectively, all while containing costs to be more competitive. At the heart of this transformation is the datacenter. However, today's datacenters are often inflexible and inefficient due to overpro- visioning and the complexity of the tech- nologies and architectures involved. In short: the infrastructure is dictat- ing the business, instead of the other way around. It's time to say goodbye to tradi- tional IT infrastructure, and say hello to the new era of digital industrializa- tion. Digital industrialization is a con- tinuous cycle that organizations can use to turn IT infrastructure from a cost into an asset by: standardizing on one set of technologies and economics across facilities, hardware, software and operations; consolidating datacen- ters; abstracting functionality; automating operations; and governing it all to ensure security, integrity and compliance. This transformation of IT infrastructure is beginning right now, and it will reshape IT as we know it. IT infra- structure will no longer be just a support func- tion. It will be an engine that can be designed to drive top line revenue growth and strategic advantage. This revolution requires us to look through a different lens and imagine datacenters not as they are, but as they can be. The explo- sion of data, advanced analytics, the Internet of Things, 5G and cloud pro- vide the opportunity to change your competitive game with the new data- center at its core. Ericsson Cloud is laying the founda- tions required for digital industrializa- tion: the Ericsson Hyperscale Datacenter System 8000 family — hyperscale infra- structure that will drive your top line; a global alliance with cloud pioneer Amazon Web Services that will simplify, fast-track and institutionalize the con- vergence of mobile infra- structure and public cloud; and a strategic partnership with Quanta Computer coupled with platinum mem- bership in the Open Compute Project (OCP), to industrialize and accelerate hyperscale infrastructure globally as well as drive the design of openness of Intel Rack Scale Architecture into OCP. Welcome to the world's first indus- trialized hyperscale infrastructure. When you're ready to break free from the con- straints and economics of the past, the Ericsson Cloud is a blueprint for business at the speed of ideas. For more information, stop by booth #4322 or go to www.ericsson.com. BEST OF SHOW 2016 THE DEFINITIVE GUIDE TO IOT FOR BUSINESS – UPDATED The term "Internet of Things" was first coined in 1999, and it's come to mean both trendy wearable gadgets and the promise of a safe, clean world of auto- mated homes and smart cities. The real- ity lies somewhere in between, of course, and what's needed is a ground- ing in the basics: what is the Internet of Things, how does it work and what do businesses need to know in order to use IoT technology to build either those "smart" devices or that world of the future? Many consumer guides have been written to show how IoT technologies might apply to individuals' lives, but not much exists giving executives and proj- ect managers an overview before embarking on the business of the Internet of Things (IoT) and Machine-to-Machine (M2M) communications. That's why Aeris has updated and expanded its eBook on the growing enterprise of IoT. Aeris knows that to get started with IoT and M2M for your busi- ness, you'll need a basic understanding of what makes it all work. Not everyone on the project needs to be an engineer or a data scientist, but it's useful to have a grounding in the concepts of how IoT and M2M systems are connected, how they communicate and how this will impact your organization. In the second edition of Aeris' popu- lar eBook, titled "The Definitive Guide to IoT for Business," it will focus on how the burgeoning IoT/M2M ecosystem can be used by business. In addition to pro- viding real-time information on devices in the field, IoT works in the other direc- tion too: it lets companies control devices from a cen- tral location. This can pro- vide everything from mar- keting intelligence to improved preventative maintenance. Companies can use IoT for applications as diverse as helping med- ical professionals care for more patients at the same time or giving retailers the ability to customize advertising to a sin- gle individual. The Definitive Guide covers these broad topics: the technology that con- nects the Internet of Things; how wire- less devices are networked and locate themselves; different types of sensors, how they work and what they do; an overview of security technologies used to protect IoT data; how to scale up an IoT project to immense proportions; using Big Data analytics to gain insight from the IoT ecosystem; advice for managing the lifecycle of an IoT deployment; and a view into the future of the Internet of Things. All of these aspects of the Internet of Things will be addressed from an enterprise point of view for those running small to large businesses. While IoT and M2M communications are already touch- ing many everyday consumers' lives, Aeris feels that the end-user world of smartphones, fitness trackers and con- nected toasters has been sufficiently dis- cussed elsewhere. Aeris wants to look behind the scenes into how these devices are run and managed, where the data they collect goes and how it's used. If you're in the busi- ness of IoT and M2M or looking to start up a deployment, this guide is for you. For more information, stop by booth #4842 or go to www.aeris.com.

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