Issue link: http://osercommunicationsgroup.uberflip.com/i/722826
Wireless World 1 7 Wednesday, September 7, 2016 DYNAMIC PARTNERSHIPS WITH INGRAM MICRO CTS The lines between traditional consumer electronics (CE) and other types of tech- nology have disappeared. Today's con- sumers are looking for solutions – home automation, work/home office, personal entertainment, housewares, photo/video, physical security DC/POS, robotics, ProAV, storage, networking, 3D printing and content management – that empow- er them and shape the way they live. As the single source for the industry's widest assortment of IT and CE prod- ucts, Ingram Micro's Consumer Electronics business unit not only helps retailers and resellers meet this demand head-on, but also works to expand and diversify its offerings to better serve current customers and win a greater variety of new business. Partners gain access to targeted education and train- ing, financing, product portfolio evalua- tion and more. The Ingram Micro Consumer Technology Solutions (CTS) business unit brings both worlds together, sup- plying the latest consumer technology while providing easy access to the full business portfolio of Ingram Micro. Its knowledge and insight will guide you toward a more robust technology offering by helping you expand your line card to adjacent brands. With Ingram Micro's help, you can add health and fitness devices to a health- care IT vertical focus; layer digital sig- nage and professional audio into a restaurant POS deployment; add sound, light, power and security to a classroom setting; and much more. Supported by a dedicated team of specialized marketing, sales and techni- cal experts, Ingram Micro CTS helps channel partners realize the promise of technology through the delivery of the largest portfolio of CE products and con- verged solutions in the United States. It can show you innova- tive ways to go to market, from creative marketing campaigns to events such as Ingram Micro ONE that showcase con- sumer technology solutions as the mar- gin-rich layer that completes more tradi- tional technology offerings. Regardless of where or how its partners interact with Ingram Micro, the CTS team provides the knowledge and insight to help them realize the promise of technology by expanding their footprint and gaining market share. To learn more, visit www.ingrammicro.com. SECURAM INTRODUCES GENESIS TOUCH SMARTLOC Securam Systems, a leader in electronic security, is introducing the Genesis Touch SmartLock, incorporating the lat- est biometric authentication – Finger Vein ID. Finger Vein ID technology goes well beyond fingerprint scanning – it analyzes the blood vessel or vascular pattern below the epidermal layer of your finger, and then using its unique matching algo- rithm, validates entry to only enrolled users. Blood vessel patterns are unique to each individual, as are other biometric data such as fingerprints or the patterns of the iris. However, unlike some bio- metric systems, blood vessel patterns are almost impossible to counterfeit because they are located beneath the skin's sur- face. Biometric systems based on finger- prints can be fooled with a dummy finger fitted with a copied fingerprint. The fin- ger vein ID system is much harder to fool and it requires the finger of a living per- son to authenticate. The Genesis Touch repre- sents a breakthrough in high secu- rity authentication for home or office use. This technology was once only available on high-end security equipment used by high tech companies. SecuRam Systems is the first security com- pany to successfully incorporate this very secure biometric authen- tication system into access control products for everyday use. Simply touch the Genesis Scanner and then the science goes to work to determine if you are an enrolled user. A positive match sends a signal to the Genesis Touch SmartLock to open immediately, allowing fast and secure access to your home or office. With optional home automation connectivity, you can manage and monitor your Genesis Touch SmartLock from your smartphone. Genesis Touch: highly secure, easy-to-use biometric technology to protect those most pre- cious to you. Genesis SmartLocks come in a vari- ety of finishes and options. MEET DR. JEFF JAFFE OF W3C Dr. Jeff Jaffe, Chief Executive Officer of the World Wide Web Consortium (W3C), sounds as enthusiastic about the Web as its inventor, Sir Tim Berners- Lee. That's because Dr. Jaffe oversees the operations of the W3C's 400-plus member organization that creates the foundational technical standards of the Web, such as HTML5, CSS, XML and many others. Standards such as these are the building blocks upon which applications and programs run on the Web, and because of these standards, programs can interoperate across multi- ple devices, from smartphones and TVs to connected homes, sensors and vehi- cles, as well as industrial manufacturing environments. In an interview, Dr. Jaffe explained why he hopes other senior executives will embrace his enthusiasm for the future of the Web and its potential impact on their industries. "Just as the invention of the Web changed how we communi- cate, educate, entertain, conduct business and govern our political and social sys- tems over the past 25 years, the next five years will see a tremendous acceleration of change," Dr. Jaffe said. "For example, today W3C is work- ing on Web standards in automotive, dig- ital publishing, entertainment, marketing, Web payments and the Web of Things. We were not focused on these application markets a few years ago. That's what I mean by the rapid acceleration and why I believe it's so important for CEOs and CTOs to be working with W3C today to design the standards that support their vision of the next generation Web. For example, our work in Web pay- ments will substantially stream- line the online checkout process and make it more secure." According to Dr. Jaffe, devel- oping Web standards takes equal parts industry understanding and vision, technical expertise, a dedi- cated work ethic and a willingness to col- laborate to achieve consensus. He believes the best and brightest technolo- gists and business strategists appreciate the challenges inherent in developing Web standards at W3C. One example Dr. Jaffe cited is the coming together of the entertainment industry. "W3C hosted a series of work- shops with Web and television technol- ogy experts to learn what needs were missing from the Web from their per- spectives. Today, the HTML5 standard enables audio, video and data, has multi-channels, streaming media, cap- tioning capabilities and more because companies in the broad- cast, cable television, entertain- ment and Web browsing indus- tries deemed it a priority for their future success." Dr. Jaffe sees big opportunities for companies in the automotive and Internet of Things sectors to create new business models and offer new serv- ices based on the standardization of data APIs. "Consumers are going to expect the same level of services and interoper- ability from all of the devices they pur- chase, whether it's connected cars, homes or work environments.," he said. "W3C looks forward to working with key industry players to make this vision a reality through its role in defining stan- dards for the Web." For more information, go to www.w3.org. M-EDGE LAUNCHES GYM-TO-OFFICE BRAND In response to consumer demand, M- Edge launches its Gym-To-Office brand and product assortment for the on-the-go professional. Packing power, productivity and protection into prod- ucts ranging from the Bolt gym duffel with a built-in 4000-6000 mAh battery to the Beast smartphone case – a mag- netized drop-proof cell phone case that lets you attach your phone to your workout equipment without worrying about it falling off or a dumbbell drop- ping on it, keeping you focused on working out. The Gym-To-Office assortment also includes the Beast magnetic arm-band to keep your workout moving from station to station, indoors or out. The corner- stone of the collection are the TrueWireless Bluetooth headphones. Unlike most wireless headphones, these don't actually have wires – it's why it calls them wireless. To top it all off, the headphones are voice activated to keep your workouts distraction-free. "Our retail and distribution part- ners are super excited about these products," says Stephen Cleary, Vice President of Sales and Marketing at M-Edge. "We did focus groups through- out the country for the past 18 months. Time and time again, consumers said bat- tery life and being able to listen to music while work- ing out without having to mess with cords or carrying their phone were the biggest hassles they deal with while working out." During consumer research, it received a lot of positive feedback, including: "I love the fact that I can work out, listen to music and not worry about draining my phone's battery because my Bolt duffel will charge my phone on my way back to the office."; and "The atten- tion to detail is amazing and it lets me focus on my workout instead of worrying about where to put my phone and being stressed about knocking it off my work- out bike or getting tangled up in the cords." For more information, visit www.medge store.com.