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Gaming News October 2, 2014

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G a m i n g N e ws Th u r s d a y, O c to b e r 2 , 2 0 1 4 2 6 niche, we can more fully understand and respond to questions and concerns. Prompt claims handling is another aspect of our business we take very seriously. We address submitted claims immediate- ly, and once settled, issue prompt pay- ment. That's the reputation Great American has earned from many years in the business. GN: Are gaming operations at any more risk for crime than other types of business? Will any crime policy satisfy the needs of these customers? What is trending in the gaming industry for crime claims? SH: Gaming operations are as much at risk for a crime loss as any other class of business. Gaming facilities have some of the same types of exposures as many retail operations, like purchasing of goods. This creates an exposure to vendor fraud if proper controls are not in place. Payroll and accounting departments are also areas exposed to fraud. However, gaming accounts have some exposures that are unique to their operations and require spe- cial consideration. For instance, a high volume of cash requires specific security measures that won't likely be addressed under a basic package policy. We are seeing more robberies in the gaming industry, which we attribute to the poor economy. We are also seeing more vendor fraud and payroll schemes. Casinos focus so much on security in the G reat American Insurance ( Cont'd. from p. 1) gaming floor that they often don't realize equal attention is needed in the backroom operations. Unfortunately, that's often where the action is. GN: What would you tell business own- ers who think they are not at risk for a crime loss? SH: We would advise that any business that has employees is at risk for a crime loss. We often see operations with their "most trusted employee" handling multi- ple functions with no separation of duties. Then this employee, who some- times has been with the company for many years, is able to run off with a sig- nificant amount of money. Some crime losses occur that can cripple a business, preventing it from making payroll or even leading to bankruptcy. In these instances, a crime policy can make the difference between keeping a business open, or completely shutting it down. In this tough economy, downsizing has become more commonplace. Former employees are upset and sometimes feel they have the "right" to get back at their employer. Or, we see employees desper- ate to pay their bills who commit fraud as a last resort. Crime coverage offers busi- nesses peace of mind that they are pro- tected in the event of internal or external losses. For more information, visit www.crimeinsurance.com or stop by booth 4208. SMOKEFREE CASINO SPOTLIGHT: WIN-RIVER RESORT AND CASINO (REDDING, CALIF.) Win-River Resort and Casino celebrated its grand re-opening on March 14, 2014 with a 100 percent smokefree indoor air policy. Since then, it has experienced great business and positive feedback from employees, players and the community. "It's the best decision we ever made," said Gary Hayward, General Manager of the Win-River Resort and Casino in Redding, Calif. "Not only was going smokefree the best for health but it has also been good for business. We've had more new profiles added to our play- ers club, and more community groups are bringing their meetings and business to us now that we are smokefree." "One hundred percent of tribal mem- bership was in support of adopting the smokefree policy," said Jack Potter, Jr., Vice Chairman of the Redding Rancheria Tribal Council. "Implementing policies that eliminate commercial tobacco use in tribally-con- trolled spaces is an effective way of reduc- ing the health risks associated with sec- ondhand smoke exposure," said Cynthia Hallett, Executive Director of Americans for Nonsmokers' Rights. "Tribal govern- ments have a unique opportunity to protect those individuals residing, working or vis- iting sovereign tribal lands. Everyone should have the right to breathe clean air." Many casinos have successfully transitioned from smoke-filled to smoke- free spaces, and there are important les- sons to be shared. Smokefree tribal casi- nos ensure that gaming jobs are in an environment that is healthy and free from secondhand commercial tobacco smoke, and beneficial to all tribal employees, patrons and customers. There are now more than 500 smokefree commercial and tribal gam- bling facilities across the United States. Twenty states, Puerto Rico and the U.S. Virgin Islands include non-tribal casinos in smokefree workplace laws. To learn more, visit www.smokefreecasinos.org. For more information, visit booth 3705. 2014 Best of Best of Show ATTRACTING THE FAMILY GUEST BASE WITH KIDS QUEST AND CYBER QUEST By Ann Zenor, New Business Development, Kids Quest/Cyber Quest When discussing Kids Quest/Cyber Quest with potential new partners, the question regarding return on investment is a com- mon one. The first answer is simple; offer- ing a Kids Quest/Cyber Quest to support all guest amenities results in more time and money spent on your property. The profile of the average Kids Quest customer is one that reflects an active player who games at a rate nearly 96 percent higher than the average patron. Why? Because Kids Quest provides a safe and entertaining environ- ment for children, adults are able to stay and play longer, thus boosting casino prof- it and enhancing the enjoyment of the property by the family as a whole. When people are happy, they come back to your resort. There are children who ask to go to Kids Quest and Cyber Quest because it is their favorite part of a vacation – ultimately resulting in free time for the adults who accompany them. In fact, we have families who will bypass competitors of our host properties to visit a casino with a Kids Quest/Cyber Quest instead. Next, there is guest loyalty. Kids Quest clientele are incredibly loyal. So much so that at the request of Mohegan Sun executive management, our facilities remained open throughout a remodel last year because they didn't want to disap- point the families who use our services. What about the family guest base? With the destination resort becoming the rule, rather than the exception, gaming properties with an extensive roster of amenities such as bowling, movie theaters, water parks, popu- lar restaurants and elaborate stage produc- tions need to be prepared for families to arrive. With Kids Quest and Cyber Quest as your partner, you will not only be prepared to entertain families – you will expand your guest base at the same time! For more information, go to www .kidsquest.com, call 800-941-1007 or email azenor@kidsquest.com.

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