Issue link: http://osercommunicationsgroup.uberflip.com/i/370753
W i re l e s s W o rl d 3 3 Tu e s d a y, S e p te m b e r 9 , 2 0 1 4 become known as the leader in secondary market wireless data devices. We supply MVNOs, companies deploying M2M solutions, wholesalers/brokers, carrier retail stores, rural carriers, and we often work directly with major wireless carri- ers to fill needs for legacy hardware or to provide a low cost USB, MiFi or other data device option for 4G LTE as well as 3G data devices. WW: How and why did Kika Enterprises start selling SMS Audio? RS: This year we started working with three-time Indy 500 Winner, and Dancing with the Stars champion, Helio Castroneves. Our goal is to utilize some of his sponsorship partners that have a good tie into wireless, and SMS Audio is a perfect fit. I have been looking at the market to see what other products Kika could add to our line-up of prod- ucts to sell, and SMS was exactly what I was looking for! The wireless industry is clearly mov- ing towards using our smartphones as multi-media devices. SMS stands for Studio Mastered Sound and their line of headphones are stylish, comfortable, and best of all they have an amazing sound quality and comfort. The brand was cre- ated by rapper 50 Cent, with partners Carmelo Anthony and Timbaland, and features a full line of headphones includ- ing In-Ear, On-Ear and Over-Ear with Kika Enterprises ( Cont'd. from p. 1) styles ranging from Wired, Wireless Bluetooth and Sweat Resistant Sport. You can come by booth 6441, and listen for yourself to get the true experi- ence. We think that carrying the SMS headphone line will be a big differentia- tor for our top carrier, MVNO, and retail- er clients. Imagine you are a carrier sell- ing in a highly competitive landscape with similar cellular and data plans. If you can bundle in a high quality pair of SMS headphones at the point of sale or offer promotions where customers can purchase SMS headphones at a discount, you are adding value for your customer. Your customers are undoubtedly going to use their smartphone to watch movies, listen to music, work out at the gym, etc., so why not make sure they purchase the headphones they will use to do all these things directly from you? The best news is you can now be set up to sell SMS Audio directly from Kika Enterprises. Stop by our booth or contact us via sales@kikaenterprises.com to find out how you can start selling SMS Audio headphones today! WW: How can customers contact you? RS: The best way for customers to con- tact us is by visiting our website, www.kikaenterprises.com and filling out a wholesale request, or they can email us at sales@kikaenterprises.com, or call your sales representative. Visit Kika Enterprises at booth 6441. bumpers that won't add a lot of bulk, yet will provide support and help you avoid damaging your phone if you do accidentally drop it. zNitro Charging kits help you to stay connected even while on the go. Nitro Retract is a unique iPad case that has a fully retractable handle, mak- ing it easier to carry your iPad to and from work or school. The synthetic leather finish is professional and comes in five different colors to complement zNitro ( Cont'd. from p. 4) your device. Nitro Retract cases also help to protect the body and screen, while pro- viding multiple viewing angles when using it in easel mode. Whether you are a customer looking for improved options to protect your devices, a corporation looking to protect your company owned devices, or a retail business that wants to resell zNitro prod- ucts, you can learn more by visiting www.znitro.com. For more information, visit booth 2162 or go to www.znitro.com. small cell and DAS – into one greener, lighter, outdoor solution. SOLiD helps keep people connected and safe in a rapidly changing world through a portfolio of RF Amplifier, RF Radio and Optical Transport densifica- SOLiD ( Cont'd. from p. 4) tion solutions. SOLiD has been deployed at some of the world's best-known ven- ues and by the most innovative wireless operators. Visit SOLiD at booth 4256. For more information, go to www.solid.com, call 888-409-9997 or email info@solid.com. objectives for companies in a variety of industry verticals. With turnkey solutions at the device, network and application level, our industrial monitoring solutions leverage M2M data, network connectivi- ty and cloud-based applications to opti- mize the performance of equipment and environmental conditions in the oil and gas, water/wastewater and industrial equipment industries. Companies spe- cializing in Supply Chain, Security, Asset ID and Tracking and Remote Monitoring are on the forefront and are realizing resource optimization today from their M2M solutions. WW: How does Numerex help compa- nies realize new value? TM: Numerex solutions help enterprises manage assets more efficiently and make impactful decisions that improve per- formance and save money. Numerex solutions and platforms deliver smart data from embedded devices across secure networks to cloud-based applications to inform actionable insights. Current Numerex solutions allow our clients to track, secure, manage and monitor any asset, virtually anywhere in the world. WW: What are some examples of com- petitive advantages that can be gained by partnering with an M2M solution? TM: Bringing the device, network and application together into a truly integrat- ed product and creating a range of tech- nologically advanced M2M solutions that can be optimized in a variety of ver- ticals, Numerex is able to help our clients optimize assets, open new revenue streams and ultimately improve their bot- tom line. WW: What should companies look for Numerex ( Cont'd. from p. 1) when selecting an M2M partner? TM: It is critical during your selection process to find an M2M partner who spe- cializes in the device, network and appli- cation space. Successful M2M deploy- ment means maximizing each of those components. Numerex offers a multi-car- rier connectivity platform and gateway that helps our clients manage the com- plexity of device management and cen- tralize the device and network into one hub. WW: What kind of innovations can we expect to see for M2M products in the next year? TM: The world of M2M is constantly evolving. In the next 12 months you can expect to see the evolution of the dots on the map that are currently connected with M2M funneling into real time dash- boards of analyzed data that will enable executive decision making, elevating clients to the next level in their own industries. It's an exciting time to be in the space and provides huge opportuni- ties for companies who have not yet real- ized the power of M2M. WW: Give us an example of a competi- tive advantage you have provided for one of your clients. TM: Numerex recently partnered with a leading manufacturing company to deliv- er cost savings via supply chain opti- mization. The M2M solution greatly improved their visibility of assets mov- ing across the extended supply chain, reducing their costs and increasing the supply chain velocity. The sky is the limit when it comes to M2M innovation. For more information, call 770-693- 5950, go to www.numerex.com or stop by booth 3026. team is focused on the manufacturing of cellphones, tablets and accessories to fill gaps in the marketplace that are currently being underserved by large manufactur- ers. The company focus is based on out- standing design, superior usability and value to the consumer, which will give retailers and carriers a unique advantage in the market over their competitors. Next-Concept has the design, technical, manufacturing and retail knowledge to fulfill a wide variety of carrier retail needs. Next-Concept has a unique product that turns your iPad Air or iPad Mini into an Ultrabook. We have developed research-driven, high-quality, easy-to- use mobile products. Our devices are now available in the U.S.A. and Europe. WW: Explain "Xceed Keyboard bene- fits." Who is your target audience and why are you targeting that niche? GF: At CTIA we see a great deal of new technology designed to help improve our lives. However, many new gadgets fail to deliver the quality and usability that con- sumers desire. We believe there are a number of segments in the market that will benefit from the great style and design of an Ultrabook use for the iPad Air or Mini. Next-Concept's Xceed key- board target audience are the iPad and Mini users, who like writing e-mails, posting Facebook updates or prefer hav- ing a physical keyboard to type on. The Xceed keyboard turns your iPad Air or Mini into an Ultrabook in an exclusive aluminum design and protective cover. WW: How is your keyboard differentiat- ing from other products in the market? GF: We see many average products in the keyboard marketplace that do not complement the design or usability of Apple products. Next-Concept designed the Xceed keyboard from the user's per- Next-Concept ( Cont'd. from p. 1) spective; we tried to put ourself into the user's space and reasoning for purchas- ing Apple products. Apple design satis- fies Apple consumers. We did not want to hide the iPad or Mini, but rather comple- ment the usability with a superior designed keyboard. The usability of an integrated Ultrabook designed keyboard brings new life to the iPad for those users that would like to do more with their devices. The Xceed keyboard can be eas- ily attached to provide protection and keyboard functionality to the iPad Air and Mini. WW: How do you see the potential in the market for your Xceed keyboard? GF: According to released forecast fig- ures from IDC, the trend shows a growth in tablet sales where notebooks and Ultrabooks are suffering. We have a unique device which makes your tablet close to an Ultrabook feeling. Office365 released for tablets including the iPad, need a keyboard when working in an Excel document or editing a PowerPoint when only 50 percent of the screen is available for viewing. Therefore, we see a great potential now and in future years for the Xceed keyboard. WW: What will be next from Next- Concept? GF: After the launch in Europe and the Americas, we have been asked to devel- op keyboards for Android and Windows- based tablets. You can also expect to see one or a few more variations to the iPad family. Next-Concept began specializing in simplified mobile devices targeting key- boards, handsets and accessories. Next- Concept can design, spec and lab certify handsets, tablets and accessories world- wide. For more information, visit booth 3223 or go to www.next-concept.eu.