Issue link: http://osercommunicationsgroup.uberflip.com/i/300984
H a rd wa re & H o u s e wa re s Re vi e w Tu e s d a y, M a y 6 , 2 0 1 4 2 8 NICHOLSON CELEBRATES 150 YEAR MILESTONE Nicholson, a premier cutting and materi- al removal products brand from Apex Tool Group, has announced the compa- ny's 150 year anniversary at the National Hardware Show. Nicholson has been manufacturing files and cutting products since 1864, and remains a dominant leader in the catego- ry in the U.S. and around the world. As the first file company to exhibit at the Chicago World Fair in 1893, Nicholson celebrates its longevity and success with new brand colors, logo and trade dress. With a shift from blue tones to its her- itage green color, the new anniversary logo recognizes the past while celebrat- ing the future. The Apex Tool Group booth will also feature Nicholson's four key product categories: files, rasps, hack- saws and hand saws. "In today's economic climate, cele- brating a century and a half in business is no small feat," said Marisa Stephenson, Product Manager for Nicholson. "We are delighted to commemorate this important time in our brand's history with our peers, customers and friends." To kick off the celebra- tions, Nicholson will host anniversary gatherings in booth 6617 on Tuesday, May 6 from 1pm to 3pm and Wednesday, May 7 from 1pm to 3pm. Visitors to the Apex Tool Group booth during the allotted times will have a chance to win a variety of branded products, including t-shirts, hats, bottle openers and a commemorative Nicholson anniversary keychain. About Nicholson Nicholson is a premier cutting and mate- rial removal products brand from Apex Tool Group, one of the largest hand tool manufacturers in the world. Nicholson makes files, rasps, hacksaws and hand saws for industrial and agricultural mar- kets worldwide. The tools are used for a broad range of appli- cations that involve sharpen- ing, smoothing and cutting. Nicholson is the largest and most widely known brand of files in the world. Additional informa- tion about Nicholson ® products is avail- able online at www.apexhandtools.com. For more information, go to www.apextoolgroup.com, call Evelyn Bethea at 803-467-2991 or email eve- lyn.bethea@apextoolgroup.com, or stop by booth 6617. buy that handy rat poison because, thanks to local resolutions passed in 2013, resi- dents of both Malibu and Santa Monica, Calif., must fight these pests without the use of rodenticides. Offering an alternative is Nature- Cide, a southern California based pest management company with a unique product using essential oils and other nat- ural ingredients. The company's products are a solution for an expanding number of California cities choosing to ban or discourage the sale of rat poison, or rodenticide. Other cities include San Francisco, Berkeley and Richmond. The cities cannot entirely ban the products, such as d-Con. Only the Environmental Protection Agency can fully ban the products, although that agency is in the years-long process for several products. The cities and EPA are pursuing the ban because of the dangers rodenticides pose to children, people, pets and the environment. Rodenticides use anticoag- ulants, which prevent blood from clotting and cause internal bleeding. While they effectively kill rodents, they also poison and even kill other animals, including pets and beneficial wildlife. According to the Environmental Protection Agency, more than 10,000 children age six and younger are poisoned each year after accidentally ingesting rodenticides, and an unknown number of pets die. Rat poison is devastating to wild ani- mals, especially rodent predators, and poi- sons the very animals that naturally control rodent populations, including hawks, coy- Nature-Cide ( Cont'd. from p. 1) otes, bobcats and other creatures. A rat who has eaten the poison is ill and weak, perfect prey for a predator looking for a quick meal. But ingesting a poisoned ani- mal can cause illness and agonizing death in a wide variety of beneficial species. This March, two baby great horned owls, a pro- tected species, died in Florida from ingest- ed rat poison. An untold number of wildlife deaths go undocumented every year. In contrast, Nature-Cide Pest Management Services works to manage properties without using poisonous prod- ucts. Its solutions repel bugs, rodents and snakes in the same way a cedar chest repels moths, said company President Matthew Mills. For example, the snake repellant product smells like a "Christmas morning" to humans, but to a snake it is noxious, much like a human would perceive ammonia. "They smell this, and they go run- ning. It doesn't kill them, it makes them leave," Mills said. "Nature-Cide Pest Management Services is not just here to spray a product thinking it's going to eradicate bugs and other pests," said Mills. "We are coming in to manage property so that homeowners can rest better by keeping their family, pets and property safe from these pests." The Nature-Cide line of products also has indoor options with a mild fragrance that are lethal for bugs, but don't harm humans, pets or wildlife. Visit Nature-Cide at booth 11567. For more information, go to www .pac-sh.com, www.nature-cide.com, call 877-248-0488 or email info@pac-sh.com. COOKINA PLANS HOME DEPOT PRODUCT LAUNCH Poirier Richard Inc. was founded in 1999, and is active in all types of distri- bution, including automotive, electrical, food, hardware and pharmacy, and strives to build sales and profits for the manu- facturers they represent, including Coleman Cable Inc., Test-Rite and more. In 2011, Poirier Richard launched COOKINA, a line of new and innovative products. COOKINA reusable sheets allow users to cook like a chef without worry- ing about anything else, apart from flip- ping food at the appropriate moment. All COOKINA sheets are non-stick, PFOA- free and heat-resistant, and allow users to cook food to perfection without using oils or sprays to grease the surface – for a tastier and healthier cooking experience. COOKINA sheets are reusable and hold no odor or flavor from previous use, so just wash the surface and it's ready to cook again. COOKINA products are also a great alternative to aluminum foil, parch- ment and wax paper because they are reusable, non-stick, easy to remove and easy to clean. All COOKINA products include a scour pad for easy clean-up, as well as a signature ring for storage. COOKINA will be launching the COOKINA Barbecue Reusable Grilling Sheet in Home Depot stores nationwide, summer 2014. This reusable grilling sheet is an innovative solution that offers home cooks a non-stick, easy- clean and healthy grilling and cooking experience. Ideal for using as an alternative to aluminum foil, users can utilize this product by placing the reusable grilling sheet over the grill to cook up dishes without having to use oil or needing to clean the grill afterwards. Additionally, users can still achieve the coveted grill marks on food. Visit COOKINA at booth 12402, or go to www.cookina.co for more information. LEDingEDGE: SELLING UNDER CABINET LED IN THE BEST LIGHT Robert Semerau, National Sales and Marketing Manager, LEDingEDGE Lighting, a United States manufacturer of energy saving LED Under Cabinet lighting, reports the company is launch- ing its new and exciting system of LED Under Cabinet lights that "take the mys- tery" out of LED for consumers. "LED needed to be developed into a simple and easy to install Plug and Play system, and that is exactly what we did at LEDingEDGE," says Semerau. "Our Mini-Orion line has been pre-packaged with related accessory products that make the installation of LED Under Cabinet lighting a snap!" Today, many manufacturers of retail store fixtures specify and use the perfect retail solution, LEDingEDGE LED products, for their in-store displays. "With our success at commercial/OEM manufacturing, the transition to selling at retail is a natural next step." The var- ious elements needed for a successful installation have been distilled down to simplify the process. While the program is streamlined for simplicity, the variations are end- less. Lengths of LED linear lighting can easily be combined using plug and play jumpers and extension con- nectors, all available as part of the retail program. "Our UL certifications, LM79 certi- fication, and DOE Lighting Facts Registration all will assure you our LED products have attained the highest stan- dards for energy savings and reliability," Semerau reports. Simplicity is the key to success in any endeavor, and LEDingEDGE has hit the perfect balance. For more information, visit LEDingEDGE at booth 1920, call 805-383-8493 or go online to www.ledingedge.com. CLASS WITHOUT COMPROMISE WITH FABUWOOD KITCHEN CABINETRY Fabuwood dealers offer their cus- tomers options in kitchen cabinetry that mean they don't have to compro- mise on class or on price. Although the company, based in Jersey City, N.J., is now less than five years old, it's adding a dealer a day and already employs more than 300 people. Since its 2009 start, Fabuwood has grown rapidly on the strength of kitchen cabinetry that combines excellent materi- als and construction quality with superior aesthetics and great customer service, and offers it all at an affordable price. "We like to say that people lost their money; they didn't lose their taste," said Fabuwood Marketing Director David Schwartz. "That's why we don't compro- mise on either looks or quality or cost or on the styling." Fabuwood imports its cabinetry from Asia and assembles it all in its 300,000 square-foot warehouse facility in Jersey City. All of the cabinetry is fully inspected to ensure that it meets Fabuwood's high quality standards before it leaves the warehouse. The com- pany offers 16 different lines, with more than 500 different SKUs per line. Lines range from the high-end CLASSIC series to value lines aimed at landlords and developers. Custom finishing and custom colors are available, and turnaround time on all items is very quick because the warehouse stays fully stocked. For more information, visit www .fabuwood.com.