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Produce Show Daily 2 1 Wednesday, June 27, 2018 the philosophy of pioneering superior flavor through proprietary berry vari- eties. "This new miniseries is a response to our highly engaged brand advocates who crave transparency of the crafts- manship that goes into growing great berries," said Diane Scalisi, Senior Digital Marketing Manager for Driscoll's. "In fact, the Driscoll's com- munity of more than 400,000 Facebook followers were instrumental in the nam- ing of the miniseries. We are so excited to share 'Pursuit of Flavor' with those who have become invested in its cre- ation." Driscoll's is one of the few berry companies with a dedicated research and Driscoll's (Cont'd. from p. 1) development department focused on breeding proprietary berries exclusively for its network of independent growers. About Driscoll's Driscoll's is a global market leader of fresh strawberries, blueberries, raspber- ries and blackberries. With more than 100 years of farming heritage and hun- dreds of independent growers around the world, Driscoll's is passionate about growing great tasting berries. Driscoll's exclusive patented berry varieties are developed through years of research using only natural breeding methods. Driscoll's is the trusted brand for Only the Finest Berries. For more information, go to www.driscolls.com. growers across the country. Watermelon is a nomadic crop with harvest times varying by location. Typically, the first U.S. water- melons of the season come from the south- ern U.S. in April and moves to Northern climates as the season progresses. Working with multiple growers can give you access to more supply while reducing the risk of a single growing location, which can create serious problems for your promotions. 2. Work with vendors that offer multiple solutions. The likelihood of something going wrong with your fresh supply chain dur- ing summer surges can be high. But since you can't know what will go wrong, you need to have backup relationships and solutions across the board. If you're forced to react to an outside challenge, a company's ability to build a multi- pronged supply chain solution in advance of issues could mean the difference between a minor inconvenience and a major shortage of product and plunging sales. 3. Transportation relationships can make all the difference. Working with a third party logistics Robinson Fresh (Cont'd. from p. 1) provider (3PL) can help you identify and solve capacity shortages and support continuous improvement to create con- sistency in both supply and execution. A grower-shipper can help forecast accu- rate lead times; stay in constant commu- nication with you about crops, fill rates and correct product availability; and help gauge if melons from particular regions will be coming earlier or later than antic- ipated from the field, keeping you updat- ed on any changes. 4. If you fail to plan, plan to fail. Use this year's summer surge as an opportunity to improve your fresh supply chains for the future. Completing a qual- ity analysis of your summer holiday sup- ply chain can go a long way toward mak- ing next year's summer surge planning even better. After the season wraps up, take the time to analyze what worked well and what didn't work at all, and then take action to change as necessary. Work with suppliers that exhibit advanced skills in category management expertise and your planning will be that much more effective. For more information, go to www .robinsonfresh.com or stop by booths #4551 and #2025. When the towel no longer turns blue, it's time to change the sanitizer. Traditional cleaning practices com- monly use a bucket of sanitizer and cot- ton or microfiber towel to sanitize sur- faces. The issue with this method is that the towel and sanitizer (like quat, bleach and hydrogen peroxide) form an unbreakable bond and will not release the sanitizer onto the surface intended to be sanitized. These wiping products also deplete the bucket of sanitizer's efficacy. Any way you look at it, the result is a sur- face that has not been effectively sani- tized. With Sertun, there's no doubt that sanitizer is leaving the towel and being released onto the surface due to its patented Color Check technology. By visually fading to yellow as sanitizer is Sertun (Cont'd. from p. 1) released to the surface being cleaned, the towel lets the user know when it is time to return the wipe to the bucket of sanitiz- er to be recharged as well as when it's time to change out the sanitizer for fresh solution. According to the Centers for Disease Control and Prevention (CDC), 48 mil- lion people in the U.S. get sick from eat- ing contaminated food every year – near- ly half from a restaurant or deli. The aver- age restaurant illness incident costs more than $75,000 in fines and legal costs. The Sertun towel reduces worries about health code violations and fines, and illness from poor hard surface cleaning. Sertun is available through major foodservice and cleaning/sanitation prod- uct distributors. For more information, go to www.sertun towels.com. preserving vitamins and nutrients with- out the use of heat – prolongs the shelf- life of Taste Nirvana's premium Nam Hom coconuts, and enhances the natural- ly delicious taste. This method marries Taste Nirvana's quality with convenience and proves second only to consumers actually cracking one open themselves. Taste Nirvana Roasted Coconut Water is the brand's showcase of Thailand's tradition where Thai farmers and roadside vendors roast whole young coconuts in their shells to create a more naturally sweet coconut water, with meat that is nuttier and rich in fla- vor. Taste Nirvana hand selects the most premium Thai Nam Hom ("fragrant water") coconuts, roasts to perfection and bottles within hours of harvest for consumers to enjoy this long-enjoyed Thai secret. Taste Nirvana Coco K-Fir is where coconut water dynamically meets probi- otics. With award-winning real coconut water, fermented hand-crafted live cul- tures and a touch of fresh coconut nectar, Taste Nirvana deliciously combines the hydrating benefits of coconut water with a dose of billions of active live cultures to support a healthy immune system, pro- Taste Nirvana (Cont'd. from p. 1) mote digestion and nutrient absorption. "We are always motivated by unique ingredients and dedicated to making the finest quality beverages sharing Thailand's agricultural wealth," said Jack Wattanaporn, Taste Nirvana Founder. "With our expansion into chilled HPP, pasteurization and probiotics, we are proud to showcase that Taste Nirvana coconut waters are not only rich in flavor, but also provide nutritional healthy bene- fits derived from nature." About Taste Nirvana Award-winning taste sets Taste Nirvana apart from other brands. The desire to share the best of Thailand's flavors does too. The latest all-natural incarnation of a multi-generational Thai family business, Taste Nirvana was founded in 2003 with the mission to provide the best tasting beverages using Thailand's finest resources and produces authentic ready- to-drink Thai coffee, Thai teas, coconut water and functional health drinks. Taste Nirvana's all-natural coconut waters are the closest thing to drinking directly out of an actual coconut and second-best only to Mother Nature. For more information, visit www.taste nirvana.com or call 951.371.7100. Let Lacerta Create a Custom Package for You When it comes to custom packaging, it is easy to get overwhelmed, but Lacerta is here to help guide you through it all. Lacerta is a leading thermoformed plastic packaging company, specializing in cus- tom packaging. From concept to proto- typing, mold-making and production, it is a turnkey manufacturer. Whether you need a snack pack, deli cup, party platter or tamper evident container, it can create the perfect package for you. Getting started with a custom pack- age is simple. The company starts by lis- tening to your wish list and determining what is most important to accomplish with the packaging. It helps you choose the best design and material for the appli- cation. Lacerta's experts can walk you through your material options; if you need added barrier to extend shelf life, freezer grade materials, microwavable, what is most cost effective and much more – it can help you select what your product needs. The company has a full design team in-house that starts with a design concept to develop and prototype. Its skilled engineers always aim to design with a few principles in mind: maintain food integrity, extend shelf life, maxi- mize merchandising appeal, consumer experience and cost effective product. A design is done within a few days, and if any adjustments need to be made they are done to your liking and then the company makes the prototype mold. You will receive prototype samples within a week and can physically see your design come to life. Test it in your plant, review with your customer, make any adjust- ments or go straight to a pro- duction mold. It is able to get your product to market faster by building all our molds in- house, on one of its nine CNC machines. Lacerta's molds are very competitively priced, getting you in the market at a lower cap- ital investment. Speed to market is what sets the company apart; it understands that time is critical and works to get you to market from concept to production in two months. Lacerta also has printing capabilities in-house and can design a custom printed lid for your container. Printing is a great way to gain an edge in the market, increase brand awareness and product recognition on the shelves. Another option with custom packaging is embossing the package with your logo. There are simply an unlimited amount of ways it can create the best custom package for you. About Lacerta Group Inc. Lacerta is a family-owned man- ufacturer of plastic food pack- aging. It offers a variety of stock packaging, including produce and party trays, herb clamshells, cups and more. With the Fresh n' Sealed tamper evident line, you get a refreshingly sim- ple and streamlined design ranging from 1.5 to 120 ounce and has expanded to include parfaits, square bowls, and microwavable containers, to name a few. For more information, go to www .lacerta.com, call 508.339.3312 or email sales@lacerta.com.