Issue link: http://osercommunicationsgroup.uberflip.com/i/883248
Convenience Retailer Show Daily Friday, October 20, 2017 2 8 GasBuddy Business Pages Launches Market Share Intelligence Solutions Knowing yourself is half the battle. But wouldn't it be great to know more about yourself and your competitors? Today's leading fuel retailers and convenience store chains understand the importance of taking a data-driven, holistic view of their business. Whether it's competitive benchmarking to identi- fy high and low performers, or the analysis of consumer engagement trends, a data-driven approach is essen- tial for success in today's hyper-compet- itive market. New for the 2017 NACS Show, GasBuddy Business Pages is offering the ultimate competitive advantage: its Market Share Intelligence solution. Already an industry leader in reputation management, business listings and loyal- ty integration, these additional capabili- ties provide retailers with meaningful insights about the market and their com- petitors. How does your coffee, customer service and restroom quality compare to your competition? What about your fuel pricing? Are your stores busier than your competitors' locations, or are they slowly falling behind? These new features allow you to compare your stores against regional and national competi- tors across the fol- lowing categories: overall GasBuddy rat- ings, fuel pricing, specific ratings cate- gories, brand engagement, foot traffic ratio and competitive index. Additionally, GasBuddy Business Pages has expanded its brand engage- ment metrics to enhance your ability to compare and analyze your stores. Do customers stay and shop at some stores, but fill up and drive away at others? Do customers actively rate and review some stores while others are ignored? This information and more is avail- able through the new Market Share Intelligence solution from GasBuddy Business Pages. Stop by the GasBuddy booth to get a demo. About GasBuddy GasBuddy is a smartphone app connect- ing drivers with their Perfect Pit Stop™. With nearly 70 million downloads, GasBuddy is a leader in crowdsourced information to help drivers find the best gas prices, closest stations, friendliest service, cleanest restrooms, tastiest cof- fee and much more. GasBuddy Business Pages helps fuel brands and convenience store owners meet the demands of today's technology- driven, customer-centric marketplace. Connect with millions of engaged con- sumers, monitor foot traffic, promote store sites and amenities, increase sales and stay competitive – all from one easy- to-use dashboard. Visit GasBuddy at booth #3962. For more information, go to www.gasbuddy .com or email pages@gasbuddy.com. Abdallah Candies' New Caramel Creations Satisfies the Rise in Category Popularity Abdallah Candies, a Minnesota-based candy company, has introduced new vari- eties to its highly popular "Old Fashioned Caramels" category. Known particularly for the premium caramel, Abdallah Candies' individually twist- wrapped butter caramel morsels now have com- panions that are every bit as mouthwatering. New flavors such as choco- late-vanilla-sea- salt-twist, roast- ed-almond-coconut and toffee-almond caramel now accompany the best-selling plain butter caramels. Available packaged in 7 ounce bags or in bulk, the new varieties extend the line with unique flavor combinations that perfectly complement the ultra-soft creamy caramel the company is famous for. For those who manufacture and desire the famous caramel flavor and want a caramel that is soft, creamy and won't flow off their product, 12 pound blocks are available. Abdallah Candies is a fourth genera- tion, Minnesota family-owned gourmet confectioner which manufactures more than 200 varieties of specialty choco- lates, including 24 flavors and two sizes of fresh cream truffles, tender toffees, caramels, stemmed cherries, fruits, clus- ters, creams, nougats and sugar free chocolates. Products are available pack- aged for everyday and seasonal sales and are also available in bulk. For more information, go to www.abdallah candies.com or call 800.348.7325.