Issue link: http://osercommunicationsgroup.uberflip.com/i/236880
4 Th u rsd a y, Ja n u a ry 9 , 2 0 1 4 CELLALLURE MOVING INTO U.S., CANADIAN MARKETS In case you have not yet heard of CellAllure brand smart phones and accessories, don't worry—you soon will. CellAllure is likely coming to a local major retailer near you. Since 1999, GNJ Manufacturing, the company behind CellAllure, has produced and sold well over 250,000 phones through more than 5,000 retail stores and with established carrier relationships, and has made CellAllure a well-recognized brand, especially in South and Central America. Today, with their extensive experi- ence, established infrastructure, service centers and labs and their high tech R&D facility, CellAllure is extremely well positioned and poised to aggressively make a major, significant impact in the United States and Canada markets. "CellAllure will offer something special to everyone, providing our very highly featured unlocked smart phones at new, aggressive price points, with and without GSM SIM cards through major carriers, providing U.S. and Canadian consumers with advantageous prices and programs. CellAllure quality phones will be ideally AVIATA PROVIDES PRODUCT REGISTRATION AND SURVEY SOLUTION Companies spend millions of dollars on marketing campaigns, yet many don't have a good understanding of their customers' motivations. The result? Their customer engagements often lack relevancy, and the results are lower than optimal returns on investments. With high customer acquisition costs, it is important to maximize revenues from existing customers. That's where RSaaS comes in. Aviata's RSaaS solutions, Registration-(and)-Survey-as-a-Service, bring together technologies and professional services to bridge technology and resource gaps inherent in large consumer electronics companies. The mission: introduce clients to a much greater number of customers while facilitating clientcustomer engagements in unique and relevant ways. RSaaS is a global product registration and survey solution comprised of a data capture app embedded into your C o n su m e r Ele c tro n ic s D a ily N e ws Eve n in g Extra positioned for each of the market segments, from lower cost to mid-range and also high-end models. Strategically, the GSM compatible network now makes up more than 75 percent of the world's global network. This network utilizes SIM cards and unlocked phones and is now the dominant standard worldwide, representing the largest and fastest growing market share today. The United States and Canada are now just catching up in regards to this global trend and this is precisely where we want to be in today's rapidly evolving market—providing special value and opportunity to consumers and beneficially disrupting the markets. Choices of several network and service Continued on Page 21 products and analytics and professional services tailored to meet the product registration and survey needs of today's leading consumer electronics companies. RSaaS systems are designed to engage customers in relevant ways and at the right time to maximize results. All resultant data and insights are available to stakeholders, globally, across organization in near-real-time. RSaaS technology is complemented by professional services teams working with client companies and their partners to facilitate the movement of data throughout the company. Professional services consulting helps maximize data capture, uncover Continued on Page 15 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH INTERNATIONAL CES® Lee M. Oser CEO and Editor-in-Chief Kim Forrester Jeff Rosano Associate Publishers Lorrie Baumann Editorial Director Jeanie Catron JoEllen Lowry Associate Editors Yasmine Brown Vicky Glover Graphic Designers Ruth Haltiwanger Traffic Manager Paul Harris Lynn Hilton David Lopez Jeff Maye Account Managers Enrico Cecchi European Sales Consumer Electronics Daily News Evening Extra is published by Oser Communications Group ©2014 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 www.oser.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy.