Issue link: http://osercommunicationsgroup.uberflip.com/i/137886
4 Tuesday, June 25, 2013 MACKIN KNOWS HOW TO SPEAK DIGITAL By Randal Heise, President of Mackin Educational Resources How many times have we heard the phrase, "There's no better time than right now"? Given the amazing state of technology within the field of education, this sentiment could not ring more true. "Now" is a wondrous time. How incredibly fortunate are we to be living during the very infancy of the digital age? As a company with 30 years of service providing printed books, e-books and digital resources to PreK-12 schools and students, Mack in Educational Resources recognizes the magical quality of the world as we move toward this juncture. Keeping in step with this change, Mackin has consciously blended our roots as a provider of printed materials and merged them with our new digital initiatives. Spring of 2010 gave birth to MackinVIA™, our eResource management portal. A few months later, in the fall of 2012, we launched our digital reader and apps for four separate tablet platforms: iPad, Android, Kindle and Nook, allowing our customers to access their Mackin digital content from our cloud. Two additional desktop apps EPSON DC-20 CAMERA HAS VALUE IN THE CLASSROOM As technology in the classroom continues to advance, educators need tools to facilitate visual learning, increase classroom interaction and enhance the overall K-12 classroom experience. Epson's new DC-20 document camera provides educators with a valuable tool to do all three. As a new addition to Epson's document camera lineup, the DC-20 offers many advanced features. It includes a 12x optical zoom and 10x digital zoom to provide detailed images without any sac- rifice in image quality. The camera comes equipped with a large imaging sensor that captures more light per pixel than smaller imaging sensors, resulting in brighter images with amazing quality and crisp details. Additionally, the DC-20 is able to connect to projectors via its HDMI output, allowing for full 1080p HD quality video projection. Additional features of the DC-20 include: PC-free annotation – write or draw over live images by simply plug- Ed Tech Show Daily were also released at this time to enable customers to access their digital resources on a PC or a Mac. Most recently, Mackin proudly revealed the availability of the MackinVIA reader app for iPhone and Android phones. These revolutionary steps were taken so that Mackin could continue providing state-of-the-art resources and tools to schools and students alike. In true Mackin service-oriented form, the MackinVIA content management system and MackinVIA reader app are made available at no cost. The result of implementing these digital delights has resulted in a sizable shift in acceptance from publishContinued on Page 39 ging in a wired USB mouse, no computer necessary; built-in microphone – record audio with video lessons for lecture capture; application software – provides advanced functionality such as editing captured images, recording time-lapse photography, video web upload, and file management; microscope adapter – connect to any standard microscope eyepiece to share magnified images with the entire class; image storage – capture, Continued on Page 39 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH ISTE Lee M. Oser CEO and Editor-in-Chief Lyle Sapp Senior Associate Publisher Director of Sales Kate Seymour Senior Associate Publisher Kim Forrester Jeff Rosano Associate Publishers Lorrie Baumann Editorial Director Kristina Harris Hayden Neeley Associate Editors Yasmine Brown Graphic Designer Ruth Haltiwanger Traffic Manager Dave Chavez Lynn Hilton Account Managers Enrico Cecchi European Sales EdTech Show Daily, is published by Oser Communications Group ©2013. All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 www.oser.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy.