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AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH PMA Kimberly Oser Publisher Jules Denton-Card Senior Associate Publisher Lorrie Baumann Editorial Director Anthony Socci Associate Publisher Jeanie Catron • JoEllen Lowry • Karrie Welborn Associate Editors Yasmine Brown Art Director Jonathan Schieffer Graphic Designer Susan Stein Customer Service Manager Spencer Fisher Customer Service Associate Marcos Morhaim Senior Account Manager Joseph Bellon • Adrian Chacon • Sean Contreras Alisha Dicochea • Adina Morhaim • Amara Turner Account Managers Tara Neal Director of Operations Jay Watson • Hannah Stefanovich Show Logistics & Distribution Enrico Cecchi European Sales Produce Show Daily is published by Oser Communications Group ©2019 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy www.osercommunicationsgroup.com Lee M. Oser Founder Produce Show Daily Thursday, October 17, 2019 4 Michigan Apples Provide Shoppers with Many Choices Michigan Apples offer many tastes, but Honeycrisp, Gala and Fuji have become consumers' favorites not only in Michigan, but across the country. Sweet as honey with a crisp bite, Honeycrisp apples have become wildly popular in a short time. Honeycrisp apples were developed at the University of Minnesota in the 1960s, but were not intro- duced to the market until the 1990s. Its sweet flavor and crisp flesh make it an ideal apple for eating fresh, whether it's cut in slices or thrown into a delicious salad. Juicy and sweet, Gala is Michigan's most popular apple variety. Related to Golden Delicious apples, the Gala apple originated in New Zealand. Gala apples offer a crisp snappy bite over a mellow sweetness and can be enjoyed fresh or pressed into cider. Developed in Japan, the Fuji apple is a cross of two American varieties – Red Delicious and Ralls Janet. A fantastic mix of sweet and tart flavor, Fuji apples stay crisp for several weeks. Fuji apples are great for fresh-eating and add a unique sweetness to any baked good. In addition to these popular favorites, many consumers enjoy the unique flavor pro- file of other Michigan Apple varieties. "There are more than 7,500 varieties of apples in the world," said Diane Smith, Executive Director of the Michigan Apple Committee. "There are a wide range of flavors from extreme- ly tart to very sweet. Michigan Apple growers produce a wide range of vari- eties, so consumers have many options to choose from." Visit www.michiganapples.com and use the flavor-meter to find your next favorite Michigan Apple variety. For more information, visit booth #2445. The Little Potato Company Feeds Appetite for Comfort Foods By Christa Wagner, Director of Advertising and Promotions, The Little Potato Company It's no surprise that we're passionate about potatoes at The Little Potato Company. So, we thought it would be fun to conduct a survey to see what other people thought of our favorite vegetable. We learned some fun facts, including that one in four Millennials would rather give up cheeseburgers than potatoes, but it also reinforced that pota- toes are truly a staple vegetable for today's busy family. "Our survey findings revealed that nearly half of Americans are eating potatoes a few times a week, under- scoring the importance of variety and flavor innovation," said Richard Vann, Vice President of Marketing and Product Innovation. "We're excited to introduce two products at PMA this year with the launch of our Easy Sides and a new Lemon and Garden Herb Microwave Ready kit that offer even more flavor variety and cooking options for the time-crunched con- sumer who loves healthy, tasty food." Easy Sides are our latest no-stress meal solution. They are fully cooked, pre- seasoned Creamer potatoes available in family-friendly flavors including Onion & Garlic, Sea Salt & Black Pepper, Paprika & Bell Pepper and Sweet Bell Pepper & Onion. In our consumer research, we learned that infrequent buyers of little potatoes think they are too time consuming or complicated to Continued on Page 57