Oser Communications Group

Hardware & Housewares Review May 6 2015

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H a r d w a r e & H o u s e w a r e s R e v i e w W e d n e s d a y, M a y 6 , 2 0 1 5 4 THE DEWITT DIFFERENCE By Larry DeWitt, Founder and CEO, DeWitt. State of the Industry There is no better industry than the lawn and garden industry. It is comprised of ethical, hardworking families. It is a sus- tainable industry that weathers all storms and always comes back strong. The inde- pendent garden centers make this indus- try the strong, ethical, family focused industry it is today. Down to Earth Philosophy DeWitt operates out of a 300,000 square foot facility that is centrally located in the heartland of America. By continually investing in state-of-the-art technology and equipment, DeWitt is able to consis- tently provide the highest quality prod- ucts available in the lawn and garden industry. Environmental Design and Packaging Unlike many manufacturers, DeWitt is there to back up our products after you order. We know our continued success is based on your continued success. We are constantly developing new and innova- tive merchandising systems to better serve your needs. We've made a serious commitment to the lawn and garden industry by i n t r o d u c i n g new prod- ucts, improv- ing existing products, and developing innovative merchandising solutions. Make People Better, Not Better People We are a family owned, operated and inspired company. DeWitt blends old fashioned ways with state of the art technology. Tools are for people to use, not to replace people. A phone doesn't replace your call being answered by a person. At DeWitt, you're not a num- IGNITE MARKETING INTRODUCES TRIPLELITE FLASHLIGHT An interview with Tracee McAfee, CEO, Ignite Marketing, LLC. HHR: Tell our readers about your com- pany. TM: Ignite Marketing is a sales and mar- keting company that looks for new and unique consumer items to introduce to the market. We bring new products and brands to television shopping networks, retail, catalog and web distributors. Starting in 2011, our reputation quickly grew from our success with QVC and our line of storage and organization products, Store More. HHR: What new products can our read- ers expect from Ignite Marketing? TM: This year, we are proud to introduce the world's first wide-screen flashlight, the TripleLite 180. This lightweight and water resistant flashlight can illuminate a distance of up to 160 feet, or 50 meters, and 50 feet, or 15 meters, in width. This range gives users a complete 180 degree view, allowing everything directly in front as well as to the left and right to be completely lit. HHR: How did the TripleLite come into effect? TM: The TripleLite is patented technolo- gy from Ronnie S. Pritchett, patented in the U.S. and 27 countries around the world, and uses three ultra-bright LED bulbs that produce 500 lumens of crisp, bright white light, along with a comfort- able hand grip that makes it perfect for taking along for a hike or a walk on the beach. Continued on Page 73 Continued on Page 73 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH NHS Lee M. Oser CEO and Editor-in-Chief Kim Forrester Jules Denton Paul Harris Associate Publishers Lorrie Baumann Editorial Director Jeanie Catron Richard Thompson JoEllen Lowry Associate Editors Yasmine Brown Andre Gressieux Graphic Designers Sarah Glenn Caitlyn Roach Customer Service Managers Heather Canale Stacy Davis Jamie Green Don Kitch Tara Neal Show Logistics & Distribution Neil Catura James Gennette Marcos Morhaim Account Managers Enrico Cecchi European Sales Hardware & Housewares Review is published by Oser Communications Group ©2015 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 www.osercommunicationsgroup.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy

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