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Kitchenware News & Housewares Review Show Daily Monday, March 12, 2018 8 Power Perch Saves Space while Charging Electronics Get your home organized and eliminate clutter with the Power Perch outlet shelf from Storage Theory. Power Perch is a shelf designed to easily organize and save space anywhere there is an outlet. The Power Perch is the ideal solution for hold- ing a variety of everyday items, including your mobile phone, tablet or other elec- tronic devices that require easy access to an outlet. The sturdy, easy-to-install shelf is ideal for any location that could use some extra space for storage and organi- zation, such as the kitchen, bathroom, garage, family room or dorm room. "The Power Perch solves an every- day problem. I needed to charge my phone but didn't want to leave it on our overcrowded counter or on the floor next to the outlet," said Gerald Beranek, Founder and Chief Executive Officer of BeraTek. "I designed the Power Perch as a space-saving solution to solve this problem. I now have a place to set my phone or any other electronic device – off the counter and off the floor – while it charges. The shelf is held in place with an existing outlet cover, so there is no need to put an extra hole in the wall. I also use the Power Perch to hold my razor in the bathroom where counter space is very limited. I have another Power Perch in the garage to store my power drill." Manufactured in Cedar Rapids, Iowa, the Power Perch is currently available at www .storagetheory.com. Power Perch is available in three colors – white, almond and black – and can be purchased in a single pack or multi-packs. Retail price starts at $10.99. About Storage Theory Storage Theory is an Iowa- based housewares company that has mastered the art of developing simple, innovative solutions for life's little chal- lenges. From space-saving storage and shelving to a super- portable slow cooker, Storage Theory has a groundbreaking product for every need. For more information, go to www .storagetheory.com, call 800.352.2879 or email info@storagetheory.com. Brother Strong & Tough Sewing Machines – Sew Strong & Sew Tough When the going gets tough, the tough get sewing! Introducing the Brother Strong and Tough sewing machine and serger. Whether you are new to sewing, just need something reliable to mend outdoor fab- rics or are looking to create something magnificent with tough materials, Brother is at your side. The ST371HD sewing machine is perfect for everyday sewing and mending on everything from durable outdoor fabrics to lightweight, elegant silks. Including a metal needle plate for smoother fabric feeding, and heavyweight needles, the ST371HD can handle layers of heavier materials. Once you've com- pleted your sewing, move onto finishing the edges like a pro with the ST4031HD Strong & Tough serger. The ST4031HD gives professional results on everything from heavy duty fabrics to lightweight knits. Its industrial-grade blade, manufactured of carbon steel and one that meets the rigorous G3 stan- dards, cuts evenly and smoothly, even through multiple layers of denim. The heavy-duty metal frame provides stability while serging at high speeds and durabili- ty for many years of extended use. The ST4031HD gives you the creative free- dom to serge layers of denim, difficult knits and other tough projects with ease. Want to learn more? Visit Brother at booth #L11513 to see these products and many others. For more information, visit www .brothersews.com, www.scanncut.com and www.designncutbybrother.com, call 877.BROTHER or stop by booth #L11513. La Crosse Technology Innovation "One of the unique characteristics of La Crosse Technology ® is that all operations from concept research and development through manufacturing and distribution are completely 'in-house.' As a result, we can take an idea from dream to drawing board to distribution in very short order, and we always operate on the imagina- tive, leading edge," said Allan McCormick, President of La Crosse Technology. Founded in 1983, La Crosse Technology is a privately held, multi- national company with a small-town phi- losophy of providing its customers with high-quality, innovative products and superior customer service. It designs, manufactures and markets advanced- technology weather instruments, atomic clocks (calibrated daily to the atomic time standard of the National Institute of Standards and Technology) office and decorative clocks and other weather monitoring and measuring devices, with operation centers in the United States, Europe and the Asia Pacific Region. As the exclusive selling agent, La Crosse Technology introduced atomic time to the U.S. market in 1991 and it remains on the cutting edge of this tech- nology in America today, with its most recent addition to the atomic family with the UltrAtomic ® wall clock. You can find products available for purchase at thou- sands of leading consumer electronics, outdoor retail, specialty catalog, depart- ment stores and hardware and home cen- ters across North America. Continuing the spirit of innovation at La Crosse Technology, the newly released Professional Remote Monitoring Weather Station with built-in Wi-Fi connects you to your home any- time, anywhere with the La Crosse View ® App. The sleek, thin and innova- tive display features a gun metal finish which blends well into any home or office décor. Once paired with the state- of-the-art La Crosse View App, it is the leading system in providing precise indoor and outdoor environment infor- mation, right from your own home to the palm of your hand. With a colorful, easy to read display, enjoy all of the weather information you need viewed on the station or from your smart device no matter where you are on the go. By having the built-in Wi-Fi mod- ule, you'll have real time forecasts from the National Weather Service, time and date information from the National Institute of Standards and Technology, and the ability to customize personal messages through the La Crosse View App, which displays right on your weather station. In addition, the app allows friends and family to monitor your micro-envi- ronment via any smart device, without the inconvenience of sharing user names and passwords. La Crosse Technology's team of well-trained product developers ensures that its products look just as great as they function. From the station itself to the newly designed advanced sensors, their form is just as groundbreaking as their performance. La Crosse Technology con- tinues to be a world leader in atomic time and weather instruments, appealing to all levels of weather enthusiasts from the casual observer to the serious weather bug. See what's new at booth #L13307. After the show, go to www.lacrosse technology.com. Bake Artisan-Style, Crusty, Golden Italian Loaves at Home This specially engineered covered baker from Emile Henry creates bakery-worthy artisan loaves of bread with crisp, golden crusts and chewy, airy interiors. The magic offered by this new bread baking dish is in how it captures humidity. This pan creates the ideal environment for baking bread dough, transforming regu- lar ovens into bread ovens. The new Italian Bread Loaf Baker is all a home baker needs to make artisan bread at home. Cooks no longer need to add steam to a hot oven to get a good crust because the domed lid and ceramic walls trap the humidity released from the bak- ing dough, resulting in the crackling exterior on the bread. The baker makes the baking of homemade bread much more successful and safer. The long ceramic baker, nearly 14 inches, is designed with handles to make it easy to remove the baker from the oven and to flip the baker over to release a loaf of bread. Ridges on the inside base or bottom of the baker help to prevent dough from sticking to the baker. An ample dusting of flour before adding the dough is all that is needed for easy release of the bread. Made from Burgundy clay, each baker provides even, gentle heating and features vent holes that allow excess moisture to escape. Produced one at a time, each piece of Emile Henry bake- ware is formed and hand-finished by skilled artisans. On the bread baker, the base is designed so it fits neat- ly inside the lid for compact storage. The Italian Loaf Baker, like all Emile Henry products, is made from Burgundy clay. Burgundy clay provides gentle, even heat to coax out the natural flavors of food. With unmatched even heating capabilities, Burgundy clay is safe for broiler and microwave use and is oven safe to 500 degrees Fahrenheit. Emile Henry bakeware is also highly resistant to thermal shock and can be moved from the refrigerator or freezer and placed in a hot oven. Specialists in culinary ceramic for more than 167 years, Emile Henry cre- ates accessories stamped by its unique savoir-faire. Inspired by its history and desires, the fami- ly-run company continues to use its passion for authentic, homemade cooking prepared with love and shared with pleasure. Like all Emile Henry products, the baker is made of all natural materials and is backed by a 10- year warranty, which is not offered by any other ceramic manufacturers. Carefully shaped, each piece is signed by the artisan who makes it. The bakeware is then meticulously checked by the person who packs it, adding a label with their name for traceability and as a guarantee of quality. Emile Henry is located in the Burgundy town of Marcigny, France. To find out more about Emile Henry, call 302.326.4800, visit www.emilehenry usa.com or stop by booth #S860.