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NATURALLY HEALTHY www.gourmetnews.com n MARCH 2018 n GOURMET NEWS N H 5 4 Trace Minerals Research Launches Effervescent Tablets Trace Minerals Research (TMR), America's No. 1 selling trace mineral and liquid mag- nesium brand according to SPINS ® and a leading provider of trace mineral based sup- plements for over 40 years, is proud to an- nounce the launch of its new line of effervescent tablets. Magnesium Effervescent Tablets – Do you know that recent studies estimate that almost 70 percent of Americans are not getting the recommended daily intake of magnesium? TMR has developed an easy and refreshing way to get your magnesium with Magnesium Effervescent Tablets. Each tablet provides 150mg of magnesium per tablet with a great- tasting natural orange flavor. Simply drop the tablet in 4-6 ounces of water and let it dissolve. It's that easy! It is sugar free, gluten free, certified vegan and non-GMO. Max-Hydrate – TMR is proud to introduce Max-Hydrate, a high performance elec- trolyte fizzing tablet that helps replenish and restore essential electrolytes to the body to support maximum hydration. It boasts a strong profile of electrolytes, including 200mg of potassium, 150mg of sodium, 50mg of magnesium and 15mg of calcium. Electrolytes help the muscles endure longer and avoid fatigue. They also help the muscles avoid cramps that can de- rail any exercise activity. They come in three fla- vors, with each flavor being a different formula to fit your needs. Each type is sugar free, gluten free, certified vegan and non-GMO. ENDURANCE – Natural Citrus Flavor – Whether it's a game, a workout, or a morning ride or run, you need to stay hydrated to be at your best. ENDURANCE provides the major electrolytes you need to avoid muscle cramps and muscle fatigue. IMMUNITY – Natural Lemon Lime Flavor – Provides all of the essential electrolytes in the ENDURANCE for- mula, plus 500mg of vita- min C to help the immune system fight off free rad- icals that can wreak havoc in the cells. ENERGY – Natural Or- ange Flavor – Includes all major electrolytes in the ENDURANCE for- mula, plus 50mg of caffeine from green tea extract for that added boost of energy to help you reach the finish line. All TMR products are produced in a cGMP certified facility and carry a 100 percent sat- isfaction guarantee, no questions asked. Con- tact TMR for more details. For more information, visit booth #3932. Coconut Ingredients from Franklin Baker Franklin Baker, Inc. is the largest processor of coconut ingredients in the Philippines and the premier supplier of coconut ingredients to the global food market. It has been in busi- ness for 125 years and takes pride in long standing customer relationships, many of which exceed 50 years. The company's products are produced in the Philippines from the freshest nuts available, at one of its three manufacturing facilities, where propri- etary processing is utilized to ensure fresh- ness and long shelf stability. Franklin Baker controls the process from tree through ship- ment, allowing customers to have the highest level of safety and confidence in the product supply chain. Franklin Baker provides processes and services that competitors cannot. Some of the major differences with Franklin Baker Coconut include: wet steam pasteurization of all the coconut – no other competitor pas- teurizes their product; BAX testing for sal- monella, which is 10,000 times more sensitive than the competition's BAM method; reliable and proven service levels for all products including specialty items; R&D and technical support direct from the Philippines; Franklin Baker guarantee of sat- isfaction; and three U.S. warehouse locations. Franklin Baker's ex- tensive portfolio of co- conut products includes: desiccated coconut in- cluding sweetened and toasted, coconut chips, coconut water - single strength, co- conut water concentrate, coconut milk, co- conut concentrate, coconut cream, virgin coconut oil, coconut flour, coconut sugar and other coconut products. Franklin Baker, Inc. holds extensive third-party certifications, including: RSB (Roundtable on Sustainable Biomaterials), Non-GMO Project Verified, Fair Trade USA, BRC, Control Union, USDA Or- ganic, ISO 9001:2000, ISO 22000:2005, HACCP, FDA Philippines, GMA-SAFE, AB PAO Accredited Testing Laboratory, SEDEX, kosher, halal certified and Award of Excellence, 2016 Amer- ican Master of Taste & Gold Medal Endorsement for Superior Taste by Chefs In America. The company's levels of product certification are unrivaled and provide customers with confidence in the quality, safety and sources of what they are buying. Franklin Baker offers bulk, foodservice and retail packaging options to meet your business needs. The company holds itself to the highest product standards, which makes Franklin Baker "A Cut Above the Rest!" Visit Franklin Baker at booth #5615. Live a Healthy Lifestyle with Pure Body Logix Pure Body Logix has products that are out of this world! On January 13, 2017, NASA launched PBLX Resistance Trainers into space. Pure Body Logix (PBLX) was created and founded on the idea of providing unique products designed to facilitate living a healthy lifestyle. Its products provide proven results for revolutionary exercisers that im- prove dexterity, promote blood circulation and strengthen, tone and increase muscle mass with low impact resistance training. Pure Body Logix wants to make it easier by providing products that you can use anytime, anywhere. Pure Body Logix has mastered its prod- ucts to ensure that you will get amazing re- sults at an affordable cost and still have the quality that you deserve. Pure Body Logix is a United States-based company and takes pride in all of its fit- ness products. Resistance train- ing is an important tool to build muscle mass and strength. Pure Body Logix products can help you do this in the comfort of your own home, office or anywhere else you desire. Imagine being able to tone your arms and core while sitting at your desk! Having a healthy lifestyle is what Pure Body Logix is all about. Promoting health and physical fitness as well as rehabilitation is its goal. The company's products are used by profes- sional athletes and everyday people of all ages. Pure Body Logix wants to encourage you to live active, live pure, live bold and live now! Let Pure Body Logix show you that by using its fitness products, it can inspire the desire to be fit and help guide you on the path to a healthy lifestyle adventure that is just waiting to be discovered. Any- time, anywhere. Visit Pure Body Logix at booth #3008. Berry Sleepy and Berry Awake By James Lacey, Chief Executive Officer As the Chief Executive Officer of Berry Sleepy, my nine years of starting and run- ning Crunchies Natural Freeze Dried brings a unique transferable skill set of run- ning all disciplines from manufacturing to retail execution. My entrepreneurial and large company executive experience brings both innovation and structure to up-and- coming small to midsize companies and brands. In 2014, Greg Doring and his wife, Adri- enne, couldn't sleep with the rapid expansion of their family and work-related activities. They took it upon themselves to come up with a solution and created Berry Sleepy, an innovative and healthy way to sleep without the side effects of prescription and over the counter medications. Tim Prier then joined the company for the same reason the as the Dorings. After setting up the foundation, Tim and Greg added me to their team because I was looking for sleeping solutions that were natural like Berry Sleepy. At Natural Products West, my team and I upgraded the formula of the berry-based sleep aid and added three new delivery sys- tems, including a liquid shot. During our re- search, we saw the same need in the energy category as we witnessed in the sleep cate- gory. The research results were overwhelm- ingly in favor of a natural product that had the same efficiency and performance as the unhealthy energy products on the market today. We found that 60 percent of con- sumers would purchase new Berry Awake shot if it were available. Berry Sleepy is made up of a pro- prietary sleep and relaxation blend: all-natural tart cherries, passion fruit, goji berries and valerian root extract. The base of this formula is all berries, with 500mg of prebiotics to aid in replacing and healing cells in the digestive tract. Berry Awake is made up of a proprietary energy blend of green coffee berries extract, guarana seed extract, bacopa leaf extract and ginseng. In addition, we added 2,000mg of pea protein to aid your energy boost for the day. The product is kosher, non-GMO, vegan and made in the USA. All launching pads for every class of trade. We will be featured on "Modern Living with Kathy Ireland" on WE and Bloomberg International Television. We will be on television in all major markets be- ginning in April 2018. Berry Sleepy/Berry Awake represent a unique opportunity from Baby Boomers to Millennials. As most aging Baby Boomers have noticed, snoring and lack of sleep are associated with the development of chronic diseases, linked to family stresses and pressure in the work environment. Berry Sleepy's all-natural ingredients pro- vide the consumer with a high-quality sleep aid with no side effects. We are providing this product in veg caps and liquid shots, all easy delivery methods. Millennial con- sumers are looking for a healthy, natural al- ternative to energy-boosting products that they can consume daily. Millennials have driven the coffee and energy segment into high-growth categories, but they are looking for natural products that have the effect of coffee and energy product without the side effects. We can provide this with new great- tasting Berry Awake. For more information, visit booth #N2047.

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