Oser Communications Group

CES18.Jan10

Issue link: http://osercommunicationsgroup.uberflip.com/i/918274

Contents of this Issue

Navigation

Page 54 of 59

Consumer Electronics Daily News 5 5 Wednesday, January 10, 2018 company committed to the research and development of advanced, personal mobility platforms and solutions. We are most known for introducing the world's first three-wheel intelligent portable per- sonal mobility device – Immotor GO – in addition to our proprietary and primary technology system, the Immotor Super Battery, which is a sustainable smart bat- tery with a programmable operating sys- tem enabling extreme portability, safety, convenience and multi-functionality. This will be our second year at CES and we're excited to showcase how the brand con- tinues to transform the mobility space through the evolution of our products and platform expansion. CEDN: What is new at your booth? DH: Many things! Last year was our first at CES, in which we were able to suc- cessfully introduce the Immotor GO with only six handmade prototypes in tote. This strategy not only enabled us to demonstrate the product and functionali- ty, it allowed our team to showcase the level of expertise within our company and share our purpose within the smart mobility space. Since, we've learned a lot and have continued to evolve. This year, we are introducing the next generation Immotor GO – the GO II, which features upgrades that opti- mize performance, improve comfort during rides, enhance the design and further connect users to their devices and information through an improved app experience. We're also showcasing two new electric mobility products that will launch internationally in 2018, an eBike and sit-down eScooter. Additionally, we have continued to rev- olutionize our Super Battery collection and will display new iterations of the power source and highlight our business Immotor (Cont'd. from p. 1) model for a Battery Exchange which will allow users to swap used batteries for fully charged ones on-demand at participating locations, eliminating "range anxiety." To top it off, we may allow some sneak peeks of future Immotor products that will target a new set of users! CEDN: What role does the Immotor Super Battery play for innovation and product development? DH: The Immotor Super Battery was developed to provide a variety of revolu- tionary smart features including: power on demand, power management, stack- able power, power switching (series to parallel) and lifecycle management. As a platform brand, Immotor is committed to enabling innovation and supporting the development of safe and sustainable electric devices. We see the Super Battery as a versatile solution for all developers and technology partners to easily integrate into new inventions. CEDN: Immotor is clearly working aggressively to transform the smart mobility space. Can you share more insights on the significance of this? DH: With the rapid densification of cities across the globe, urban congestion has become increasingly frustrating and unhealthy. We envision the portability, intelligence and efficiency of our person- al mobility devices to enable the transi- tion to more sustainable commuting experiences. Overall, we will continue to research and develop forward-thinking products for users around the world that are beautiful, intelligent, green, portable and efficient. For more information, visit www.immotor .com, email info@immotor.com or stop by booth #3731 in the North Hall. Association (ASHA) has launched a new initiative related to popular technology. What is it about? JC: It stems from polling we did of ASHA members that reflected their con- cern about overuse and misuse of popular technology and the potential harm to speech, language and hearing. Other polling we did indicated parents share the concern. More than half of the parents we polled feel usage habits aren't the health- iest. Our polling also showed users are getting younger and younger. Ages 0 to 3 is a key period for the development of speech and language skills through con- versation, yet for some kids, smartphone use may be replacing conversation. CEDN: What does your initiative pro- pose? JC: It is meant to educate the public about safe usage and serve as a resource for parents, educators and others about how to enjoy popular technology in ways that safeguard speech and hearing. CEDN: Is it possible concerns are exag- gerated or unfounded? JC: It has been well documented that a lot of overuse (hours per day) and misuse (high volume listening) is occurring. ASHA has long led educating the public about safe usage of popular technology, ASHA (Cont'd. from p. 1) and is very appreciative of the support it has received from the Consumer Technology Association and others along the way. Groups like the National Institutes of Health, the World Health Organization and the American Academy of Pediatrics have all recognized the importance of safe usage. So, too, have leading figures in the tech world. CEDN: Who are these tech insiders? JC: Jony Ive, the Chief Design Officer for Apple agreed that constant use of mobile devices amounts to misuse in a recent interview with CNN. Also Tristan Harris, a former product manager at Google who now speaks out against the danger of what he terms as tech addic- tion. According to him, "it's changing our ability to have the conversations and relationships that we want with each other." CEDN: How can people learn more about this new ASHA initiative? JC: We invite CES attendees to stop by booth #44658 (Sands, Halls A-D) to find out more. They can also check out www.communicationandtech.org. Collaborations with the tech industry that help spread the word about safe usage of popular tech are welcome. For more information, visit www.asha.org or stop by booth #44658 (Sands, Halls A-D). Worldwide Accessories, which is based in New York, will introduce a line of Blaupunkt branded portable audio products such as football speakers, Bluetooth speakers and boomboxes to name a few. All products will fulfill the Blaupunkt brand promise to deliver affordable quality at a fair price that per- form as advertised. "We are more than happy to partner with Worldwide Accessories and are con- vinced that together with our existing license partner for in-vehicle entertain- ment, Ematic, we will rapidly return Blaupunkt to the strong position it held in the '80s and '90s," said Andrzej Cebrat, Chief Executive Officer at Blaupunkt. Moreover, Cebrat stated that "the global Blaupunkt family is extremely excited to be back in the USA. This gives our brand a great push, even outside the U.S. Being present in the prestigious U.S. market lifts our brand image in many foreign markets as well." Worldwide Accessories is the 33rd company which has been convinced by its best practices to sign in to the Blaupunkt Brand Licensing program. "Seeing the amazing heritage of the 1923 established brand, the flexibility of the licensing program and their strong brand partner support, we have felt obliged to partner with Blaupunkt," said Mark Weinberger, Executive Vice Worldwide. "Blaupunkt as a new part of our portfolio will give us the chance to engi- neer and produce products with the flex- ibility to adapt quickly to market direc- Blaupunkt (Cont'd. from p. 1) tion. Therefore, we will be able to deliver products perfectly suited to serve the North American market's requirements and follow the trends," Weinberger con- tinued. Roy Rayn from Ematic who holds the license for the fabulous Blaupunkt in- vehicle product line added: "I am really happy that Blaupunkt is growing in the USA. Being a member of a growing licensing community definitely brings us a number of advantages; the effect of a combined communication power and increased visibility in the market evokes familiarity, attractiveness and empathy. This will create new sales leading to brand visibility which is good for all of us." Blaupunkt, originally called "Ideal," was first founded in Berlin when radio was still in its infancy. Every unit was carefully tested by tech- nicians and labeled with a seal for qual- ity – the blue dot. It did not take long before customers simply asked for the "blue point" products. Finally, in 1938 the blue dot became a trademark and the company name Blaupunkt, which means blue dot. On www.back-in-usa.com you can regis- ter for a VIP meeting with the Blaupunkt licensing specialists, audio-sales or car audio sales. Everybody registering for a Blaupunkt meeting is eligible for a free VIP Pick Up Service with the Blaupunkt shuttle. See the Blaupunkt Audio and Accessories Portfolio in the Worldwide Accessories booth and the Blaupunkt Lounge in South Hall 3, Upper Level, booth #30742. nausea and vomiting (CINV). According to Forbes, the global wearable technology market is estimated to reach revenue of $34 billion by 2020 and further doubling by 2023. The Wearable Technology Market is saturated with fitness trackers, health monitors and smart watches. Reliefband is a trailblazer in the "wearable treatable" category with FDA-cleared, clinically–proven, neuro- stimulation for the drug-free treatment of nausea. Led by a board of directors of sea- soned consumer and healthcare execu- tives, "Reliefband Technologies is a great growth investment and one that I'm excited to see open up a new field in the wearable tech market," according to Bill Gantz, President of PathoCapital LLC, a private investment firm and Board Chairman of Reliefband Technologies. With enhanced aesthetics, intuitive controls and a more consumer friendly design, the Reliefband 2.0 is ideal for both occasional and all day use. Unlike other key players in the global wearable technology market – like Apple, Fitbit Reliefband (Cont'd. from p. 1) and Jawbone – Reliefband's technology actually treats people instead of just tracking their activity. "Uniquely designed for optimal usability, Reliefband devices accommo- date the uniqueness of each person's individual physiology and sensitivity," indicates Nick Spring, the company's President and Chief Executive Officer. "The Neurowave Pulse Generator, a patented technology at the heart of the devices, holds proprietary electronic components and software that control, develop and deliver unique pulses, with highly specific characteristics. It is this very precise technology that will quick- ly control nausea from motion sickness and other significant indications. Endorsed by healthcare professionals, this easy-to-use, comfortable and adjustable wearable helps put people back in control, so they can live their lives in full motion. The company has raised substantial funding to develop the next generation of Reliefband technology to enhance prod- uct comfort, usability and design. For more information, visit www.relief band.com.

Articles in this issue

Links on this page

view archives of Oser Communications Group - CES18.Jan10