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Consumer Electronics Daily News 3 7 Wednesday, January 10, 2018 2018 Best of Show Team Research & CV Squared to Introduce Vehicle-Generated Computer Vision Metadata Analytics Solution As current trends of connected vehicles and autonomous driving accelerate, we will witness the explosive growth of data streaming out of vehicles – both in volume and in scope. Gathered via on- board sensors, it is projected that a vehicle may eventually generate as much as 10 to 50 TB of data every day. This data, if compiled and processed meaningfully, can then not only allow for an unparalleled level of safety that eclipses current advanced driver assis- tance systems (ADAS), but also allow for the creation of a reservoir of data with untapped potential economic value. The range of data that can be uti- lized extends across vehicle location and movement, mechanical diagnostics, driver behavior, road conditions and a variety of environmental information. Team Research's Astak brand thereby has launched the CV 2 Project – comput- er vision integrated with connected vehicles – to take on the future flood of vehicle collected data, in collaboration with CV Squared, Inc. On-board cameras, one of Astak's primary market specializations, will be instrumental in the collection of video data, which when analyzed and annotat- ed using computer vision technologies such as CV 2 , will be the most prominent aspect of the vehicular data explosion. This is because the rich information content conveyed by video has the greatest potential as an enabler of many innovative con- nected vehicle applica- tions – not only for driv- ing safety but also for social commerce and targeted advertisements. Video, on the other hand, poses significant technical chal- lenges due to its heavy burden on com- pute, storage and network resources. Applications that leverage the explosion of vehicular data must therefore evolve and expand in lockstep with the advances in onboard platforms, mobile networks (LTE-A and 5G) and cloud infrastructure. The relevance, effective- ness and intelligence of these applica- tions will be derived from the predictive models that are embedded in the appli- cations but are to be continually updated with the help of the cloud-based data analytics engine. The CV Squared solution as presented by Team Research intends to make full use of video metadata gener- ated by a video analysis mod- ule running on in-vehicle devices, called CV 2 :Vu. This device will work in tandem with the cloud-based data analytics engine. Delivering unmatched driver safety, the CV 2 solution will be highly sought after by fleet managers and those concerned with future traffic condi- tions, as well as firms whose interest lies in the compiled data. The figure below illustrates the functional components of the CV 2 solution. CV Squared is a development stage company based in San Jose, California. For more information, stop by Central Hall booth #18424 or go to www.team researchinc.com. ASHA Raises Concern about Potential Impact of Popular Tech Overuse, Misuse on Hearing The American Speech-Language- Hearing Association's (ASHA) Healthy Communication and Popular Technology Initiative focuses upon the potential dan- gers of popular technology overuse and misuse. What is the concern with respect to hearing? Previous polling by ASHA indicated that many young people are using popular technology for hours daily, every day, at high volume. That sort of usage could produce hearing loss. Additionally, for years ASHA has put on "safe listening" concerts in middle and elementary schools to encourage safe listening to popular technology. Again and again, educators embraced the message and understood the need for it based on what they observe daily and know about their students' usage habits. What are the consequences of hearing loss? Hearing loss can have severe effects on a child's development. It can delay other communication skills, impede academic achievement, cause social isolation and even affect future employment. Children with hearing loss devel- op their vocabulary more slowly, and have more trouble learning abstract words or words with multiple meanings. Also, the vocabulary gap between them and children with nor- mal hearing widens with age. What are some tips for enjoying technology while avoiding dangers to hearing? The most effective step is to keep the vol- ume down. Regularly listening to music over 75 decibels for extended periods can cause hearing loss over time. A good rule of thumb is to keep the volume level on a device at no more than half. It is also important to set parameters that encourage things like listening breaks, and technol- ogy-free times and zones at home. Parents should also model healthy technology usage themselves. How can people learn more about this initiative? CES attendees are invited to stop by booth #44658 (Sands, Halls A-D). They can also check out www.communicationand tech.org. Collaborations with the tech industry that help spread the word about safe usage of popular tech are welcome. For more information, go to www.asha.org or stop by booth #44658 (Sands, Halls A-D). LifeFuels Named CES 2018 Innovation Awards Honoree LifeFuels is receiving a CES Innovation Award in the Sports, Fitness and Biotech Category for the second time since 2016. LifeFuels' product combines three compo- nents – a bottle, app and FuelPods – allow- ing consumers to create beverages on the go and tailored to their activities and goals. The Consumer Technology Association selects Innovation Award winners based on engineering, aesthetic and design qualities, and user value. LifeFuels was judged by a panel of designers, engineers and members of the technology media. "Winning the CES Innovation award in 2016 gave LifeFuels momentum. Winning again validates the investments we've made to create the most premium product possible. Bringing this unique plat- form to life in 2018 is a game changer," said Jonathon Perrelli, Chief Executive Officer and Cofounder of LifeFuels. Following LifeFuels' 2016 CES Innovation Award, the company part- nered with leading UK-based product consultancy DCA Design International Ltd to advance the design and functional- ity of the LifeFuels Bottle. With their support, LifeFuels created a sleeker prod- uct with incredibly accurate dispensing, allowing the Bottle to perfectly measure and craft beverages. "Working with LifeFuels on this proj- ect is an exciting challenge for DCA," said Chris Small, Lead Industrial Designer. "DCA is at the cutting-edge of design and engineering, and this project was a perfect opportunity to bring our extensive experi- ence to an exciting new product category. We are delighted that our partnership has been recognized with the CES innovation award and cannot wait to see the defining impact LifeFuels has on the market." About LifeFuels LifeFuels was founded in 2014, and focuses on building an ecosystem of products that support consumer wellness and performance. Its first product allows consumers to use a Bottle and FuelPods to create personalized beverages on the go - and automatically track nutrition and hydration levels via an app. LifeFuels bridges a crucial gap between nutrition and wearable technology, tracking intake and leveraging data from wearables, to provide actionable insights on nutrition and wellness. For more information, visit www .lifefuels.co.