Issue link: http://osercommunicationsgroup.uberflip.com/i/858133
Chain Drugstore Daily 2 7 Tuesday, August 22, 2017 EXECUTING SUCCESSFUL FORMULARY WIN/PULL THROUGH PROGRAMS WITH PDQ PDQ Communications has a proven track record in providing the most innovative formulary announcements in direct mail and email within the pharmaceutical industry. One of the biggest challenges that pharmaceutical companies encounter is timely communications. PDQ will strategize your program to ensure your national formulary or state specific win is seen by your target audience expeditious- ly, attaining the leverage needed with an important win. The company's top-notch sales and production teams will provide insight into the most cutting edge programs available. Whether it is its clear envelope designed to showcase your flashcard, or an envelope with variable teaser copy to highlight each plan approval, its formu- lary mailings get your message noticed. Complement your formulary announcement with an email program to further accelerate and rein- force your message, while broadening your reach with a multichannel cam- paign. PDQ's formulary email campaigns are tailored to the appropriate healthcare professional with a special emphasis on the particular plan approval. Add an echo email (a repeat of the initial email with openers suppressed) at half the cost and boost your open rate. Whatever your managed care needs may be, its highly- experienced account managers will pro- vide valuable, innovative, timely and cost-effective ideas to get your message delivered. Let PDQ Communications be your partner for all of your non-personal healthcare promotional needs. PDQ is there when you need them and there in a flash. Visit PDQ Communications at booth #2911. For more information, call 866.485.4737. FOCUS ON YOUR CUSTOMERS, NOT YOUR CARD READER STANDS By Jeff Ditges, President, Source Communications For any size business, finding ways to boost sales, improve service and increase opera- tional efficiency are not only good ideas, it's a must for companies to not just survive but excel. It's more important than ever to have a frictionless experience at check-out. The UnderStand Mini™, UnderStand™ and UnderStand Plus™ are the strongest, most durable, most secure, most versatile and easiest to use card reader stands available today to help you stream- line your business and increase sales. At only three inches tall, The UnderStand Mini uses a no fail friction hinge for tilting. It's strong, functional, sleek, sexy, wall mountable (two ways), counter mountable with no holes needed for mounting, and available now with our new magnetic rotation/detachable feature. Tired of seeing ugly card stands on your counter? We UnderStand. Designed in con- junction and for a major interna- tional theme park for that exact reason. The Original UnderStand was designed to provide security for your readers while providing the best tilting mechanism and effortless 355 degree rotation for ease of use by your cus- tomers and employees. It has built-in swivel flexibility so that it can be mount- ed on a wall, counter or pole. The patent- ed constant-friction hinge provides main- tenance free tilting. The UnderStand Plus is a sleek, versa- tile, PCI DSS compliant card reader stand that fits all the major card readers. We offer several locking options for maximum secu- rity. It helps protect your equipment from compro- mise with a unique tamper- proof design. Locks can be included with your purchase or added at a later date. Part of the advanced security of the stand lies in the design of the concealed mounting hardware. Thieves can't remove a card reader from a counter if they can't see how it's attached. Our patented, Made in the USA, strong, secure credit card reader stands will fit your needs and your budget while helping you be PCI compliant. Visit Source Communications at booth #2943 to learn more. ORATECH: YOUR PRIVATE LABEL SOLUTION OraTech is a private label contract manu- facturing company that deals in the den- tal, OTC and retail markets. It has been in business for 17 years, and is headquar- tered in South Jordan, Utah, in the United States. It is a true turn-key manufacturer with end-to-end capabilities from R&D and design, to chemical IP and batching, filling, kitting and packaging. Since its services are all under one roof, it means the company can significantly reduce your time to market and improve your profitability. Its experience, knowledge and resources – including a new state-of- the-art manufacturing facility in South Jordan, Utah – have transformed it into a proven resource for major healthcare companies worldwide. It offers compre- hensive end-to-end product development, manufacturing and packaging, and has a reputation for quality, on-time shipping and value. OraTech's core competencies include injection molding, tube filling, bottle filling, form-fill-seal, formulation, syringe filling, printing, packaging, man- ufacturing and unit dose. Pharmaceutical/cosmetic devel- opment and formulation servic- es include flavor, color and scent formulation; stability pro- grams and testing; development of liquid, gel or semi-solid bases; development of water, oil-base and emulsion systems; and customized percentage strength of specific chemistries. Standard and cus- tom private label products are also avail- able, including toothpaste, teeth whiten- ing trays, strips and pens, mouthwash, dental picks, etchants, dental adhesives, liquid delivery systems and more. OraTech offers years of experience with unique formulation and packaging expertise, and it gives cus- tomers the ability to customize both product and packaging to meet the expectations of their audience. It has enjoyed long and positive business relation- ships with numerous large OTC companies. OraTech works hard to stay on the front lines of the oral healthcare industry to help develop products that are innovative and unique. It wants to help your compa- ny to keep moving forward so you're able to steer to a successful future. Visit OraTech at booth #2250. For more information, go to www.oratech.com or call 800.526.6880.