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Hardware & Housewares Review Tuesday, May 9, 2017 3 0 FUSIONBRANDS ENTERS INTO NEW PRODUCT CATEGORY Make way; Fusionbrands product inno- vations are cleaning things up as the company moves into thev cleaning prod- uct category. Known for its uniquely ingenious prep and cooking tools and gadgets, Fusionbrands is excited to pres- ent new 2017 products that move it into another buying category and expand its overall product line and offerings. New everyday use items include the WaveSponge™. It is a modern day sili- cone kitchen cleaning tool with unique wave scrubbing features, complete with an internal area to add and release soap, a squeegee to push liquids or crumbs off the countertop and a sturdy nylon scraper for stuck-on foods on pots, pans, dishes and even the stovetop, all in the convenience of a sin- gle tool. WaveSponge is the multi-pur- pose must-have cleaning tool that is sure to make waves and suds in your sink. ThumbScraper™ is a small task scraper, great for removing price tags, other stickers and grime and gook that build up anywhere around the home. With its small size, it will fit in those hard to reach areas; it's the handy little "thumbnail and manicure saver" that you'll want to keep in multiple room locations. "Fusionbrands began with one prod- uct, the FoodLoop ® , and today we have over 50 products within the kitchen tools category. We're extremely proud to have grown the brand not only within our orig- inal category, but to have continued to expand into new categories – this year more into the cleaning arena," said Kraigh Stewart, Fusionbrands Design Director and Co-Founder. In addition to new cleaning prod- ucts, Fusionbrands is launching more new tools for cooking and food prep. New product innovations are the MushroomCloth™, a silicone brush to gently remove dirt from mushrooms and other vegetables or fruit, the EggXactRing™, a microwave safe and stovetop safe, fully adjustable ring to cook eggs and prepare stacked food pre- sentations, and the PushBerry™, a hand- held tool that can core and slice strawberries in one step. For those already familiar with Fusionbrands products, line extensions will be released for the ever- popular CoverBlubber, now in a three-pack of clear, and a mini StirStik with a new tapered edge and new color introductions. About Fusionbrands Fusionbrands abandons standard prac- tices and excels at creating unique clever kitchen gadgets to solve life's everyday cooking and serving challenges. From beginner cook to the master chef, Fusionbrands cooking tools and kitchen utensils are fun and easy to use. Fusionbrands' current collection includes: CitrusPod, CitrusZipper, CoverBlubber, CrackPot, CurveUtensils, FoodLoop, FoodLoop Flame, FoodLoop Mini & Lace, FoodPod, FoodRazor, GoHook, GrillComb, HeatWave, HerbZipper, KaleZipper, PetitePot, PoachPod Family, PopMeasure, PowerShears, Salt&PepperPod Set, ServeItUp, ShredMachine, SpoonSpreader, StirStik, TenderPress, ToolProp, WaveRack and YolkR. Fusionbrands – designing to make your everyday cooking and entertaining experiences a whole lot cooler. Fusionbrands LLC is U.S.-based and proudly serves both the domestic and international markets. For more information, visit www.fusion brands.com, call 877.279.2002 or email customercare@fusionbrands.com. HURRICANE SPIN BROOM: NEWEST EXTENSION OF BULBHEAD HURRICANE SPIN MOP LINE TeleBrands, the marketer of the Hurricane Spin Broom, is transitioning to BulbHead, a brand that provides Bright Ideas for a Better Life. The TeleBrands team with decades of direct response experience is being married with BulbHead's digital services and deep technological capabilities. Following in the tremendous suc- cess of the Hurricane Spin Mop, the Hurricane Spin Broom is a cordless, lightweight spinning broom to clean up messes with ease. With a triple brush rotating technology, simply roll to clean. Dirt and other discarded items will be pulled into the Spin Broom bin. The Hurricane Spin Broom features an eye-catching design with a no-touch, large capacity bin that empties in sec- onds. The revolutionary swivel steering provides easy maneuverability. The Hurricane Spin Broom bristles allow cleaning of dirt and debris from hard to reach places, including grout lines and beneath baseboards. Hurricane Spin Broom can be used on hardwood, laminate and tile floor- ing. "Cleaning is a part of everyday life, so we work to create afford- able cleaning items to reach our con- sumer base," said AJ Khubani, Chief Executive Officer and Founder of BulbHead. "Hurricane Spin Broom is versatile, convenient and weighs less than two pounds." TeleBrands introduces consumer products under its new digital services brand, BulbHead, with the goal of rapid- ly discovering and providing "bright ideas" to consumers online and in-store. Building on successes like the block- buster Star Shower, the origi- nal "As Seen on TV" company markets convenient, cost- effective items with the goal of solving everyday problems by saving consumers time and money. The company is responsible for more successful products than any other direct-response television company in history. For more information, visit www.bulb head.com, on Facebook at www.facebook .com/bulbheadideas or on Twitter @BulbHeadIdeas. EXPRESS TALENT & CREATIVITY WITH JANOME The DIY sphere has prospered amongst the Millennial generation over the past few years. People ranging from ages 18 to 35 are constantly exposed to new con- tent and are capturing inspiring ideas from thriving image-sharing social media outlets. Keeping up with the latest trends is instilled within a Millennial mindset. When it comes to the latest fashion styles, young adults are the first to show- case them. As the average annual income for a Millennial is below $50,000, the Janome MODs, Artistic Edge 15 and tote bags are the perfect, budget-friendly products for aspiring DIY professionals to create their own wardrobes and living spaces, all with power and convenience. The complete MOD line has seven sewing machines, all with different fea- tures and number of built-in stitches. The line is made up of machines with built-in stitches ranging from 11 to 200 and includes a powerful serger. The MODs are the perfect tool for creative enthusi- asts who want to get a fresh start on sewing garments, home décor and even quilting. All of these machines ensure that developing fashion enthusiasts' proj- ects are conquered with power, precision and confidence. The Artistic Edge 15 is a powerful dig- ital cutter that will take handmade projects to a whole new level. Now, crafting enthu- siasts can create their next project using the included Artistic SimpleCut software, which includes 3,500 built-in designs, or simply create or import their own images to cut from their favorite materials. The LED lighting and placemat laser make every cut from paper to vinyl much more precise, and the adjustable power eases the process of creating intricate pieces with a wide array of textile options. These features will help crafters embellish clothing and accessories, design greeting cards and create templates for glass etching. The Janome Sewing Machine Totes are stylish sewing machine travel bags that come in a variety of fun colors and patterns to match anyone's personal taste. These great bags have all the sturdy fea- tures a traveling sewist needs: strong handles, accessory pockets and tons of space. Whether a sewist or designer is going to a class or if they are traveling across the country, they deserve a bag that fits their style. Quality products will help Millennials and everyone else produce their best work while expressing their tal- ents and creativity. The Janome MODs, Artistic Edge 15 and tote bags are the perfect tools and accessories to start with. For more information, go to www.janome.com.