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Broadcasters Show Daily 2 9 Monday, April 24, 2017 GIRAFFIC AVA UNLOCKS SEAMLESS VIRTUAL REALITY STREAMING FOR APPS AND MOBILE DEVICES Giraffic, the leader in Adaptive Video Acceleration (AVA) technologies for con- sumer electronics device manufacturers and content service providers, announced an extension of its AVA technology that vastly improves the quality and stability of streaming virtual reality (VR) content. This tailored acceleration enhances VR streams, even over less than ideal Wi-Fi or cellular connections, allowing manufacturers and immersive content service providers and developers to provide flawless high-quali- ty, untethered VR experiences, in addition to Giraffic AVA video-on-demand (VOD) and live-streaming offerings. Giraffic AVA is a software solution that empowers content service providers, streaming platforms developers and CE device manufacturers to overcome unsta- ble cellular connections, Wi-Fi and net- work congestion challenges. The technol- ogy improves network throughput and adaptive bitrate (ABR) playback for video streaming requests up to 200 per- cent and reduces buffering pauses by up to 80 percent, to enable higher quality uninterrupted viewing experience without network or server-side integration. The updated AVA offers customized multi- streaming capabilities to support VR and 360 degree video and can work across split streams for each angle of a video. In addition, AVA customizes the number of streams open during the acceleration process to optimize consumer experience. "VR revenues are expected grow at a compound annual growth rate (CAGR) of 73 percent over the next five years, howev- er, in order to achieve this VR must provide users with a quality experience," says Michael Goodman, Director Digital Media at Strategy Analytics. "Video is a bandwidth hog in the best of circumstances, VR video is a several magnitudes worse. VR video that has banding, artifacts, starts and stops, or worst of all, induces motion sickness as a result of the compression necessary to deliver it will quickly turn off VR users." The immersive video of virtual reality content generates three to 10 times higher bitrates, which is nearly impossible to stream on unreliable and inconsistent cel- lular or WiFi networks. By improving the resolution of content up to 200 percent over existing network connections and offering a 300 percent longer viewing peri- od at the highest quality, Giraffic AVA pro- vides the best possibility to watch immer- sive VR content from start to finish. "In addition to smartphone-powered VR, we're starting to see the industry shift towards wireless standalone head- sets on the high-end devices," says Yoel Zanger, Chief Executive Officer of Giraffic. "To view VR the way it's intended, the experience must be uninter- rupted, untethered and incredibly high resolution like UHD 4K content offers. With the VR extension of our AVA solu- tion, we bridge this gap between the immersive app providers and the con- sumer's devices worldwide." AVA is available to content develop- ers through a simple SDK integration, and for consumer electronics manufac- turers with device-side integration. About Giraffic Giraffic is the inventor of Adaptive Video Acceleration (AVA) – a patented client- side video experience technology that complements the existing video delivery ecosystem. AVA network throughput optimization and video playback shaping technology enables consumer electronic devices and content providers' apps to deliver high definition video, 4K and VR, without re-buffering pauses or streaming resolution reduction. With 10s of mil- lions of devices in over 150 countries, Giraffic ground breaking AVA technolo- gy has become the de-facto standard on Smart TVs – in one of three Smart TVs that were shipped in 2015, and validated and adopted by the world's leading man- ufacturers, such as LG and Samsung. Giraffic technology is now making ways into mobile devices, VR and apps, and is available in the next generation of CE devices, including Smart TVs, set-top- boxes, tablets and smartphones, as well as an SDK that is interoperable with con- tent providers' apps. Giraffic was fea- tured in Deloitte's 2016 Technology Fast 50, a list of the fastest growing technolo- gy companies in Israel, as one of the Top 10 Rising Stars. For more information, visit www .giraffic.com. PATENTED HIGH PERFORMANCE SMARTPHONE SOLAR CHARGING CASE iPowerUp, a smartphone power case design and manufacturing company, announces the release of the "Fusion," the first high performance solar integrat- ed multi-charging iPhone 6/6S/7 power case that delivers. The Fusion is a clever- ly designed semi-rugged form fitted smartphone power case design that pro- vides meaningful solar power, 2500 mA internal backup battery and an integrated digital milliamp meter displaying "real time" performance that fits in your pock- et. The smartphone today is the "all-in device" and running out of power is com- monplace. You now can have an addi- tional green backup power source to maintain your daily lifestyle and be pre- pared for any communication emergen- cies. The security and comfort of know- ing you have a highly convenient per- formance based alternative power resource on your phone to communicate is priceless. The Fusion Performance The Fusion has two 22.4 percent efficient solar modules, and provides faster per- formance than anything before it in this unique form factor. One hour solar charg- ing provides up to 500 mAs of power, equaling four hours of talk time or 1.8 hours of online time. In 3.6-3.8 hours, it can refill your iPhone 6/6S or 7s internal battery, or in 5.5-6 hours, you can refill the internal (2500 mAh) battery. It pro- vides the highest solar performance in the smallest design ever and is extremely useful when plugging in is not an option. It provides significant talk time in as lit- tle as 30 minutes from solar. The Fusion is available online at www.ipowerup.com or www.sharperim- age.com. iPowerUp develops designs and manufactures a series of slim tradi- tional and unique semi rugged hybrid smartphone multi-charging backup power cases for the current Apple and Samsung smartphones. The company was founded in 2007 as an R&D engi- neering product development firm. For more information, visit www.ipowerup.com. SEVENHUGS LAUNCHES BREAKTHROUGH SMART REMOTE Sevenhugs announces the launch of Smart Remote on Kickstarter, allowing users to control any device simply by pointing at it. Sevenhugs' patent-pending point and control technology enables Smart Remote's screen to adapt automatically to any device. When a user points at a device, Smart Remote instantly displays custom controls to operate that particular device. Smart Remote is compatible with more than 25,000 devices including Samsung Smart TVs, Philips Hue and LIFX smart bulbs, Sonos speakers, Nest Learning Thermostat and many more. "Customers today are frustrated that every device requires its own app or con- troller, which leads to clutter, confusion and wasted time," says Simon Tchedikian, Sevenhugs' Co-founder and Chief Executive Officer. "We've pushed the boundaries of today's technologies to build a better solution. For the first time in history, we've integrated a precise indoor positioning system in a consumer electronic device, allowing users to con- trol tens of thousands of connected devices in a simple and intuitive way. All you have to do is point at what you want to control." Smart Remote unifies the control of your connected home experience: Broad Compatibility: Smart Remote works with more than 25,000 devices through Wi-Fi, Bluetooth or Infrared, including Samsung Smart TVs, Philips Hue and LIFX smart bulbs, Sonos speak- ers, Nest Learning Thermostat and many more. Patent-Pending Innovation: Sevenhugs' patent-pending point and control technology enables Smart Remote's screen to adapt instantly to any device and display intuitive touch-screen controls customized for each device you point at. Powerful Technology: Smart Remote is the first consumer product to combine motion tracking sensors and an indoor positioning system. It allows users to control their devices naturally and intuitively – simply by pointing at them. Instant Access to Services: Smart Remote allows you to instantly access popular services like Uber. Order a ride by pointing Smart Remote at your front door or check the weather forecast by pointing at your window. Elegant & Thoughtful Design: Designed in collaboration with one of the most iconic and awarded French design- ers, Pierre Garner of Elium Studio, Smart Remote's design is beautiful, sleek and intuitive. Personalized Control: Smart Remote lets you create custom scenes and control multiple devices at the same time. For example, you can create a movie watch- ing scene that automatically dims the lights when you turn on the TV. Smart Remote also lets you group lights togeth- er to control all at once. Unlimited Possibilities: Sevenhugs offers an open API and an extensive SDK to support continuous expansion of Smart Remote's features and services by developers. Tchedikian adds, "We truly embrace the passion of the Kickstarter community and know that it's the perfect venue for an innovative product like Sevenhugs' Smart Remote. We want our backers to help us build the perfect universal remote control and influence the development of what we view as their product. Now, with the help of the Kickstarter community, we're excited to put the finishing touches on the world's first truly smart remote." Sevenhugs' Kickstarter campaign goal for Smart Remote is $50,000. Early- bird Kickstarter pricing starts at $99 and its first backers will receive Smart Remote in June 2017. Smart Remote will be available at select retailers in Fall 2017 for $299.99. About Sevenhugs Sevenhugs creates connected home prod- ucts and services designed to simplify the smart home experience. Its goal is to reinvent the way that people interact with technology at home by creating devices that are simple and intuitive to use. Its line of products includes hugOne, the first connected solution that helps the entire family sleep better, and Smart Remote. Based in San Francisco and Paris, Sevenhugs was founded in 2014 by Simon Tchedikian, Steìphane Jaubertou, Lionel Marty and Olivier Mandine. To date, Sevenhugs raised more than $14 million in a recent Series A. For more information about Sevenhugs and Smart Remote, visit www.remote .sevenhugs.com or follow the company on Facebook and Twitter.