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Kitchenware News & Housewares Review Show Daily 6 9 Saturday, March 18, 2017 VIATEK ACQUIRES BRINKMANN'S TRUSTED Q-BEAM LINE Chattanooga, Tennessee-based company, Viatek Consumer Products Group, spe- cializes in designing unique products, developing those products at the highest level of quality and distributing them to its ever-expanding customer base. Nationally, Viatek has launched multiple products as well as several brands, which include Bob Vila Products, Living Well with Montel and Night Stars Landscape Lighting. Internationally, Viatek has suc- cessfully marketed those same brands, making the company a worldwide suc- cess story. Viatek's success can be attrib- uted to product innovation, its reputation for quality and dependable products. To continue this history of excel- lence and innovation, Viatek has acquired Brinkmann's Q-Beam line of outdoor recreational and tactical lighting. For over 40 years, Q-Beam branded products have provided the go-to solu- tions for high intensity portable lighting coupled with the highest rate of quality. This new ownership will allow Viatek to update the Q-Beam line with exciting and affordable new technologies, making the line brighter and more user friendly while maintaining the features that consumers already love. Viatek President Lou Lentine stated, "We are eager to manufacture and market the Q-Beam brand and believe that con- sumers will be happy to see the updates we have made and the new products we have developed. Most of us grew up using the Q-Beam lights and we are excited to revive the line for a new gen- eration to enjoy." Q - B e a m products are avail- able at leading retailers, includ- ing Overton's, Gander Mountain, HSN and Q- Beam.com, with more stores adding the program every day. Positive responses to the lights are already pouring in from retailers and consumers alike, making the future of Viatek Consumer Products Group and the Q-Beam brand very bright indeed! For a closer look at Viatek's Q-Beam line or other brands, stop by booth #L11347 and speak with a Viatek representative. COPPER & GLASS ESPRO PRESS TURNS HEADS, BREWS A BETTER CUP Betting against the Glass ESPRO Press lineup is proving to be a very bad idea. Thirteen-year-old coffee and tea preparation specialists ESPRO answered the call to deliver a full line of French Press coffeemakers that addresses entry-, mid- and top-tier price points. MAP for the new line starts at under $40, and every product delivers the quality brew that OPRAH Magazine featured last month, Wired called "A French Press that Works" and New York Times declared "Grit Free." "Our French Press has been king of the hill for three years, but its retail price kept it out of reach to many," explained ESPRO Co-Founder and President Bruce Constantine. "Our glass line delivers a better cup of coffee or tea than any other French press on the market … we guar- antee it! It's also safer and more break resistant. We worked for almost two years with German Schott-Duran to develop 40 percent thicker glass to reduce breakage, and invented a patent- pending safety lock that is like a seat-belt for the French Press. The seat belt elimi- nates the problem of slippage during pouring that led major French Press brands to do safety recalls in the last 20 years." The industry took notice in 2016. The line won the presti- gious best new product award in the Specialty Coffee industry, and separately in the Specialty Tea industry. Its travel press, which launched in 2015, gar- nered the best new product awards in that year too. Guaranteeing a better brew is an industry first; two innova- tions at the heart of the ESPRO Press process gives the company the con- fidence to know they can deliver. First, ESPRO's patented double micro-filter gives people the distinct, rich French press flavor they'd expect, without all the grit and sludge associated with a tradi- tional press. Second, the design of the press and filters stops extraction in the pot, so the last sip tastes as good as the first. For French-press coffee lovers, the ESPRO Press accom- plishes what was previously impossible: deep and rich fla- vor, with all the aromatic oils, yet without any grit in their cup. Pour-over coffee lovers get ultra-clean, oil-free coffee sim- ply by adding optional paper fil- ters included with each press. Tea lovers get perfect extraction from a tea-only micro filtration technology that stops brewing automatically, and can eas- ily be re-steeped multiple times. ESPRO is hosting all-day tastings. For more information, stop by booth #S3746 or go to www.espro.ca. BOELTER BRANDS DEBUTS H2X DRINKWARE AT SHOW Boelter Brands, recognized as a leader in licensed drinkware and home entertain- ing products, launches its H2X brand of performance drinkware at the show. The collection focuses on stylish and versatile pieces made of 18/8 kitchen grade stainless steel. Beverages stay hot up to 12 hours and cold up to 24 hours. All bottles and tumblers feature double- wall construction and a copper layer pro- viding additional insulation. Well- designed lids and accessories comple- ment the line, provide differentiation among brands and add much appreciated value to the consumer experience. The team at H2X believes everyone has a passion, a motivation factor to drive/propel greatness. As Director of Marketing Nancy Stemberger says, "All consumers have a passion and we find ourselves asking 'What is your X?' At H2X, we believe our performance drinkware supports all active lifestyles and equips you for any adventure!" Bottles and tumblers alike go from the tailgate to table top, the car to the boat and every- where in between. Due to the wide vari- ety of sizes and styles, there are product options for every retail- er. Founded in 2003 in Glendale, Wisconsin Boelter Brands is a member of the Boelter family of business. A contin- ually growing compa- ny, Stemberger credits its success to the "dedi- cation of their passion- ate associates taking them very quickly from a start up to an industry leader in the drinkware business." Boelter Brands strives for quick turnaround, excellent service and always a positive attitude. For more information, stop by booth #S939 or visit www.drinkh2x.com and www.boelterbrands.com. CRAFT A BREW, MAKER OF HOME BEERBREWING KITS, LAUNCHES LINE OF WINEMAKING KITS Craft a Brew, maker of premium home beer brewing kits, has been turning beer lovers worldwide into homebrewers since 2010. Each Craft a Brew beermak- ing kit includes everything needed to make a gallon of beer right out of the box. With a focus on craft-level ingredi- ents, sourced from the same suppliers of the American craft beer industry, and an approachable process, Craft a Brew's selection of more than 14 beer styles are perfect for the craft beer enthusiast and start at just $45. Craft a Brew is now applying the same philosophy of simple instructions and complex taste to its new line of easy- to-use winemaking kits. Sourcing vine- yard-pressed juice from California, Australia, Chile and Italy, each Craft a Brew winemaking kit makes five bottles of Cabernet Sauvignon, Chardonnay, Merlot or Pinot Grigio. Winemaking kits are available at a giftable price point of $60, which makes each bottle of wine just $12! Craft a Brew invites wine and beer lovers to booth #3448 to sample wine and craft beer made with Craft a Brew kits! Selections rotate daily, including an Orange Golden Ale, Belgian Amber Ale, Pinot Grigio and Cabernet Sauvignon. Craft a Brew's product offerings also include a Hard Cider making kit ($45), which is naturally gluten free and includes enough ingredients to make three batches of sparkling cider. First time homebrewers are often surprised by the high quality of the homemade beer and how closely the fin- ished product tastes like their favorite craft beer styles. Craft a Brew also partners with American craft brew- eries to offer their popular beers as homebrew kits – most recently with legendary Stone Brewing to release Stone Pale Ale x Craft a Brew kits ($48). For homebrewers that get hooked on the hobby, Craft a Brew offers recipe refill kits (starting at $15) that include just the necessary ingredients to make another gallon of beer using the equip- ment from a one-gallon kit. Craft a Brew's more than 14 beer recipes include a crowd-pleasing Hefeweizen, a rich Chocolate Milk Stout, a refreshing Orange Golden Ale and a classic Dry Irish Stout. For homebrewers who want to take their hobby a step further, Craft a Brew recently launched its newest home- brew product, The Catalyst Fermentation System ($199). The Catalyst is a 6.5 gallon capacity fermenter that allows homebrewers to make 5 gal- lons of beer at a time. The Catalyst makes the homebrew process easier, eliminating several time-consuming steps of the beermaking process. During its successful Kickstarter cam- paign, Craft a Brew raised more than 750 percent of its fundraising goal to bring the Catalyst to brewers around the world. Craft a Brew now offers 5 gallon recipe kits that are compatible with the Catalyst Fermentation System (starting at $35). For more information, stop by booth #S3448 or view the entire product line at www.craftabrew.com.