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NATURALLY HEALTHY www.gourmetnews.com n MARCH 2017 n GOURMET NEWS N H 6 2 California Label Products Inc. a Leading Supplier of Label and Tag Products California Label Products Inc. began opera- tions in 1998 as a joint venture between 25- year apparel industry veteran Gary Garfield and West Coast packaging supply leader Cal- ifornia Supply Inc., which was founded in 1970. Combining Garfield's knowledge of labels with California Supply's longstanding position in the packaging supply industry, California Label Products (CLP) quickly be- came a leading supplier of label and tag products. CLP offers many items that allow hardline manufacturers to communicate branding and product information, including full color stickers, hangtags and backer cards. It has an in-house art and design team that excels in brand image creativity and finding cost-ef- fective solutions for every budget. Its entire production team is dedicated to product qual- ity and color management. It supplies in-plant printing systems, in- cluding one-color thermal from Zebra, Data- max and Printronix as well as full-color, high-speed inkjet printing systems. The Afinia L-801 inkjet printer has an 8.5-inch print width, photo-qual- ity 1600 DPI resolution, and can print at 60 feet/min. Its high-capac- ity ink tanks hold 1.25 liters of total ink for large runs while its easy access doors pro- vide for fast, simple media and ink replace- ment. For even more in-plant capability, the Afinia DLP-2000 takes the L-801's out- standing printing power and adds both die cutting and laminating stations. The Roto- Metrics cylinder accepts flexible dies up to 12 inches in length, allowing for fast, accu- rate die cutting of any shape. Both of these models allow manufacturers of all types to produce high-quality, full color product la- bels on demand, all without paying for a single plate. It also specializes in items for softline manufacturers, such as printed fabric labels, woven labels and heat transfer labels. Regarding natural products, CLP's eco-friendly or "green" initiatives in- clude offering natural-fiber-based label and tag materials such as cotton, hemp, recycled papers and polyesters, and lastly, both soy- and water-based inks. For more information, visit www.california label.com or stop by booth #230. Trace Minerals Research Launches VitaStraw, New Flavor of Non-GMO Power Pak Trace Minerals Research (TMR), a leading provider of trace mineral-based supplements for more than 40 years and America's No. 1 selling trace mineral and liquid magnesium brand according to SPINS ® , launches VitaS- traw Magnesium & B6, VitaStraw Multivit- amin, and relaunches its newest flavor of Non-GMO Electrolyte Stamina Power Pak, Guava Passion Fruit. VitaStraw is a unique and innovative sup- plement delivery system where the straw is filled with supplement pellets and natural flavor pellets and then water is sipped through the straw. As the water passes through the straw, the pellets are gradually dissolved into a great-tasting liquid that is so easy to take, even a child can do it. They're great for adults, children and anyone on the go. All you need is water and you can sip your supplements any time. VitaStraw Magnesium & B6 has a great- tasting natural cherry flavor and contains 180 milligrams of magnesium, 45 percent of the Daily Value and one milligram of vitamin B6, 50 percent of the Daily Value. It also contains more than 72 naturally occurring ionic trace minerals from Aquamin™ Ma- rine Minerals and Ionic Trace Minerals. Vi- taStraw Multivitamin has a great-tasting natural orange flavor with 15 vitamins and minerals, plus a full spectrum of more than 72 naturally-occur- ring ionic trace minerals for body mineral balance. They're both non-GMO, sugar free and BPA free. VitaStraw is sold in a 10-box POP display, with each box containing seven straws, for an MSRP of $69.99, or $6.99 per box. TMR will also be relaunching its newest flavor of non-GMO Electrolyte Stamina Power Pak – Guava Passion Fruit – making 12 total flavors in all. Power Pak is TMR's top-selling line of effervescent electrolyte and immune support drinks that come in a convenient packet that's smaller than the size of a credit card so it can be taken anywhere. It's an easy-to-fix, high performance energy drink with no caffeine, artificial flavors, dyes or artificial stimulants that's also low in sugar. It contains 1,200 milligrams of vita- min C per serving, essential electrolytes like potassium, magnesium, chloride and sodium, a wide range of B vitamins, antioxidants and more than 72 electrolytes from Ionic Trace Minerals. Electrolyte Stamina Power Pak comes in a 30-packet box for an MSRP of $17.99 and is now avail- able in natural and specialty health food stores throughout the country and online. All TMR products come with an uncondi- tional "Feel the Difference or Your Money Back" satisfaction guarantee. TMR will be offering samples of all three new products, plus other recently launched products. Visit Trace Minerals Research at booth #1935. For more information, call 800.624.7145, ext. 320 or email scottb@traceminerals.com. The Pasta Shoppe Launches Pastabilities Organic Kids Pasta Pastabilities ® Organic Kids Pasta is the most recent addition to the growing organic pasta selections by The Pasta Shoppe. Choose from five "everyday" fun themes focused on getting Mom's attention. The 12-ounce boxes are colorfully designed and include a window to peek at the fun shapes. Each box offers a combination of shapes and colors, made from 100 percent organic durum wheat and vegetable powders. Pastabilities Organic Kids Pasta is available by the case, or in a shipper. "The organic market is booming and retail- ers are looking for differentiated products that will appeal to Moms out there searching for healthier options for her family," commented John Aron, President. "The initial response has been very positive, and our first sale hap- pened even before the boxes were ready!" Additional organic pasta lines from The Pasta Shoppe include Organic Healthy Grains, which highlights Sprouted, Spelt and Kamut ® Khorasan ancient grain wheats. The three pastas are created in the Italian Gigli or "Lilly" shape and are extruded using hand- crafted bronze dies. Another line extension, Italian Inspired Organic Pasta, offers beauti- ful shapes from the small regions of Italy. The tri-color pasta is very appealing to con- sumers because of the shapes and packaging. The Pasta Shoppe is a bou- tique pasta manufacturer of fun shapes, healthy grains and or- ganic pasta. Located in Nashville, Tennessee, The Pasta Shoppe has been creating and carving out a special niche in the pasta business since 1994. Known as an innovator in the fun shaped pasta arena, The Pasta Shoppe sells to retailers all over the U.S. and currently ex- ports to Asia and South America. The Pasta Shoppe's boutique pasta manu- facturing process has been built to reflect the small manufacturing plants all over Italy, using only premium ingredients and "Old World" processes. All of The Pasta Shoppe's specialty pasta is made using bronze dyes which give a rough, matte texture that is porous and holds sauce beautifully. Large in- dustrial manufacturers typically use Teflon tooling which leaves a smooth shiny finish. The choice of manufacturing with only premium wheats and in- gredients, along with the slow cart drying of the pasta, pre- serves the nutritional quality and taste of the product. Combining fun shapes, innovation and high quality manufacturing, The Pasta Shoppe offers customers a wide variety of differentiated pasta lines to consider. With every dining experience, the final cooked pasta has wonderful consistency and flavor, and adds a lot of fun! Visit The Pasta Shoppe at booth #8058. For more information, call 800.247.0188 or go to www.pastashoppe.com. Innovative, Nostalgic Frozen Custard Wins World Dairy Expo For more than 40 years, Double Rainbow has been making award-winning ice creams, frozen custards, sorbets and soy creams, and 2016 was no different. As its newest line of frozen custards, fruit ices and malts hit shelves across the country, customers clam- ored for its twists on nostalgic flavor combi- nations and exciting new textures created by swirling rich and creamy custards together with refreshing fruit ices. Double Rainbow's indulgent new flavors include Chocolate and Vanilla Malt, Sea Salt Caramel, Original Vanilla, Vanilla and Blue- berry Pomegranate, Mango Tangerine, Rasp- berry, Tart Cherry and its Grand Champion World Dairy Expo winner, Strawberry Lemon. Beating out more than 170 frozen desserts to claim the Grand Champion title, the award-winning Strawberry Lemon blends perfectly tart lemons and summer-sweet strawberries together in a delicious fruit ice, which is then swirled with Double Rainbow's rich and creamy Original Vanilla Cus- tard, a classic blend of egg, cream and Madagascar vanilla. Double Rainbow is a fam- ily-owned and operated business that began as the shared dream of two friends: to make perfectly creamy and deliciously simple ice cream. In 1976, in the heart of San Fran- cisco, those friends took a leap and signed a lease on what would be their first ice cream parlor. Later that day, a double rainbow lit up the San Francisco skyline and Double Rain- bow Ice Cream was born. Forty years and several hundred flavors later, Double Rainbow makes award-winning super-pre- mium ice creams, custards and non- dairy frozen desserts. It has won dozens of "Best Of" awards over the years, including "Best in America" in the Grand National Lick Off. Double Rainbow strives today to continue the mis- sion it was founded on all those years ago: to make creamy, rich, thick, absolutely deli- cious desserts. Visit Double Rainbow at booth #5610. For more information, go to www.doublerainbow .com or email info@doublerainbow.com.

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