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Food Equipment News 4 3 Thursday, February 9, 2017 FEED YOUR HUNGER: INTRODUCING FARMER'S PANTRY The hottest new company to pioneer wholesome, substantial and irresistibly delicious snacks is here: Farmer's Pantry™. Like the name suggests, the company is passionate about creating scrumptious, hearty snacks using the kind of authentic, identifiable ingredients you would find in a farmer's pantry. Every snack is lovingly crafted from some combination of meats, grains and vegetables – all sourced on American Farms. This is not just a new food idea – it's a snack revolution! Farmer's Pantry is debuting two snack lines that truly push the boundaries of what snacks can be: Farmer's Pantry Cornbread Crisps and Farmer's Pantry Meal Snacks. Both snack lines are designed to feed a hungry nation, which is fast moving away from the traditional "3 meals a day" routine. "Americans are working longer hours and commuting more, so each snack is munchable, portable and totally delicious," said Josh Chaitovsky, Co- Founder and Chief Executive Officer of Farmer's Pantry. "Farmer's Pantry Snacks are very relevant for today's hard- working Americans, and they are also highly distinctive as no one else in the marketplace is offering these kinds of products. In fact, there are no other corn- bread crisps or meal snacks available to consumers." "Farmer's Pantry Cornbread Crisps and Farmer's Pantry Meal Snacks are truly the best thing since sliced bread," added Chaitovsky. "We believe that it's high-time for snacks to be wholesome, substantial, made from natural ingredi- ents and delicious. We also believe that to be truly sustainable, we must also pledge to give back to our American farmers and Americans in need by supporting impor- tant charitable organizations such as Veterans Farm, Farm Aid and The FamilyFarms Charities." Farmer's Pantry Cornbread Crisps are made from 100 percent American farm-grown corn, and they're always baked, not fried. These are not tortilla chips. The company has transformed freshly baked cornbread or corn muffins into convenient, crunchy, mouthwater- ing crisps for a taste so delicious con- sumers will be instantly hooked! Cornbread Crisps come in three flavors: Original, Jalapeño and Honey-Butter. Farmer's Pantry Cornbread Crisps are available in two sizes: six-ounce bags of regular size Cornbread Crisps and two- ounce bags of bite-sized Cornbread Crisps. Perfect for supermarkets, mass market retailers, airport stores and con- venience stores, Farmer's Pantry Cornbread Crisps are available in 12 per case, and will retail in the $3.99 range for six-ounce bags, and under $2.00 for two-ounce bags. Farmer's Pantry Meal Snacks are a true revolution in snacking. They were developed with proprietary natural spices and a proprietary slow cooking method for the beef, chicken and turkey, blended together with slow roasted, hearty and crunchy vegetables in an innovative double-pouched bag. Each meal snack is inspired by traditional American recipes such as: Herb Roasted Turkey with veggies, cranberries and stuffing; Flame Grilled Chicken with slow roasted corn; Garden Harvest Chicken with vegetables; and Mesquite BBQ Beef with roasted corn, and toma- toes. Every bite of Farmer's Pantry Meal Snacks is not only satisfying for the fla- vor and crunch, but also for the fact that they provide a substantial serving of veggies and protein! Farmer's Pantry Meal Snacks have a suggested retail price of $5.99, weigh 2.5-ounces, and are packed in an eight-pack case. They are perfect for supermarkets, mass mar- ket retailers, airport stores and conven- ience stores. For more information go to www .farmerspantry.farm. SERTUN BRAND COLOR-CHANGING TOWELS TAKE THE GUESSWORK OUT OF SANITIZING Sertun™ Rechargeable Sanitizer Indicator Towels feature patented Color- Check™ technology that changes the towel color from blue to yellow when there is not sufficient sanitizer in it. This gives restaurant operators peace of mind that they are effectively sanitizing hard surfaces and are in compliance with restaurant health codes. "Health code violations and fines can add up, but they are just the tip of the iceberg," said Tara Millar, Sertun Brand Product Manager, ITW Pro Brands. "Because of the potential for negative publicity, the damage to a restaurant's brand and reputation from an illness could be devastating." With Sertun towels, restaurant oper- ators never have to wonder if their sani- tizer is out of spec. As Sertun towels deploy quat, the color of the towel changes from blue to yellow, indicating there is no longer sufficient sanitizer in the towel. By placing the towel back into properly mixed quat sanitizer, the towel recharges and turns blue again. When the towel no longer turns blue, it's time to change the sanitizer. Traditional cleaning practices com- monly use a bucket of sanitizer and cot- ton or microfiber towel to sanitize sur- faces. The issue with this method is that the towel and sanitizer (like quat, bleach and hydrogen peroxide) form an unbreakable bond and will not release the sanitizer onto the surface intended to be sanitized. These wiping products also deplete the bucket of sanitizer's efficacy. Any way you look at it, the result is a sur- face that has not been effectively sani- tized. With Sertun, there's no doubt that sanitizer is leaving the towel and being released onto the surface due to it's patented Color Check technology. By visually fading to yellow as sanitizer is released to the surface being cleaned, the towel lets the user know when it is time to return the wipe to the bucket of sani- tizer to be recharged as well as when it's time to change out the sanitizer for fresh solution. According to the Centers for Disease Control and Prevention (CDC), 48 mil- lion people in the U.S. get sick from eat- ing contaminated food every year – near- ly half from a restaurant or deli. The average restaurant illness incident costs more than $75,000 in fines and legal costs. The Sertun towel reduces worries about health code violations and fines, and illness from poor hard surface clean- ing. Sertun is available through major foodservice and cleaning/sanitation prod- uct distributors. For more information about Sertun Rechargeable Sanitizer Indicator Towels, go to www.sertuntowels.com. SIMPLER, SAFER PAYMENTS WITH MAGTEK Restaurants must be dynamic if they want to succeed. Not only does the food have to be delicious and high quality, but the technology infrastructure used for operations must be secure and robust. This is true whether you are a fine dining establishment or quick-service restau- rant, or somewhere in between. Technology and security must go hand in hand while being flexible and scalable. Easier and faster payment acceptance makes for increased sales and more cus- tomer referrals. Durability Coupled with Security MagTek devices are known in the indus- try as being durable and secure. Its card readers deliver some of the highest first time swipe read rates in the industry and they are built to withstand real world use. Made from durable materials, its devices are also tamper evident and tamper resist- ant and the PIN devices are tamper responsive; all security features are designed to minimize the potential for cyber-attacks and fraud. Use EMV and Security Regulations as an Investment in Customer Service The changeover to magstripe/EMV/NFC accepting devices and mobility provides an unparalleled opportunity to materially improve how you interact with your cus- tomers. Leverage your investment in security as an opportunity to enhance your complete customer experience with payment devices that deliver more than just compliance. Simple Integration Magensa™ allows you to create your own process or use the ready to go PCI certified service for decryption, card and device authentication, remote key injec- tion as well as gateway services for magstripe and EMV transactions. MagTek has SDKs and APIs available for iOS, Android, Java and Windows to streamline development and speed up implementation and certification. MagTek's devices are integrated and cer- tified to most existing QSR POS soft- ware platforms. Move Beyond the Register, Pay at the Table Restaurateurs can enhance the customer experience by moving beyond the register with new technologies, including mobile pay-at- the-table solutions, payment kiosks and curbside pickup options. By bringing multiple, low-cost and secure point-of- service terminals directly to the cus- tomer, they can maximize customer trust (since cards and other payment tokens never have to leave the cus- tomer's sight) and reduce wait times. Industry research varies, but most agree that providing payment at the table can increase turn times per table by several minutes. Unmatched Security that Stops Fraud in Real-Time MagTek's industry leading anti-fraud and authentication systems integrated into your POS system immediately reduce or eliminate card fraud, chargebacks, skim- mers and device tampering. MagTek customers can take full advantage of its MagneSafe Security Architecture (MSA), and leverage open standards encryption to protect sensitive card and PIN data from the point of interaction. The MSA uses device authentication to remove the threat of skimmers and other rogue devices. This holistic strategy takes advantage of emerging payment technologies that lower acceptance costs, streamline operations and create a more secure payment environment. Reduce fraud by utilizing MagnePrint ® to identify cloned or altered magstripe payment cards and decrease the chances and costs related to charge- backs. MagnePrint card authentication is a patented, proven technology that reli- ably identifies counterfeit credit cards, debit cards, gift cards, ATM cards and ID cards at the point of swipe, before fraud occurs. The benefits of these dynamic and flexible solutions enable increased con- venience, speedier check-outs, enhanced security for both secure magstripe, EMV and contactless/NFC transactions, and reduce overall risk of fraud, while limit- ing the scope of PCI. For more information about MagTek, go to www.magtek.com or call 562.546.6400.