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Naturally Healthy Fall 2016

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GOURMET NEWS n SEPTEMBER 2016 n www.gourmetnews.com NATURALLY HEALTHY 3 1 Go Nuts for Sneaky Chef No-Nut Butter Missy Chase Lapine is the original "Sneaky Chef" – the cre- ator of the wildly successful Sneaky Chef series of books. A mom of two, she created hundreds of kid- and parent-ap- proved recipes in six cookbooks that "sneak in the good stuff" by hiding vegetables, fruit and whole grain nutrition in kids' favorite meals. Along the way, she has transformed the way America feeds its families, bringing health and peace to the dinner table and resulting in an entirely new way of thinking about feeding kids and families. Today, the Sneaky Chef brand encompasses a series of books and also prepared foods that combine great taste and healthful results. Suffice it to say, Sneaky Chef books, recipes and products are re- sponsible for adding countless servings of healthy fruits and veggies for a generation of Americans. Missy is also a mom to a child with food allergies – specif- ically a peanut allergy. What do you do when you are the Sneaky Chef and your child can't eat peanut butter and does- n't like any of the nut-free options on the market? Well, you make it yourself – sneaking in the good stuff of course. After experimenting with many recipe variations, The Sneaky Chef found the perfect one, creating an award-win- ning recipe for Sneaky Chef No-Nut Butter that is so good everyone will love it, allergies or not. Made from naturally sweet and "nutty" tasting golden peas, a variety of garden peas packed with plant-based nutrients but without a trace of peanuts, tree nuts, seeds or soy, Sneaky Chef No-Nut Butter is perfect for families managing food allergies at home or for nut- free schools. After achieving great success with its creamy No-Nut Butter, Sneaky Chef introduced Choco- late No-Nut Butter, also made from golden peas, and chocolate lovers around the country are re- joicing. With less than half the sugar of other chocolate spreads, Sneaky Chef Chocolate No-Nut Butter still tastes just like good old-fashioned brownie batter licked right off the beater. It's the perfect partner to Creamy No-Nut Butter on a sandwich, as a frosting alternative on cupcakes or honestly great eaten right off the spoon. Golden peas certainly have changed the game for anyone looking for a delicious, nut-free spread. With peanut allergies on the rise, Sneaky Chef No-Nut Butter is perfect for families managing food allergies at home or for nut-free schools. Re- cently Sneaky Chef even partnered with Annie's Homegrown to develop "Pea B&J Pockets" made with golden pea but- ter. Like Sneaky Chef No-Nut Butter products, Annie's Pea B&J Pockets are available at Target stores. What's next for Sneaky Chef? Only time will tell, but it's pretty certain it will involve sneaking in the good stuff, one delicious bite at a time! For more information, visit www.actionbrandmanagement .com or stop by booth #951. TMR Promotes New Product Flavors at Show Trace Minerals Research (TMR), America's No. 1 trace min- eral and liquid magnesium brand according to SPINS ® data, is continuing to promote three new Non-GMO Electrolyte Stamina Power Pak flavors, including Tangerine, Pomegran- ate Blueberry and Pineapple Coconut, as well as a reformu- lated Stress-X Magnesium Powder that includes a new Raspberry Lemon flavor at the Natural Products Expo East tradeshow and conference. Stress-X Magnesium Powder has been reformulated to provide 350 milligrams of a combination of magnesium malate and a special blend of magnesium carbonate and cit- ric acid, which creates a highly absorbable form of magne- sium citrate to help maintain healthy magnesium levels in the body and to help the mind and body feel peaceful and relaxed. Magnesium malate is a special form of magnesium where malic acid is bound to magnesium. It was added be- cause malic acid is an intermediary in the Krebs cycle and is involved in energy metabolism. TMR also sourced non- GMO ingredients and improved the flavor as well as added a new Raspberry Lemon flavor to complement the existing Lemon Lime flavor. Lastly, as with all TMR products, a complex of over 72 naturally-occurring electrolytes from Ionic Trace Minerals was added to help provide mineral balance in the body. TMR is also pro- moting three new flavors of Non- GMO Electrolyte Stamina Power Pak – its top-selling line of effervescent electrolyte and immune support drinks – in- cluding Tangerine, Pomegranate Blueberry and Pineapple Coconut, which now makes 11 total available flavors. Elec- trolyte Stamina Power Pak is an easy-to-fix high performance energy drink with no caffeine, artificial flavors or artificial stimulants. It contains 1,200mg of vitamin C per serving, which makes it good for both the summer and winter months to help maintain a healthy immune system. It also contains essential electrolytes like potassium, magnesium, chloride and sodium, plus 72 electrolytes from Ionic Trace Minerals. Stress-X Magnesium Powder is available in two flavors: Lemon Lime and Raspberry Lemon. Both flavors come in a 100- and 50-serving jar for an MSRP of $39.69 and $23.89, respectively. All three new flavors of Electrolyte Stamina Power Pak are available in a 30-packet box for an MSRP of $17.99. All TMR products come with an unconditional "Feel the Difference or Your Money Back" satisfaction guarantee and are available in natural and specialty health food stores throughout the country and online. TMR is offering samples at the show of all new products and other recently launched products in booth #5824. After the show, visit www.traceminerals.com for more information. The Ambriola Company Offers Several Imported Cheeses Here are just two of the cheese products imported from Italy by The Ambriola Company: Auricchio Gorgonzola and Au- ricchio Mascarpone. Gorgonzola The cheese-producing experts at Auricchio have expanded their operations to include Gorgonzola. They produce both Gorgonzola Dolce, or sweet Gorgonzola, and Gorgonzola Piccante, or natural Gorgonzola. Each wedge is beautifully packaged and individually wrapped to ensure freshness. Mascarpone Auricchio's world-class mascarpone uses only the freshest cream to produce a soft, creamy and spreadable mascarpone. Your customers will appreciate its delicate, mild flavor and how easily it blends with other ingredients. The Auricchio brand is a respected name in the cheese indus- try, and is known for quality, premium imported cheeses from Italy. These two new items are sure to be top sellers in your cheese department. For more information, visit www.ambriola.com or call 973.228.3600.

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