Oser Communications Group

UF16.June20

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P r o d u ce S h o w D a i l y M o n d a y, J u n e 2 0 , 2 0 1 6 6 MICROGREENS, EDIBLE FLOWERS FROM BRIGHTFRESH BrightFresh™ MicroGreens offers the finest microgreens and edible flowers available. Its ideal growing climate allows it to produce MicroGreens that are robust, healthy, highly flavored and long lasting. Combining the benefits of great weather with a deep passion for quality and innovation, BrightFresh MicroGreens has become a number one source of MicroGreens and Edible Flowers for con- sumers today. BrightFresh MicroGreens allow you to customize any dish. Brighten up your culinary creations! Add fresh flavors and visual appeal to your entrées and even desserts with delicious MicroGreens. They are Honestly Grown™ in bright natural sunshine, not factory-farmed with unnatural artificial lighting inside of a warehouse. BrightFresh MicroGreens have the best taste, they are easy to use and come in a convenient resealable con- tainer. The company is pleased to offer home cooks its latest item: Garlic Flowers. These vibrant beauties are full of bold fresh garlic flavor. They are a great way to add a stunning fresh look and impart a wonderful taste to almost any dish, from sal- ads and soup to pasta, steak, seafood, etc. They are blooming in great abundance in the greenhouses and are ready for immediate distribu- tion. Primarily used by fine-dining restaurant chefs, the company is pleased to make them available for home cooks as well. BrightFresh is what happens when nature does its best work. Just like location and growing conditions mat- ter in producing fine wine, it also matters in growing microgreens. In sunny San Diego, BrightFresh MicroGreens and Edible Flowers soak up nature's best rays. The perfect climate combined with the experience learned in twenty years of growing microgreens means BrightFresh MicroGreens are the gold standard of quality. For more information, visit booth #1445 or go to www.brightfresh.com. ROOSTER POTATOES FROM ALBERT BARTLETT Albert Bartlett™ is a family run business with more than 65 years of experience growing potatoes. Albert Bartlett grows a wide variety of specialty potatoes and its dedication to growing and packing the best tasting, highest quality potato has made Albert Bartlett a favorite in the U.K. In 2012, Albert Bartlett began growing and packaging in the U.S. Working with selected U.S. farmers, it is now bringing its expertise, passion and exclusive varieties to America and Canada. The Rooster potato is a brand new varietal to the U.S. Home grown in the U.S., in conjunction with its partners, Albert Bartlett Rooster potatoes are an especially versatile spud – you can mash, boil, steam or even bake it. The Rooster starts pink, but bakes golden brown, with a light yellow fluffy flesh. It is guaranteed to spruce up any recipe and Albert Bartlett knows you will taste the differ- ence. Rooster potatoes have a wonderful fresh, nutty, buttery taste. They provide an extra level of flavor over an ordinary russet or red potato. You can see some of its chefs' favorite Rooster potatoes recipes on the website or look out for them on the back of the pack. Roosters are a very versatile varietal. They taste great baked, mashed, roasted, fried and boiled. In addition to the great taste, consis- tency and versatility, Rooster Potatoes are backed by a full media campaign of television, radio and press advertising. Rachael Ray magazine recently featured Rooster Potatoes as a 'must have' for any holiday meal, and they were in the top five produce items on Oprah's trend list. The distinctive packaging makes the product really stand out on shelf, and once consumers try them once, they will never go back. For more information, visit www.farm freshdirect.net. Intelligent Lighting Provides Future-Proofing for Retailers Adoption of this technology today will prepare grocery stores for the future of supermarket lighting. According to research from Memoori, 70 percent of all data will be integrated through intelligent lighting by 2020. The efficiency and longevity of LED, along with the upgradeability of lighting controls to pro- vide new data from sensors and intelli- gent devices as they become available, allow grocers to see benefits from the investment many times over. Through visible light communica- tion (VLC), Current, powered by GE makes it possible for grocers to commu- nicate with their customers and store associates, and to gather information from smart technology within the store. In addition, indoor positioning capability allows supermarkets to gain important insights on shopping patterns, effective- ness of merchandise presentation and store flow, product selection and conver- sion, as well as effective energy manage- ment and control. "At Current, powered by GE, we can couple our innovation in lighting tech- nology with Predix, GE's cloud-based operating system. Predix helps us deliver real-time analytics and a platform capa- C urrent, powered by G E (C ont'd. from p. 1 ) ble of supporting the industry's drive to Unified Commerce. For grocers, intelli- gent lighting offers the promise of trans- forming the customer experience, as well as their bottom line," said Jerri Traflet, Senior Retail Marketing Executive. About Current, powered by GE Current, powered by GE, delivers an intelligent store environment leveraging lighting and analytics that provides the foundation for unified commerce through cost savings of LED and Energy Management Systems. Current, powered by GE, integrates data from intelligent endpoints (IOT devices, sensors and bea- cons) to capture customer shopping pat- terns, deliver real-time analytics and to efficiently operate the store environment improving revenue opportunities and con- trolling energy usage across the retail chain. Gaining customer insight to pro- vide actionable information improves customer experience, streamlines inven- tory management and enables new rev- enue streams from real-time data and ana- lytics all through the power of Intelligent LED which delivers an ROI to fund itself. Current, powered by GE, was found- ed in October 2015 and is headquartered in Cleveland, Ohio. For more information, visit Pulse 8, go to www.currentbyge.com or call 216.310.9448. POTATO INNOVATION WITH FRESH SOLUTIONS An interview with Kathleen Triou, President and Chief Executive Officer, Fresh Solutions Network. PSD: Tell our readers about your compa- ny. KT: Fresh Solutions Network is a group of family-owned growers and shippers who choose to work together to make the potato and onion industry better for everyone. There's no one between the buyer and your supplier. FSN is not a broker, a co-op or a sales group. Our members per- sonally own the land, work the soil and pack the product. One or more FSN part- ners coordinate sourcing and supplying each customer's total custom assortment via the FSN network, with full trans- parency towards geographic sourcing. PSD: What would you say makes your company unique? KT: Our bundle of offerings to our cus- tomers is unique. We deliver competitive insights, innovation and customized assortment, in addition to fresh potatoes and onions. We work with our customers to bring excitement to these categories by collaborating on the development of innovative packaging and products specifically designed to add value for potato shoppers and differentiate our cus- tomers from their competition. We also believe the benefits of doing business with Fresh Solutions Network are unique. We believe that if you know more, you'll grow more. With FSN, not only will you always know exactly what you're buying and who you're buying it from, but you will also know why it makes sense to make those buys based on the competitive landscape. Lastly, in addition to our complete supply transparency between our partners and with our cus- tomers, Fresh Solutions Network is also a "weather resist- ant" organization. With our newest member, Mack Farms, located in Lake Wales, Florida, we have the ability to offer fresh dig potatoes in the winter months in addition to the highest level of supply availability across the best growing regions in the country. PSD: Are you introducing any new prod- ucts? If so, what distinguishes this new product from others already on the mar- ket? KT: We inspire shoppers to make their home-cooked meals better with potatoes that fit their needs. Convenience-oriented potatoes satisfy shoppers that need din- ner in a hurry. Roastables are the newest way to crave potatoes. Roastables are perfect, petite sized and quick cooking potatoes seasoned with deli- cious Montana Mex Chile and Picante seasoning salts. PSD: Where is your current product emphasis? KT: We focus our efforts on production and marketing of ready-to-cook/convenience potato offer- ings. PSD: What products do you see as being hottest this year? KT: Potato products that can be cooked quickly and easily, without prep work or clean up. Also, products that contain added spices, seasonings or sauces are looking hot. Consumers are looking for new, exciting, global flavors to try. When the right flavors and the right cooking approach collide, you get a successful product. For more information, go to www.fresh solutionsnet.com, call 209.627.6800 or email ktriou@freshsolutionsnet.com.

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