Issue link: http://osercommunicationsgroup.uberflip.com/i/668755
B r o a d c a s t e r s S h o w D a i l y 2 5 T h u r s d a y , A p r i l 2 1 , 2 0 1 6 Best of Show 2016 APT ADVANCES WORKFLOW FOR THE FUTURE WITH MYERS' PROTRACK Myers, a leading developer of broadcast management software, announces the return of Alabama Public Television (APT) to its broadcast management sys- tem, ProTrack. ProTrack will serve as APT's primary content metadata data- base and distribution manager. By cen- tralizing content metadata at the business level and providing a series of integra- tion points to technical systems up and down the broadcast chain, ProTrack will drive APT's multi-channel workflows from the point of acquisition to playout and everything in between. In addition, APT will also realize significant opera- tional efficiencies as a result of joining WGBH and Sony's Public Media Management (PMM) Solution, a central- ized content acquisition and distribution model built on Myers' exclusive ProTrack Hub & Spoke platform. APT chose to implement ProTrack after seeking a comprehensive solution that would allow them to more efficient- ly manage their assets, as well as be able to effectively monetize them over the long-term. The PMM model, consisting of a Network Operation Center (NOC) and multiple Nodes that connect to it, will enable APT, as a Node, to take advantage of the cost efficiencies that a centralized cloud-based program acqui- sition and repository has to offer. Furthermore, they will be afforded seam- less content aggregation and delivery workflow employing PMM's content distribution services, all while maintain- ing scheduling autonomy at the local level. "In an effort for us to build a broad- cast management workflow that would be sustainable for the future, we knew we needed to not only look at what could help us better manage assets today, but what will provide us the platform to effi- ciently scale for tomorrow," said Windell Wood, Chief Operating Officer, Alabama Public Television. "Implementing ProTrack was a win-win, providing us enhanced capabilities at the user level, and reduced costs at the oper- ational level." "We are always focused on provid- ing our customers with advanced tools that not only position them to increase revenue opportunities, but help them to reduce operational expenses and be more profitable," said Crist Myers, Chief Executive Officer and President of Myers. "By using ProTrack, we will be able to provide APT just that." About Alabama Public Television Alabama Public Television – the nation's first statewide educational television network – touches the lives of Alabama citizens every day through television production and broadcasting, extensive online resources, community partner- ships and other services, including vital statewide communications for Alabama public safety and emergency manage- ment. Alabama Public Television oper- ates nine digital transmitters that cover the state. Each transmitter broadcasts three separate channels: APT HD (High Definition), APT World and APT-Create (How-To and Travel). The Alabama Educational Television Commission also holds the license for one public radio station, WLRH-FM in Huntsville. About Myers Founded in 1982, Myers has been a pio- neer in developing broadcast manage- ment software for the rapidly evolving media landscape. Myers' extensive domain knowledge and systems integra- tion expertise has served as an integral part in the development of a suite of software products and services that drive distribution workflows across multiple departments and systems. Media facilities large and small utilize and benefit from its unique, scalable broadcast management solution, helping them improve operational efficiency and profitability. GROWTH THE KEYWORD FOR ANNOVA AND ARVATO SYSTEMS Focused on products, projects and peo- ple, arvato Systems will show broadcast and media elements from its extensive portfolio. With products that cover all bases, from MAM to media analytics, maximizing the potential of the video server to monetizing the ad inventory and beyond, arvato Systems has the right solution for broadcasters and media companies. ANNOVA Systems' flagship newsroom product OpenMedia is the heart of the efficient newsroom, controlling and coordinating informa- tion and events, enabling news teams to connect with their audience. Chief Executive Officer Michael Schueller comments: "NAB provides the ideal forum in which to meet customers from across the world and present the unique broadcast and business solutions offered by ANNOVA and arvato Systems." Holger Noske, Vice President Broadcast Solutions at arvato Systems adds: "We are incredibly excit- ed to be increasing our commitment to the event by welcoming joiz Global, Plantri, Make TV and HMS Media Solutions, enhancing our offering even further." With double the space and four new partners, visitors can find live demos of complete workflows and meet experts in some of the most relevant and exciting areas of broadcast and new media today. joiz Global will be a focus of interest for broadcasters and content producers; the interactive OTT TV plat- form, website and app building services combined with sophisticated analytics capabilities can help them to better engage and monetize audiences. Modular automation solutions from HMS Media Solutions cover the entire workflow of TV stations – from ingest to distribution and, by easily addressing additional distribution channels via dig- ital interfaces, enable broadcasters engage with audiences wherever they are. Plantri GmbH will show various social media solutions for the news- room (NewsBoard, SocialMedia Gateway etc.) and its dashboard solu- tion: a new approach to giving broad- casters rapid, transparent access to data inside their business, for faster, more accurate decision making. make.tv's Live Video Cloud, already fully integrated with arvato Systems VPMS Media Asset Management System, means that the work of TV and media production streams has become significantly sim- pler. Content producers can quickly and easily navigate, view, select and edit live recordings as well as pre-recorded material – even before the video materi- al hits the in-house production infra- structure. For more information, visit www.it.arvato.com.