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C o n s t r u c t i o n M a r k e t p l a c e W e d n e s d a y, J a n u a r y 2 0 , 2 0 1 6 4 8 WOODSTOCK CHIMES DEBUTS HEART CHARM SERIES Woodstock Chimes, a leading manufac- turer of musically-tuned windchimes, garden décor, and high-quality gifts, is set to delight marketgoers in Atlanta, Dallas, Las Vegas, and other cities with more than 30 new products, including the Woodstock Heart Charm™ series. With each chime measuring nine inches in overall length, the Heart Charm series features windchimes accentuated by col- orful crystal accents, which boast gor- geous sparkle as they dance in the light. The series is available in five colors, which represent the chimes' namesakes: Rainbow, Blue, Purple, Pink, and Green. Every Heart Charm windchime delivers an uplifting sound and features color fin- ished ash wood, four silver rods, and an enchanting crystal heart charm wind- catcher that relates to the chime's color theme. This sweet series presents a vari- ety of gift-giving and decorative options, and is available at an affordable, impulse retail price point of only $10! All of the Heart Charm Chime designs offer unique character: The Woodstock Heart Charm - Rainbow gets its name from its multi-color crystal clap- per, and a clear crystal heart windcatcher / GHCR. The Woodstock Heart Charm - Blue (GHCB), Purple (GHCU), Pink (GHCP), and Green (GHCG) all have color coordinating crystals for the clap- per and a matching crystal heart wind- catcher. Additionally, each Heart Charm Chime comes in a kraft gift box complete with a four-color label that describes the Woodstock Heart Charm. "Gifting a chime from this new series offers customers a special way to show someone they care. Not only does the heart charm reflect admiration and love, but customers can choose a color that complements a loved-one's person- ality or style," said Garry Kvistad, Founder and Owner of Woodstock Chimes. "The series' price point and ver- satility in markets, which range from youth to seniors and homes to hospitals, provides a great opportunity for retailers to capitalize on planned and impulse pur- chases." Proven by the successful sales of pre- viously introduced chimes similar in style, these are an irresistible impulse buy and perfect for Valentine's Day. Woodstock Chimes offers the entire series in its Heart Charm Chimes Package (GHCPKG), which includes six of each color chime, plus a free Fiddlehead Counter Display. A convenient reordering 10-pack, with two of each color chime, is also available (GHCAST). To find a Woodstock Chimes OneCoast Territory Manager, contact Woodstock Chimes directly by calling 800.422.4463 or visit OneCoast.com or Woodstock Chimes.com. HOUSEWARES SHOW SEMINAR PROGRAM TO OFFER INSIGHTS Turning supermarket shoppers into housewares buyers, how Millennials shop and color and design trends will be explored during the keynote educa- tional sessions at the 2016 International Home + Housewares Show, March 5-8 at Chicago's McCormick Place. These programs are held in the Grand Ballroom/S100 of the South Building and are free to all show attendees. Speakers include Todd Hale of Nielsen; leading color forecaster Leatrice (Lee) Eiseman, Executive Director of the Pantone Color Institute and Director of the Eiseman Center for Color Information and Training; and Tom Mirabile, Senior Vice President, Global Trend and Design at Lifetime Brands, Inc. Turning Food Shoppers into Housewares Buyers A combination of factors has revived interest in cooking and have made the kitchen once again a major center of activity in the home. As a result, kitchen- ware is emerging as a natural comple- ment to food purchases and is one of the most important categories according to shoppers when making decisions about their health and wellness. Opening the Show at 7:30 a.m. Sunday, March 6, Todd Hale and a panel of category experts and retailers will explain how the supermarket channel is "Turning Food Shoppers into Housewares Buyers." Hale and his panel will provide an understanding of the major shopper segments of kitchenware to help atten- dees define their needs and prefer- ences. The kitchen category is not only a trip driver, but also must be merchan- dised adjacent to the fresh aisle in order to capture more basket fill related to consumer health and wellness. A sim- ple change of how retailers view this category, such as labeling it "food prep" rather than "kitchenware," can make all the difference in what retailers buy and how suppliers go to market. Millennials: A Top Trend for 2016 Millennial is the trend buzzword for 2016. Tom Mirabile, IHA's trend expert, will offer more insight into this influential consumer group, in his sem- inar at 7:30 a.m. on Monday, March 7. Color/Design at a Crossroads: Finding the Most Directional Trends When design decisions are being made, the question inevitably arises about the right color direction to take; this year, the challenge is as great as ever as the industry is at a crossroads. With the consumer 's constant desire to see something new continuing to influence color/design trends, the question becomes what path will best drive suc- cess and consumer or client satisfac- tion? At 12 noon on Monday, March 7, IHA's renowned color/design forecast- er, Leatrice (Lee) Eiseman will demon- strate where the trends are coming from and where they are going in future. As color choices are so closely tied to personal expression, the answer is in developing the ability to better assess and gauge client aspirations and lifestyle needs so that retailers and sup- pliers can guide and encourage the use of invigorated color/design palettes that will persuade, engage, enlist, and enable new directions. For ever-diver- gent tastes and styling influences, there are nine distinctive signposts leading to specific color palettes that will help Show attendees meet the challenge of satisfying their customers or clients. Eiseman, will explain each palette and its guidelines for finding the appropri- ate comfort zone within the future fore- casts. Color and Emotion: Mining the Consumer Mindset Research reveals that there are nine specific moods or themes for interior décor that are most meaningful to con- sumers. Each of these themes is defined by color palettes that will appeal to differing segments of the population, providing the emotional pull that can lead to sales of home fur- nishings products. At 12 noon on Tuesday, March 8, Lee Eiseman will explain these major moods and how they can help retailers and suppliers to both understand and appeal to current consumer mindsets. The 2016 International Home + Housewares Show will feature more than 2,100 exhibitors and attract 62,000 total attendees. The show opens at 10 a.m. Saturday, March 5 and clos- es at 3 p.m. on Tuesday, March 8. To register for a show badge or for more information, visit www.housewares.org 2016 Best of Show

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