Oser Communications Group

SEMA15.Nov3

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A f t e r m a r k e t D a i l y N e w s Tu e s d a y, N o v e m b e r 3 , 2 0 1 5 1 2 A DIGITAL SHOP FOR A DIGITAL WORLD Just about everything has changed in the past few decades. Among the most impactful changes to take place in the 20th century has been the widespread adoption of the Internet and a migration to a digital way of life. The auto repair industry has been severely impacted by these changes to everyday life, and shops have been forced to adapt. Consider how these two processes have changed and the effect they have had on auto shops operating in today's world: 1. More advanced build quality of cars is causing them to last longer and break down less. As a result, more and more business is coming from preventa- tive maintenance. 2. The adoption of the Internet and advanced mobile technology has enabled access to information and given people a new way to communicate. As a result, customer engagement and communica- tion is more effective through email or text. Ignoring these facts can mean dire consequences for shops who refuse to adapt, but not all change has been nega- tive for the industry. In fact, tools like SmartFlow by AutoVitals have emerged as a result of this very same innovation and are capitalizing on the new digital way of life to help shops more effective- ly engage their customers and increase sales of preventative maintenance. Let's take a look at how SmartFlow is allowing shops to engage a new type of customer and increase sales: Tablet Based Digital Inspections for Technicians SmartFlow equips technicians with a dig- ital inspection program that integrates with point of sale soft- ware, allowing techni- cians to generate inspections that raise ARO while keeping them focused on vehi- cle work. Key benefits include: access to vehicle service history, OEM service recommendations, recalls and more through the tablet; instanta- neous communication with the service adviser without ever leaving the worksta- tion; management of the time clock and the ability to track billable hours; and the ability to take high-definition images and include them in the inspection. Workflow Management Tools for Service Advisers On-screen workflow management with SmartFlow allows the service adviser to manage all customer communication, vehicle workflow and work assignment in one easy-to-use solution. Key benefits include: the ability to include educational videos and images on the estimate raises ARO and engages customers; technician dis- patching and assigning work is as easy as a swipe of a finger; the capability to email or text message esti- mates and communicate with customers; and point of sale integration allows more efficient work order processing. As SmartFlow and other tools continue to improve and provide auto shops oper- ating in the digital age more ways to min- imize wasted time, increase sales and foster engagement and education with the motorists, there is no better time than now to accept and embrace the changes of the recent past, and look forward to a brighter, more innovative future. Sign up for one of AutoVitals' SEMA pre- sentations at www.autovitals.com/SEMA, or stop by booth #33219. For more infor- mation, call 866.949.2848. WORKSPORT: BE UNIQUE, BE INNOVATIVE With exclusive features, quality crafts- manship and a price that's hard to beat, TruXmart can't help but meet the North American demand for a better tonneau cover design. Understand – this is not your father's truck cab solution; it's a solution for you, designed for today's needs and drivers. Since its inception in 2011, TruXmart has reinvigorated the business through tireless research, design and development. In early 2015, the firm fur- ther solidified its position in the bed- cover market and became a publicly trad- ed company while all the time continuing to build market share. It's positioning itself for even more growth with an innovative line of prod- ucts that will be released under the Worksport label in 2016. Worksport – where work and play become one. Worksport isn't just a solu- tion, it's a lifestyle. North Americans value many things in their day-to-day routines – flexibility, utility, fun. They want those same qualities per- sonified in their trucks. When it comes to standards, there's no room for compromise. Worksport's latest innovation for your truck is Alpha. Alpha is designed to deliver full-bed access, streamlined bed storage and overhead rack integration. Whether it's a boat or a ladder, Alpha pro- vides full back-cover usability. For even fur- ther ease of handling and storage, Alpha has a dual-track system that provides flexibility to make your work easier and your play more fun. If you can't wait until 2016, get an exclusive look at SEMA. Prepare to be captivated. Be sure to ask about its latest idea – Alpha Helios. For more information, visit booth #34135. STREET LEGAL PRODUCTS INTRODUCES KRYPTONITE PREMIUM WAX Street Legal Products' priority is to offer excellent customer service and high qual- ity products. Street Legal Products for- mulates more than 14 effective solutions, most of which are directed to the car care industry. Professional auto detailers, col- lectors and car enthusiasts use Street Legal Products to clean, shine and pro- tect their favorite vehicles. Last year, it launched its new line of tire shine, Street Legal Ultimate Wet Tire Shine. The silicon base wet tire shine will not splatter on your vehicle. The Street Legal Wet Tire Shine is also a non-sling formula with a mirror-like finish. It will last for days and will not leave brown marks or peel. It is safe if it splashes on rims or the car body; just wipe it off. It will dry in 10 seconds and you are good to go. The Street Legal Wet Tire Shine is available in 14-ounce spray cans, one- gallon, five-gallon and 55- gallon drums. Street Legal Wet Tire Shine has been one of its best- selling products this year. Today it can proudly say that Street Legal Products has been successful in international countries and several states in the U.S. Street Legal Wet Tire Shine is a preferred brand in the Puerto Rican market. Street Legal Products would like to introduce Kryptonite Premium Wax, the only wax to have the three mayor com- ponents – carnauba, teflon and silicone – in one formula. This means shine, dura- bility and protection. Why use three dif- ferent wax treatments when you could use Kryptonite Premium Wax? The company invites you to visit booth #44337 at SEMA and ask for the SEMA member specials. Street Legal Products is looking for distributors and dealers all over the United States and internationally. For more information, visit www.street legalproducts.com, call 407.826.5136 or stop by booth #44337. New distributors are welcome.

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