Oser Communications Group

Kitchenware News September 2015

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The Knife Rack THE KNIFE RACK www.kitchenwarenews.com n SEPTEMBER 2015 n KITCHENWARE NEWS & HOUSEWARES REVIEW 2 5 Jean Dubost cutlery, established in Thiers since the early 20th century, has developed considerably overseas. Today, exports represent 7 million of its total revenue of 15.5 million euros (45 percent). Without abandoning the French market, Jean Dubost is placing export at the heart of its development strategy. The brand has invested a great deal in the Asia-Pacific zone but will continue its expansion in 2015 on the American continent. Jean Dubost is strengthening its presence in the United States, a market that was very important for the brand in 2014 and is again so this year, in particular thanks to the favorable exchange rate between the dollar and the euro. The brand is also focusing on South America, where it has founded a partnership with a well-established distributor in Peru, Argentina and Brazil. Jean Dubost: Export at the Heart of the Brand's Strategy Laurence Arthaud, head of the company's export development, explains that Jean Dubost's success overseas is in part due to the success of the Jean Dubost Laguiole range, that is 100 percent made in France, and encourages the development of the company's other brands: Jean Dubost, Pradel Jean Dubost and also Le Thiers by Jean Dubost. It is also down to the close and particular relations Jean Dubost forges with each of its distributors and their shared passion for the brand's products. Recent product introductions include the Laguiole New Age range, featuring a set of four steak knives with black ABS handles and blades in black, gold or copper. The full-tang micro-serrated stainless steel blades have a 1.2 millimeter thickness and the knives are dishwasher-safe. A set of three Laguiole range cheese knives is also available and includes a cleaver, spreader, and cheese knife. For more information about Jean Dubost, email contact@jeandubost.com, or visit www.jeandubost.com. KN New DMT Hardcoat Sharpeners with Diamond Abrasives DMT®, Diamond Machining Technology, introduces three sharpeners featuring the company's new HardCoat™ Surface. Suitable for both ceramic edges and hardened steels, HardCoat is DMT's toughest and longest-lasting diamond surface ever. These premium sharpeners will produce excellent, consistent results time after time, year after year and are made in the USA. Diamond abrasives provide the fastest, easiest and most effective way to sharpen an edge, steel or ceramic. The popular misconception is that ceramic knives don't need sharpening; but in fact they do lose their edges and are more prone to nicks and dings. The new DMT HardCoat Surface comes in three popular sharpener models. The 8-inch DuoSharp® HC Sharpener Extra-Fine/Fine with DuoBase™ (W8EF- H-WB) is a double-sided sharpener with an interrupted diamond surface. The innovative, multi-patented bench stone is a precision flat, two diamond surfaced sharpener guaranteed to provide consistent, even sharpening every time. Designed to withstand the rigors of sharpening ceramic knives, this 8-inch DuoSharp Bench Stone, is an excellent counter and bench sharpener, with a larger, wider diamond surface for sharpening a variety of edges. DuoSharp features HC extra-fine diamond (9 micron/1200 mesh) to polish and refine a razor edge after sharpening with a coarser diamond; and HC fine diamond (25 micron/600 mesh) for a razor sharp edge. DuoSharp HC Sharpener with DuoBase has a suggested retail price of $138. Like all DMT Sharpening Steels, the 12-inch Diamond Steel™ Fine HC Sharpener (DS2F-H) sharpens as well as hones. The tough, new surface is designed to stand up specifically to the rigors of sharpening ceramic blades. While all diamond steels can sharpen ceramic knives, the Hardcoat surface allows for extra high durability when used for ceramic blades. The diamond sharpening rod has a sanitary black plastic handle with large white guard and color-coded ring for easy grit designation and hang-up. The Diamond Steel has HC fine diamond (25 micron/600 mesh) for a razor sharp edge. It has a suggested retail price of $53. The Double-Sided Diafold® Sharpener Extra-Fine/Fine with HC Surface (FWMEF-H) features two stage sharpening with compact convenience. The Diafold is one of DMT's signature products and is now outfitted with the proprietary Hardcoat surface for extra durability when used to sharpen ceramic blades. Two different grits combine to create a lightweight sharpener that is great for home, camper, tool box, gardening shed and more. Diafold has a continuous surface that can be used for small or pointed edges. The HC extra-fine diamond (9 micron/1200 mesh) polishes and refines a razor edge after sharpening with a coarser diamond, while the HC Fine diamond (25 micron/600 mesh) is used for a razor sharp edge. Folding plastic handles protect the sharpener when not in use. The Diafold Sharpener with HC Surface has a suggested retail price of $49. DMT has been in business since 1976 and all products are manufactured at the company's Massachusetts facility. For more information, call 508.481.5944 or visit www.dmtsharp.com. KN Trudeau has a couple of offerings that will appeal either to the home entertainer who will be hosting guests for holiday cocktail parties or for the shopper who needs a holiday gift to take along to one of those parties. Laguiole Soft Cheese Knives function as both knife and spreader and go on the cheese board next to a round of Vermont Creamery Bonne Bouche or Marin French Cheese Camembert or a tub of Redwood Hill chevre, a sliced baguette and a pot of Stonewall Kitchen Fig and Walnut Butter or Wildflower Honey for a presentation that will impress. Hand-stamped detailing on the knife's pakka wood handle and the Laguiole name on the blade make an additional Cheese Servers from Trudeau statement. The hosts who enjoy offering an assortment of cheeses on their plate will enjoy Trudeau's Slater Cheese Serving Set, which includes a stainless steel cheese knife, stainless steel button for securing cheeses and a piece of chalk for writing the names of the cheeses right on the slate. The Slater Cheese Serving Set would be ideal for serving a wedge of Fiscalini Farmstead Bandage Wrapped Cheddar f rom California, which is considered one of the best cheddars in the world, or perhaps a wedge of Point Reyes Farmstead's Original Blue, both of which are the kind of elegant, artisanal cheeses that, presented on serving pieces worthy of them, will make the cheese plate a topic of conversation. The set of four Laguiole Soft Cheese Knives retails for $39.99, and the Slater Cheese Serving Set retails for $39.99. KN

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