Oser Communications Group

Hardware & Housewares Review May 5 2015

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H a r d w a r e & H o u s e w a r e s R e v i e w 2 3 Tu e s d a y, M a y 5 , 2 0 1 5 INTRODUCING MULTI-PURPOSE HURRICANE STEAM SPIN MOP It is undeniable that the award-winning Hurricane Spin Mop is a current top-sell- er within its category. Landing among the shelves of most leading retailers, the Hurricane Spin Mop has transformed the way consumers clean their home for its ease of use, excellent quality and innova- tive design. Now for the first time, Viatek announces the expansion of the Hurricane Spin Mop line with two new multi-purpose mopping systems: Hurricane Spray & Spin and Hurricane Steam Spin. The Hurricane Spray & Spin, perfect for hardwood, laminate, vinyl, linoleum, ceramic tiles and natural stone, is a mop designed to precisely maneuver through- out the home to attract dirt, grime, pet hair and dust. Constructed with a refill- able reservoir, the Spray & Spin Mop sprays water or preferred cleaning solu- tion into the path of the mop, applying the perfect amount of moisture. An industry first, the multi-purpose Hurricane Steam Spin is sure to impress. Similar to the Spray & Spin, the Steam Spin is designed with a pivoting head that allows precise maneuvering and steams while you mop. The ultra- absorbent, washable mop head instantaneously attracts anything within its path. Floors and base- boards are clean within moments. Five convenient attachments make the Steam Spin a versatile multi-purpose cleaner. Also new to the trusted Hurricane brand is the Commercial and Professional Spin Mop, two mops that are built to handle large office spaces, schools, restaurants, retail stores, hotels and more. With the Hurricane Spin Mop Commercial and Professional System, floors are clean and dry in half the time. Centrifugal force removes moisture, dirt and debris, cleaning the head and allow- ing you to control the moisture of the mops. The unique pump-to-spin action reduces back pains commonly associ- ated with heavy, wet mops. A machine washable Hurricane Spin Mop head has thousands of microfiber stands that trap dirt, grime and liquids without drips or leaks. Equally effective as a dry mop, the Hurricane Commercial and Professional mopping systems attract dirt, dust, hair and other unwanted debris. Visit Viatek and see live demonstrations at booth #6019. To request a meeting, email sales@viatek.com. For more infor- mation, go to www.viatekproducts.com or call 423.402.9010. IGNITE MARKETING FEATURES WORLD'S FIRST WIDESCREEN FLASHLIGHT: THE TRIPLELITE 180 Ignite Marketing is featuring its latest hardware product debut with the Mini TripleLite ® and TripleLite ® 180, the only flashlight that illuminates your entire field of vision. Patented technology from inventor Ronnie S. Pritchett, the TripleLite can illuminate everything you need to safely see in the dark. While traditional flashlights only allow you to see a small portion of what's around you, the TripleLite gives users a complete 180 degree view, allowing everything to be seen directly in front as well as to the left and right. With three ultra-bright LED bulbs that produce 500 lumens of crisp, bright white light and a comfort- able hand grip, the TripleLite is the world's first wide-screen flashlight. Activities such as walking the dog at night, finding your way through your house during a power outage or walk- ing down a dark trail during a camping trip can all be accomplished with extraordinary precision with the power of the TripleLite. The TripleLite is also lightweight and water resistant, and it will illuminate a distance of up to 160 feet (50 meters) and 50 feet (15 meters) in width, so it's ideal to take on along on a hike or a walk along the beach. Because it's super bright, it's the perfect addition to a vehicle emer- gency kit or the go-bag that's stashed away for a household emergency. The Mini TripleLite uses two AA batteries and weighs a mere 4.5 ounces, while the TripleLite requires three AAA batteries and weighs only 11.25 ounces. The TripleLite is the brainchild of Ronnie S. Prichett, who has also designed a professional, multi-patent- ed line of golf clubs, including the Round-about putter. In concert with Ignite Marketing, the TripleLite has already become a huge success with interest from many retailers, cata- logers and web businesses throughout the world. The TripleLite is patented in the U.S. and in 27 countries around the world, and Prichett and his designers are currently working on incorporating its technology into many other useful and potential- ly life-saving products. The creation of the TripleLite flashlight is making the traditional flashlight, which pro- duces a puny circle of light, nearly obsolete, and once your customers have seen the TripleLite for themselves, they'll be coming back for additional TripleLites for each of their vehicles, toolboxes and home emergency kits. The Mini TripleLite has a suggested retail price of $14.95 and the TripleLite 180 retails for $19.95. For more information, contact Tracee McAfee at 330.283.0131 or Tracee@Ignitemktng.com, or visit www.triplelite.com and www.facebook .com/tripleliteflashlight. NEW LIGHTING PRODUCTS FROM E-Z RED COMPANY The E-Z Red Company, an official glob- al licensee of Caterpillar Inc. and a leader in innovative lighting, hand tool and bat- tery products since 1966, is introducing new products in its Cat ® light series, which features new and innovative LED technologies. Included in the new product offer- ings are LED flashlights featuring Pro Focus technology, which allows users to focus the beam on specific areas to ensure perfect lighting in very detailed settings. These lights are available as headlamps, tactical lights and pocket lights, each with innovative features and benefits. The new offering also includes unique work lights, which allow users to illuminate large areas with up to 150 lumens of flood-effect broadcast light. These rugged lights are made of high- grade aluminum and ABS plastic, and are designed to withstand even the most dif- ficult situations. "We're excited to offer these new lights to our customers," said Mark Tucker. "Our commit- ment to excellence and innovation drives us to continue to find new ways to push beyond expectations." About E-Z Red Company Founded in 1966 in Deposit, N.Y., the E- Z RED Company is an official licensee of Caterpillar Inc. and a leader in light- ing, hand tools and battery products. Family owned and operated, E-Z Red has developed and maintained a reputation for providing top-quality products. The company has strong relationships with retailers across the United States. The company prides itself on maintaining the values, integrity and reputation of the CAT Brand by producing superior products for both professional and home use. CAT Lights, the newest addition to its product ros- ter, are high quality LED lighting products that feature leading-edge technology, meeting the highest pro- fessional standards. All of the lights feature the latest LED technology and industrial grade materials. For more information, visit booth #43079 or go to www.catlights.com. BERATEK LAUNCHES CAFE WALL CADDY FOR COFFEE POD STORAGE BeraTek Industries, a product design and manufacturing company, is launching the Café Wall Caddy™, designed to store coffee pods on the wall near a single- serve coffee maker, saving valuable counter space. The Café Wall Caddy is held in place with an existing outlet cover, so there is no need to put an extra hole in the wall. The base unit holds up to 12 pods, and the storage can easily be expanded to hold up to 22 pods with the simple snap- on Café Wall Caddy Attachments (sold separately). "I created the Café Wall Caddy as a simple space-saving solution for storing coffee pods right next to the coffee maker," said Gerald Beranek, Founder and CEO. "Everyone I know has a sin- gle-serve coffee maker. The challenge is having the coffee pods easily visible and close to the coffee maker, without giving up valuable counter space. The Café Wall Caddy attaches to the wall using the existing outlet cover so you don't have to dam- age your walls. The best part about the Café Wall Caddy is that it doesn't take up any counter space. A simple solution for storage and you can quickly find the flavor you want!" The Café Wall Caddy is currently available at www.beratek-industries.com and retails for $14.99. The Café Wall Caddy Attachments (two pack) retails for $9.99. BeraTek Industries is currently seeking distribution partners for both products. Inquires can be sent to bschroeder@beratek-industries.com or by visiting the BeraTek booth. About BeraTek Industries BeraTek Industries is a prod- uct design and manufacturing company that has mastered the art of developing simple, innovative solutions for life's little challenges. From space-saving stor- age and shelving to a super-portable slow cooker and a safe, simple baby monitor mount, BeraTek Industries has a ground- breaking product for every need. Visit BeraTek at booth #5546. For more information, go to www.beratek- industries.com.

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