Oser Communications Group

Hardware & Housewares Review May 5 2015

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H a r d w a r e & H o u s e w a r e s R e v i e w Tu e s d a y, M a y 5 , 2 0 1 5 1 8 THREE HOT BEER LICENSES HIT THE BEACH The 2016 selling season is off to a very strong start! JGR Copa customers are excited by the introduction of new styles, colors and designs. The c o m p a n y ' s c h a i r s , u m b r e l l a s , beach towels, beach blankets and mats will all be avail- able in vibrant hues and patterns. It is proud of its continuing partnership with Bud Light, Budweiser and Corona, and its popular licensed products are industry staples. Budweiser and Bud Light are top selling domestic beers in the U.S.A. They have great market presence and a faithful consumer following. JGR Copa feels that these brands represent a lifestyle of pool, patio and sports. Most stores already are carrying these brands, so it's a natural extension to carry the chairs, umbrellas and towels. A new ready to sell pallet display program will also be introduced at the show, and will be available for the com- ing year. This program will utilize floor space and save shelf space. JGR Copa will offer this program licensed and non- licensed. It will also provide planograms for the stores that are limited on floor space on all programs. JGR Copa's products maintain the familiar feel of these brands on its modern beach accessories. The compa- ny's quality and attention to detail sep- arate it from its competitors. JGR Copa's Corona designs are inspired by its "Find Your Beach" motto. This sea- son's products will celebrate the Corona, Budweiser, Bud Light and JGR Copa lifestyles of relaxation and comfort. "These brands and our exciting range of Copa products for the beach and pool are an important addition to your product mix," said Perry Levine, Sales Manager at JGR Copa. "Together, we have the expertise and unparalleled brand recognition that are crucial to lucrative sales." Visit JGR Copa at booth #26045. WATER SOLUTIONS PUMP COMPANY CONTINUES TO EXPAND By Ryan Fickes, Vice President of Sales & Marketing, ECO-FLO Products, Inc. ECO-FLO Products is an aggressive retail pump manufacturer headquartered in Ashland, Ohio. We are focused on pro- viding water solutions with our complete line of high quality, residential pump products. ECO-FLO's products are the stan- dard of excellence as we offer the best features in pumps today. Those features are: high efficiency motors, double ball bearing design shaft, non-clogging impellers, cast iron for greater heat dissi- pation, etc. We ensure our high quality promise with products that are manufac- tured in an ISO 9000 facility, and all of our pumps are third-party CSA approved. ECO-FLO is the first pump manufacturer to offer a "Recycle for Life" program intended to help the environment. ECO-FLO supports our quality pumps with effective merchandising and attractive packaging. We understand the importance of marketing and having the correct point-of-sale information so that selecting the correct pump for the job is easy for the consumer. In mid-2014, ECO-FLO released our new and improved product packag- ing to the shelves of our retailers. Our new packag- ing design features color- coded boxes segmented out by product category. The categories include Utility, Sump, Sewage, Irrigation and Water Well products. ECO-FLO Products' new offices, distribution, assembly and test facility are centrally located in Ashland, Ohio. The facility features over 130,000 square feet of warehousing space, along with a brand new state-of- the-art test lab. The new lab features a 17,000-gallon test pit, multiple power options and piping loop that can accom- modate a wide range of pump capacities and products. The lab is used for produc- tion testing and research and development for new products and product improvements. In 2015, ECO-FLO has begun the process of assembling some of our high volume pumps at our Ashland facility. We have added this process as a way of increasing flexibility for our cus- tomers in delivery and support. This has created opportunities to invest in our greatest asset – our employees. We have recently invested in additions to our customer service team along with opera- tions personnel. Visit ECO-FLO Products at booth #3831. For more information, go to www.ecoflo products.com, call 877.326.3561 or email customerservice@ecofloproducts.com.

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